Oh, so I only need to spend $60 to have a cable at work, at home and have an extra in my bag or something? You're right, that's a fantastic deal and doesn't at all seem like a ripoff compared to the $5 each that they can be had for now, or the fact that I can buy a perfectly usable one practically anywhere (not just the Apple Store).
The factor people seem to be forgetting (and that Apple is actively squandering) is ubiquity. Up till now you could carry any iPhone or iPod into a friend's house, car, office, hotel room and have a pretty good shot of finding a compatible charging cable because there's a decade's worth of dock connector devices and cables out there.
That's out the window now. If you own an iPhone 5, for now you're on your own. There aren't going to be expensive authenticated cables kicking around because Apple has done a poor, late job of licensing them Want to obsolete millions of devices? Make the adapter cheap and make it everywhere. We've got neither.
As a consumer, you get to either blow a bunch of money on cables any time you lose or lend one out, or just want an extra and/or guard your one precious cable with your life. Two crappy choices.
If complaining about that is "whining", then don't read the posts about it. Apple can probably get by without you defending their stupid choices.