I think you are right! It is not the TV but the content and the delivery method! I can't see Apple buying Verizon, Comcast or Direct TV because they need something that would work Worldwide! Maybe Apple will put their own satellites in Space?
Got a tip for us?
Let us know
Become a MacRumors Supporter for $50/year with no ads, ability to filter front page stories, and private forums.
Apple Nixed Plans for Apple-Branded Television Set 'More Than a Year Ago'
- Thread starter MacRumors
- Start date
- Sort by reaction score
I think you are right! It is not the TV but the content and the delivery method! I can't see Apple buying Verizon, Comcast or Direct TV because they need something that would work Worldwide! Maybe Apple will put their own satellites in Space?
The funny thing is all the idiot apple bloggers who are now convinced the tv was stupid. Of course it was, but it never stopped them from foaming at the mouth at the time. They couldn't be told different.
Now they'll ignore what they've written in the past and tell you just how a tv makes no sense for Apple.
Now they'll ignore what they've written in the past and tell you just how a tv makes no sense for Apple.
apple has always said that is does not want to compete in commodity products.
display devices are commodity devices. leave it to manufacturing companies such as samsung to find effective strategies to make money in making physical monitoring devices.
apple even is slowly getting out of the business of selling a screen/monitor for headless macs. its clear.
the way forward for apple has been clear for several years. it is as a software and services company. not as a hardware company if that hardware is software independent.
being able to market devices that match the box with the firmware/software has allowed apple to make great devices. it still is able to run circles around dell and lenovo and HP and all the others because it controls the whole package.
but, even that strategy can evolve: there will come a day when apple does license (again...) its manufacturing and sales of (physical) computers. at that time it will just sell the software and services that computers use. anyone lately look at the total % of business that macs are for apple? even with the halo effect of iPhone, it still is pitiful on a world basis. it still is very much a (globally) windows world.
display devices are commodity devices. leave it to manufacturing companies such as samsung to find effective strategies to make money in making physical monitoring devices.
apple even is slowly getting out of the business of selling a screen/monitor for headless macs. its clear.
the way forward for apple has been clear for several years. it is as a software and services company. not as a hardware company if that hardware is software independent.
being able to market devices that match the box with the firmware/software has allowed apple to make great devices. it still is able to run circles around dell and lenovo and HP and all the others because it controls the whole package.
but, even that strategy can evolve: there will come a day when apple does license (again...) its manufacturing and sales of (physical) computers. at that time it will just sell the software and services that computers use. anyone lately look at the total % of business that macs are for apple? even with the halo effect of iPhone, it still is pitiful on a world basis. it still is very much a (globally) windows world.
True. I'm not saying an Apple TV set will come, but other products may have a higher priority at this time. After all the iPad was temporarily put on the back burner for development of the iPhone. And with the cable/sat business definitely appearing to be in a slow but certain transition, time could be in Apple's favor here.
If a compelling feature for an Apple branded TV set were to be developed, devised or accidentally unearthed some time in the future, the project could always easily be revived.
For now there's lots of room for improvement to the existing
tv, mostly an app store and the GUI. Many, including yours truly, are eagerly looking forward to the next version of the
tv.
We can now finally put the iTV rumor to rest! Beside the badly kept Apple Watch secret, this was the 2nd worst kept secret by Apple in terms of longevity, IMHO. Will be interesting to see if that Apple Car rumor announced several months back will start popping back up
Ah, the world is round again. Building a TV seems far too backwards looking for Apple-- especially when they're at the forefront of giving you screens every where else.
A TV is just a big display. ATT and Comcast are just wires. The interesting part is what goes in between, and Apple TV is already there.
A TV is just a big display. ATT and Comcast are just wires. The interesting part is what goes in between, and Apple TV is already there.
I guess Jony Ive will keep that iTV in his office to himself.
https://www.macrumors.com/2012/01/0...-televisions-as-content-talks-remain-stalled/
https://www.macrumors.com/2012/01/0...-televisions-as-content-talks-remain-stalled/
This would be a disappointing day for me. I want Apple in charge of the hardware. I very much value the amount of effort they put into design and integration. It might be what I like the most about Apple. It is definitely their niche.
Yep, I'm looking forward as well to adding all of Apples software features to my existing TV for about $99. $199 is fine as well. I will order one on launch day. And possibly two if it is particularly compelling.
When I'm in the market for a better screen, I will buy directly from Samsung again.
Agreed. Unless they can make a TV like the one in Videodrome that has Debby Harry's mouth on it - it's not a money making proposition.
I highly would disagree with an Apple television.. Otherwise we would have heard more instead of just going "quiet"
Plus, it would also explain why Apple is instead building on Apple TV streaming service and channels like HBO Now, and others have basically come along week after week as well on what we already have.
Its easier to build on existing devices than to start from scratch,and trying to bring content along.. and Apple is learning that
Plus, it would also explain why Apple is instead building on Apple TV streaming service and channels like HBO Now, and others have basically come along week after week as well on what we already have.
Its easier to build on existing devices than to start from scratch,and trying to bring content along.. and Apple is learning that
I have my doubts about 4K TV taking off, let alone a high priced Apple version. 4K has been out for a while and I don't know anyone that owns one or even talking about getting one. Will this go the way of 3D television?
Somewhere this evening, Gene Munster opened the bottle of scotch on the table, took a small glass with a few ice cubes and poured himself a drink.
He took a long moment, contemplating the years of predictions that he made that the Apple television set was just around the corner, another market to conquer.
And like that, his wishes and dreams were vanquished.
Nah. He will just find something else to pimp/promote/pontificate about.
He took a long moment, contemplating the years of predictions that he made that the Apple television set was just around the corner, another market to conquer.
And like that, his wishes and dreams were vanquished.
Nah. He will just find something else to pimp/promote/pontificate about.