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At least our wait is almost over. Now to see if Steve will reward our excitement.
 
Coincidence?

Has anyone noticed the iTMS hasn't updated its video section in almost a month? Coincidence? I think not.
 
Daveway said:
1hr20mins left to the start. Add on about 10mins for Steve's bs (bragging) and hope theres a live feed of some sort. :cool:

I doubt that there will be any live feed, since Apple stopped that practice. Hopefully arn will provide on-time continuous updates.
 
Ye some live updates from arn about what's going on would be great, im getting quite excited over this event because i wanna get an updated iPod mini if there is one,

ShadOW
 
Even the BBC are covering this before the event. This is their technology headline. So Apple's hype machine is working, but bathos seems to mean nothing to them. The delivery of an overdue and underspecced phone is no great achievement. But then Steve seems to be all about hype at the moment.

I understand that Apple are trying to keep the iPod juggernaut going whilst desperately moving over to x86 so that they can capitalise on the ipod halo effect, but overstating your products weakens everyone's perception. If the press turns on Apple then the cool ipod will crumble and the halo effect will shatter. This has to be big or the phone has to exceed expectations. I think, based on recent history, that it will be neither.

Apple please be careful!

http://news.bbc.co.uk/1/hi/technology/4222394.stm
 
Seriously, Apple are going to get their asses kicked if Jobs goes up there and the "event" goes something like this;

Jobs: Word up, everyone. Lookie here, we sell music and have 80% marketshare! I know we make a loss, but stable business plans are for losers. Ooh, but we do sell lots of iPods that make money. Ooh, and one more thing - err... here's a phone! And it's got MAD BEATS! And, and, you can call people! Look, watch!

~phone rings~

Phil Schiller: Hello?
Jobs: Hey Phil!
Schiller: Hey Steve! How's life?
Jobs: Positively wonderful! Ok, so, bye.
Schiller: Bye!

Jobs: And you can buy music too! But it costs $2 a song. Heh heh heh.

In fact, do we even know for a fact that Jobs is giving this media presentation or are we just hoping?
 
If the store doesn't go down soon after 10am then it is the phone - as apple are unlikely to sell it.

If it's the phone then we'll all be so disapointed. Well not all, but most.
 
jacobj said:
Even the BBC are covering this before the event. This is their technology headline. So Apple's hype machine is working, but bathos seems to mean nothing to them. The delivery of an overdue and underspecced phone is no great achievement. But then Steve seems to be all about hype at the moment.

I understand that Apple are trying to keep the iPod juggernaut going whilst desperately moving over to x86 so that they can capitalise on the ipod halo effect, but overstating your products weakens everyone's perception. If the press turns on Apple then the cool ipod will crumble and the halo effect will shatter. This has to be big or the phone has to exceed expectations. I think, based on recent history, that it will be neither.

Apple please be careful!

http://news.bbc.co.uk/1/hi/technology/4222394.stm


I think this could be really bad for them, all the media are hoping for the next great thing...but if it's just a phone (no matter how well designed) that can play music....who cares?
 
agentkow said:
Obviously the most revolutionary and biggest possible announcement would be the addition of folders to iTunes.

I would rent out Moscone Center just to tell the world about it...

I knew it! Forget Marty McFly aqnd his crazy predictions for the iTunes Media Store, I called this one!
 
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