And Jobs should then apologize for poor leadership.
Apple presented FCPX as a replacement for FCP7, and clearly it isn't according to the people who use the software day in and day out. Apple have discontinued FCP7, which is another irritation for the Pros ( companies can buy no more 'seats' ).
Just out of curiosity, not debating the quality of FCPX, but what would possess one of the two biggest media agencies in the UK to move to a 1.0 program immediately upon it's release?
I don't care who the software comes from, that's just not a good decision and disappointment is almost guaranteed.
I own an audio production company, one of the smallest in the US, and we would never in a million years jump onto a 1.0 release. When Pro Tools updates, we wait. When OS X updates, we wait. New features are exciting, but jeopardizing productivity on untested software is not a risk we're willing to take.
I can't believe so many professionals actually did this.
I did. Several times over.
Back in the early 2000's I started with some Pinnacle "hold your hand" package like Video Studio or something, on my PC. It was a complete "edit video on your PC" kit including the Firewire PCI card to plug into your computer. It cost maybe $125 in total.
I think within about a month I had already outgrown it and wanted to buy something a little more powerful. I ended up buying Ulead Media Studio Pro, for something in the range of $300.
Fast forward a few years later -- I had a nice new PowerBook, I liked iMovie, but felt there were things I wanted to do that it couldn't, so I bought Final Cut Express and loved it.
I'm not a "video editor" by trade (although perhaps by hobby), for the most part an average guy looking to make a nice video or two.
And that was years before YouTube and Facebook and the ubiquity of digital cameras and cell phones made it fashionable for everyone and his kid to shoot, edit and share their own videos. I'd argue that there are even more people now willing to pay a reasonable amount of money for a reasonably powerful, but not quite pro-level, video editing package.
Agree. I don't know the big deal either. I'm not going to bother with a refund. I've already spent the money and been enjoying playing around with FCPX. When Apple sends the updates, I'll just end up spending the money again later.Guys!! Come on! It's not the end of the World!!!
I use Final Cut Pro 7 every day, it's my job and Apple didn't wrote a letter telling us that we got to change our version of Final Cut immediately! Do you even know how many people in the World still using Windows XP?! Jeez!! I know too that Apple products are highly desirable but let's wait for the updates.
I'm not trying to invert this Apple big fail. Apple needs to fix this quickly!
concerns it seems Apple is taking very seriously if they are issuing refunds.
Seriously, Apple wants to be in the consumer market, they don't think there's money to be made on the high-end "profesional" sector. It's more and more apparent every day.
It does seem that Apple has screwed the pooch on this rollout, and that's unfortunate.
Seems to me that FCPX is a LOT more useful to the much larger number of corporate and small-time filmmakers who aren't trying to make $100 million blockbusters. From everything I've seen this release is a MUCH stronger tool for the 95% market.
As others have noted, they should have released this as iMovie Pro and put FP onto the maintenance track if the intent was get out of the highest end.
But this disproves the meme of Apple as 'all marketing'.
Exactly. Trial or demo versions of apps (like many other developers do in the iOS app store) would go a long way to solving the issue with unhappy customers.Be nice if they offered a demo period like they did with Aperture to be honest...
Because a complete re-write of a program that took the 10 prior years to build had a bad 1.0 release after its first week on the market? I think you're reading FAR too much into this... After a year or so Apple will have either added back features and won over much of their previous user base or FCPX will be abandoned by pros and adopted by pro-ams everywhere. FCPX is going to be a success, it's just a question of which market it wins over, even both if they quickly play their cards right.
Yup. If you aren't going to tape or aren't using multiple cameras or not looking to import old projects, etc... Then FCPX is probably fine. But in that case they should have not released it as FCPX. It should have been released as Final Cut Express X (FCXX ???). Anyway, they could have still sold FCP 7 and still been working on adding the features back into FCXX that Pros need and eventually put out FCPX that would work for Pros in a year. I think they jumped the gun. There does look like some cool stuff is in there, but's it's crippled.It does seem that Apple has screwed the pooch on this rollout, and that's unfortunate.
Seems to me that FCPX is a LOT more useful to the much larger number of corporate and small-time filmmakers who aren't trying to make $100 million blockbusters. From everything I've seen this release is a MUCH stronger tool for the 95% market.
As others have noted, they should have released this as iMovie Pro and put FP onto the maintenance track if the intent was get out of the highest end.
But this disproves the meme of Apple as 'all marketing'.
Maybe they just shouldn't have released it until it was more feature complete. Problem Avoided.
Guys!! Come on! It's not the end of the World!!!
I use Final Cut Pro 7 every day, it's my job and Apple didn't wrote a letter telling us that we got to change our version of Final Cut immediately! Do you even know how many people in the World still using Windows XP?! Jeez!! I know too that Apple products are highly desirable but let's wait for the updates.
I'm not trying to invert this Apple big fail. Apple needs to fix this quickly!
exactly. all these so called "professionals" are acting like ubilos personally walked into their editing suites and uninstalled all their current copies of FCS. if FCS fulfilled your needs the day before the FCPX launch, it still did the day after.I find it all very strange. What professional goes out and buys a totally new rewrite of software on the first day of release? Then expects a refund? Stupid.
Be nice if they offered a demo period like they did with Aperture to be honest...
Does anyone know how distance-selling regs (in the UK at least) works (if at all) with downloadable content?
You get a statutory 7 days cooling off period with all physical objects.