This event is nothing short of disappointing.
An overpriced iPad Pro, that has an overpriced $99 pen and keyboard (forgot how much it is) at an additional cost running a mobile OS.
A new color for the ugly iPhone (even though I own a 6 plus, I do agree that they're hideous looking phones). No change to those ugly caulk lines, and a pink color. Whoopty-do. A new processor, like always, and force touch, which is a gimmicky feature like the s-pen is on the Samsung devices. Oh, and the best part about the new iPhones? 16 GB base storage even though they've beefed up the camera, will be adding more complex games, and added those motion picture things.
Oh and do you know what's even more stupid than the 16 GB announcement? What about Apple Pay? No mention of how to use the rewards cards and card at the same time, nor is there any mention of new merchants or countries added to the list.
I love Apple but I've never thought I'd say this before... I think Tim Cook needs to go.