I don't know.... If you're deep in to Apple ecosystem, it's very hard to find another ecosystem that is as good as Apple. With Apple, everything is integrated and so easy to setup and just works. Yes, just worked.
My personal usage:
- I use my mac for work, which sync with all of my iDevices without me doing any hardcore configuration but an iCloud account. When I want to watch a movies, I can watch it in my Mac, or when I need the couch, I send it to my Apple TV with 1 click and I'm on the couch. When I have friends/family gathering, I can show them pictures/video through my Apple TV "wirelessly", clumsy cable. They can connect to my wifi and show me their stuff, again, wirelessly, no setup, no cable. When my wife wants to send a hundred of pics that she just took, we turned on AirDrop and 30 seconds later, the pics are in my iPhone. Basically, everything works together so seamlessly, it makes life a lot easier and saves a LOT of time and frustration. I didn't have to spend hours and hours configuring things to make them work together.
- There're fireTV, googleTV, samesung phones, amazon phones, google phones, etc. The problem is you need to spend some real quality time with them if you want them to function the same as Appl's.
It's very good if you know how to use it. It's a different way of doing things that most people who aren't used to Apple's way of using a mac. My wife, who isn't a tech person, has never run in to any big issue with iTunes. She loves it and use it for everything.