This last year has shown that remote work actually works for IT. My employer is having issues retaining people now that employees have found other companies that let them work from home.
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Apple Looks Beyond Silicon Valley to Improve Recruitment and Retention
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Personally, I have a great situation (living only a few miles from a nice office). But since Covid situation forced us to work from home a year and a half ago, I actually grew fond of it and might just stay in my "home office" even after all of this. Being forced to return to offices and deal with SF rents (heard lots about this problematic) must really suck,...
Crazy idea; what if Apple transformed part of it's building into... apartments? Place looks absolutely great, rent problems solved for big part of people working/living there. i guess adjustments would be needed, but not entirely impossible...
Crazy idea; what if Apple transformed part of it's building into... apartments? Place looks absolutely great, rent problems solved for big part of people working/living there. i guess adjustments would be needed, but not entirely impossible...
For the curious, look here to see how Apple Park was once an apple orchard.
Historic Aerials
Historic Aerials
If Apple thinks a four-story tall building with 80% of the land dedicated to green space is ideal, why shouldn't people living in San Francisco enjoy the same?
Turn it into a luxury resort. A place where people can come to get away from work. Call it “resOrt”.
"Apple is prepared to jettison its tradition of attracting technologists to Cupertino in favor of opening offices in places where operation costs are less high and living costs aren't as prohibitive for its employees."
do they not realize they are the problem and wherever they take their operations will have the same issues as the bay area?
do they not realize they are the problem and wherever they take their operations will have the same issues as the bay area?
Apple employees: "We don't want to work in the office anymore".
Tim Cook: "Fine, I'm moving the jobs outside Silicon Valley with a lower pay and you can work remotely from cheaper locations"
Apple employees: "But .... but .... but "
Tim Cook: "Fine, I'm moving the jobs outside Silicon Valley with a lower pay and you can work remotely from cheaper locations"
Apple employees: "But .... but .... but "
I don’t see how ones family values, politics and morals would be affected by employment.
If you pay them a fair wage for the region then they won’t really care where they live.
But I find it hilarious that the world has moved to remote working and Apple is behind on this because they want everyone inside their beautiful spaceship. Times have changed!
But I find it hilarious that the world has moved to remote working and Apple is behind on this because they want everyone inside their beautiful spaceship. Times have changed!
More like…
Apple employees: "We don't want to work in the office anymore".
Tim Cook: "Fine, I'm moving the jobs outside Silicon Valley with an appropriately adjusted pay and you can work remotely from wherever you wish to live"
Apple employees: "THANK YOU!"
I’d be fine with it.
I’m from Florida but I went to grad school at Stanford and before that worked for a company up north in Santa Rosa. The whole San Francisco Bay area is amazing.
I'm a sales copywriter for 70-80 SaaS and technology brands - including Adobe and Salesforce.
I mainly live in Bali and used to wonder if I'd limit my career by not living in California.
Now I've got clients in SF and they ask me, 'Oh, Bali? Isn't that the place to be now?'
Plenty of my friends in Bali are from SF and other major tech hubs.
You can rent a beach villa with a pool and maid for $600-700/month.
Of course you'd get the hell out of SF for that.
I mainly live in Bali and used to wonder if I'd limit my career by not living in California.
Now I've got clients in SF and they ask me, 'Oh, Bali? Isn't that the place to be now?'
Plenty of my friends in Bali are from SF and other major tech hubs.
You can rent a beach villa with a pool and maid for $600-700/month.
Of course you'd get the hell out of SF for that.
Then it’s time to take off the blindfold and get a look at the world we live in. But first you have to want to see.
I've lived, gone to college, and worked in Silicon Valley my whole life - and am still here. People keep throwing stuff like that out embellished with a "the sky is falling" for decades. Life goes on. The SF peninsula is doing great, predicted disaster, after predicted disaster. Apple and its HQ aren't going anywhere either.
Wherever they move rents will go up, San Diego is suffering with the likes of Qualcomm and now Apple is going to spreading like a fungus in the La Jolla/UTC area which will further increase rents because neither of them hire Americans and not from the area.
So, they both bring in foreign H1B workers meaning another 1,000 people looking for apartments that don't exist.
If UCSD housed all of it's students thousands of apartments would open up but that makes too much sense and developers don't want that since rents would have to go down.
Rent control is a necessity. If they can reduce health insurance rates then rents should be able to be forced down.
So, they both bring in foreign H1B workers meaning another 1,000 people looking for apartments that don't exist.
If UCSD housed all of it's students thousands of apartments would open up but that makes too much sense and developers don't want that since rents would have to go down.
Rent control is a necessity. If they can reduce health insurance rates then rents should be able to be forced down.
By making sure there is appropriately zoned land available with suitable infrastructure (roads, shops, transport, parks, schools, bars, etc) to match the number of people looking for housing in any given area.
95% of Rentals in Cupertino are over $2000/month and many well above $3000 per month. Compare that to Redmond, where similar jobs are available (Microsoft) with 42% of rentals in that price range or Austin (Intel/Apple jobs) with only 10% of rentals above $2000.
Cupertino rental prices are probably about 2x what they should be. With a bit of planning and spending on infrastructure, they could significantly reduce the cost of rentals with only a slight increase in taxation. You might not get down to Austin prices, but you could get close and you'd be making the city a far more attractive place to live with all the new infrastructure.
I don't understand how anyone can think rent control is a good idea. It's a terrible idea. It's been tried so many times in so many places, and yet, it always seems to do the exact opposite of what it is intended to do.
If bread is too expensive, and the government puts a cap on the max price of bread, then companies have a lot less incentive to produce bread. Less bread gets produced, and as a result, the price of bread stays high.
It is so stunningly simple. If you want something to be cheaper, then just make more of it!! In terms of rent/housing costs, that means we need to build more housing. Rent control is literally just robbing Peter to pay Paul, and everyone ends up worse off as a result.
The real reason Apple is having trouble finding enough talented engineers is that Apple isn't willing to pay enough. It boggles my mind. They are one of the largest, wealthiest companies in history, and yet they routinely skimp on the one thing that would immediately improve the quality of their products and software. It wouldn't even cost them very much money.
The salary data for engineers at Apple/Amazon/Google/etc. is widely available online. Apple will sorely regret it if they don't start paying top engineers what they are worth...
The salary data for engineers at Apple/Amazon/Google/etc. is widely available online. Apple will sorely regret it if they don't start paying top engineers what they are worth...
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