And working hard at becoming even less relevant. Maybe that's the point, who knows 🤷‍♂️.
Got a tip for us?
Let us know
Become a MacRumors Supporter for $50/year with no ads, ability to filter front page stories, and private forums.
Apple Intelligence Features Not Coming to European Union at Launch Due to DMA
- Thread starter MacRumors
- Start date
- Sort by reaction score
Uff. Personally I like the regulation in the EU, it is mostly on the side of the customers. But of course, whether it is the US, EU or just a single country, bureaucracy will often lead to subpar solutions, especially when it comes to IT. There are aspects of the OS that make the iPhone / Apple-ecosphere unique. You cannot demand that the photo roll should be replaced with any kind of other software, as it is deeply linked with the OS, and so will be AI. Apple is playing hardball with the EU and the regulators do not realize that the EU market is not as important as they think it might be. Here's hoping they find a compromise before we get another MacPro debacle.
Of course the term has existed in other contexts. That wasn't my point.
Are we? I haven’t seen a single technical comment referencing any specific frameworks, API’s, etc and how they work within or without the DMA.
What we have here is a situation where Apple has a clear business difference in its Apple Intelligence and PCC, but it’s unclear whether DMA would require equal access to iOS’s onboard Semantic Index. If so, that defeats the entire privacy point of Apple Intelligence and PCC.
The onboard-only Semantic Index is Apple’s secret sauce in both maintaining privacy AND making “AI” a *personal* function, something absolutely no other “AI” model can do.
Edit: MR, I give up. I absolutely cannot reliably place uploaded pictures on these forums. Why the actual F does it show up in the quote when I inserted it at the end of my post?
Attachments
The market in which Apple, Google, Samsung, etc. operate can be described as a closed, tight oligopoly. These types of markets are generally not beneficial to consumers and require smart regulation, as free market mechanisms often fail.
So what? Many people want to use their expensive tech toys in their own language.
I also have set my devices to English. Except Siri: I need to send messages in another language, and asking for driving directions doesn’t work either as she can’t understand local streets, destinations and contacts. Same with music, handwriting recognition, etc etc etc.
But still, do I really need to defend my comment that the biggest tech company in the world failing to release many features in other languages is major blamage?
All I've said is that Apple is not a monopoly. Do you disagree?
Well that’s simple, I’m simply not buying another apple device until apple sorts this out. If apple doesn’t bring features to the EU, and this becomes a trend for future updates, I might as well change ecosystem. They simply don’t want my money 🤷‍♂️
It's a fair question. But isn't this data inside this index not the users anyway? Should the user not be able to decide which apps have access to it?
But what many of you keep saying is that it's nearly impossible to change ecosystems. I mean, that's a core argument for much of the DMA. But several of you here keep saying you'll just switch systems with seemingly no problems.
Fair enough. I'm all about the free market. But, ostensibly, wasn't one of main purposes of the DMA to reduce Apple's 'lock-in', wherein customers were unable to breakout from the iOS ecosystem? How, pray tell, will you escape?
Do you really believe this?
Apple should just pull out then ... the reason they won't is because it is in fact very important
You're misunderstanding the DMA again (willfully?). It's about app pulishers access to their customers. Once your customer has chosen a device, it doesn't matter if its from Apple or Google, the app publisher has no choice but to engange with the respective ecosystem. The DMA is about fair access to the platforms for publishers to enable competition in the digital goods and services market.
It's right there in the name: DIGITAL MARKETS ACT.
Sure, as soon as I can ask every social media site (whether I’m a member or not), data aggregator, credit bureau, insurance company, etc for their social graph data that pertains to me.
What’s fair is fair after all.
I’m aware that “technically” you can make requests like this under GDPR, but one would be deluded if you think you’re getting everything that is semantically linked to you in response.
What “market” exists for NFC access?
Simply not true: if the app publisher did not like the terms of the platform, they wouldn’t offer their app on the platform. Nobody is forced to make iPhone apps, nobody is forced to buy iPhones. But companies like money, and customers like iPhones, so it has become a game of not choice but control. Just ask Spotify: they clearly despise Apple, and yet won’t pull their app.
They want to turn iOS into a flea market unlike the current situation where Apple enforces high quality standards every developer has to adhere to, or get rejected from the App Store.
It's why iOS apps are of higher quality than Android apps in general currently, as Apple won't allow it.
It will only hurt the consumer when they have apps locked behind many different app stores and lower quality apps. But it will benefit companies like Epic and Spotify.
You have the right to ask for that data, if you live in the EU. The law that makes that possible is called GDPR in the EU. Another law that US tech companies hate.
NFC acces is what enables competing walltes (payment methods), it just a means to an end.
Spotify can't leave Apple devices for the same reason Apple can't (or won't) leave the EU market. It would be very bad for business. I think that should be obvious.
We in EU-Austria are already used to the fact that we only get half of the features from Apple. So not getting something is nothing new for us. This time it wasn't the company we chose, but the politicians that nobody chose. The elected EU Parliament has no right of initiative in legislation.
So then Apple is providing a value to Spotify? And Spotify doesn't want to pay for that value?
An apple is not an orange. I think I won the argument.