In central London, I'm seeing more and more people with them every day. I have no doubt that the demand is real and that Apple are not artificially creating any shortage. Even if they were, they'd only do it for a little while, not for seven months. They really are the best thing Apple has produced in a while and a much needed product in general. I for one have always wanted the EarPods to be fully wireless since I first saw them and no doubt Apple knew they were going to make them so since their R&D phase back in 2009. They've been very long in the making. I'm someone who doesn't really listen to music but makes a lot of calls and spends a long time on the phone in general, I hate silicon tipped earphones even for music. Plus the EarPods fit me great and even with swaying wires have always been snug for me. Making them totally wireless and independent is just perfect. Its a dream product and this is why I can tell that the massive demand is legitimate.