"no one bought them" was more hyperbolic, what I meant is that the sales number of that thing was so low that Apple decided to kill it after just 2 years because it was not worth it to keep it anymore. Of course some people bought them, and even more people would have bought them if they didn't have issues that most people considered deal breakers.
It's not about the price for me. I like the portability (weight and form factor). The main reason why I opted for the iPhone SE in previous years not because of the price, but because of the form factor, though I hated that it was old tech. I recently got the 13 mini and I love it.
I love my MacBook 12 retina and I want it back!
Apple may be continuing its plans to bring back the 12-inch MacBook, a sketchy rumor shared on the Korean blog Naver claims.
The post comes from the account "yeux1122," which has a mixed track record aggregating accurate Apple rumors. According to an alleged source at a company that supplies parts to Apple in Taiwan, Apple is preparing to reintroduce the 12-inch MacBook. The company purportedly seems to be weighing up the future of the device and has yet to confirm if it will reach launch. Nevertheless, production activities related to the device are said to be ongoing. Apple apparently plans to confirm whether the device will move forward to mass production as soon as the second half of this year.
In 2022, Apple analyst Ming-Chi Kuo said that he hadn't heard of any plans for a new 12-inch MacBook model. Display analyst Ross Young similarly expressed "skepticism" about Apple launching new MacBooks with display sizes below 13-inches.
Introduced in March 2015, the original 12-inch MacBook featured a thin and light design that weighed just two pounds, and was Apple's first notebook to feature a fanless design, USB-C port, and butterfly switch keyboard. Apple updated the 12-inch MacBook in June 2017 and discontinued the device in 2019. Upon the announcement of Apple's transition to its own custom silicon chips for the Mac, there was renewed interest in the potential of a new 12-inch MacBook.
Bloomberg's Mark Gurman was first to concretely spark rumors about Apple reintroducing a 12-inch MacBook model with Apple silicon last year, saying that the device could come at the end of 2023 or in early 2024. Last month, he said that the new 12-inch MacBook was no longer on the company's near-term roadmap, but stopped short of ruling the device out completely, meaning that it being pushed into 2024 or later may still be possible, which could align with the latest claims from Naver.
Article Link: Apple May Still Be Planning to Reintroduce 12-Inch MacBook
Apple decided to withdraw it in September 2019, don't listen to trolls who write 2 years. The first one I bought was produced in April 2015, the last one in August 2019: it's 4 years.
It's not about the size as much as the fact it's almost a pound lighter.
That’s going on the basis they intend to keep the M1 Air and 13” MBP in the lineup, which you have no evidence to suggest. Given the rumoure around this and thr 15” Air, I’d doubt they would. As for the iPads, yes there may be overlap but they are still different product lines from Macbooks for a reason. Many people still want different form factors.
It's not any more portable than the 13" MacBook Air.
This for sure. Would be an excellent entry level option for students!
How was Apple ever expected to grow without addressing different marget segements? Computing needs have changed significantly since this. Apple know far more than the fanboy with ill-informed opinions about a product range, when said fanboy owns or only ever intend to own 1 product from that range. The products make sense to the specific markets they are aimed at, as demonstrated by their Mac sales lately.
Well I always chose the iPhone 6 over the iPhone 6 Plus, even if its less than an inch, that makes a huge difference. The latter is way too big. And so did the new models that came after it.
(or any Apple computer for that matter: the Mac mini looks really great)I don’t know. Are you sure the high refresh can be added without the upgraded chip or at least active cooling?
It is. I’ve had both, it’s actually a surprisingly dramatic difference.
Nonsense. The thing is only 11.9" wide and weighs only 2.7 lb. There is no other level of portability to achieve here. The next level beyond that is pocketable, which no laptop is.
