Your mind was boggled by why it was being advertised as a ban, I posited that it was because the president was calling it a ban.
Not at all. You're just making up stuff, or your reading comprehension is exceptionally poor.
I said that it's not an "immigration ban", or a "Muslim ban", which is very different than just "ban". Particularly because the original Bloomberg article uses the term "immigration ban", look it up.
And an "immigration ban" is something essentially ideological, it's clearly defined, so it's easy to oppose it and virtue-signal your opposition.
However a temporary travel ban that applies to 7 specific countries sounds rather administrative, so it's much harder to oppose.
Hence the lie: by framing the actual situation (temporary travel ban) into a imaginary situation (immigration ban, Muslim ban), there's some crusade here to be fought.
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It is an immigration ban. It is not affecting goods, it is not affecting capital. Is it legally prohibiting, quote, "immigrant and nonimmigrant entry into the United States of aliens from countries". It is not an all-encompassing immigration ban, sure. It is targeted to specific countries, arbitrarily. That makes it even worse.
It is not an immigration ban, you confuse travel with immigration. Immigration is "the action of coming to live permanently in a foreign country". In fact, your very quote states "immigrant and nonimmigrant entry", which is a clear give away that it's not an "immigration ban".
It is a temporary travel ban from 7 specific countries, not an "immigration ban" or a "Muslim ban".