iPad Pro. Apple Pencil. Apple Watch. AirPods. HomePod. The rumoured Apple glasses and Apple car. Plus whatever other products Apple is working on that we don’t yet know about. Apple clearly has a lot on their plate.
People talk so much about Apple needing to focus, then complain when Apple does precisely that and proceeds to drop the products that they so happen to be using, so that Apple can focus on products which these people might be less enthusiastic about.
See the inherent contradiction here?
And speaking of financial engineering, where do you think Apple gets the cash with which to carry out share buybacks, if not from sales of its products? And for Apple to be as profitable as it is today, there is clearly no lack of people queuing up to buy Apple products. And why would people be willing to pay a premium for them, if not because they are great products?
Wow - an iPad, pencil, and a watch. HomePod is late to the party and viewed as overpriced and not selling well. Do you even know what financial engineering is? Tons on money in the bank and they don't how to use it so they buy back stock (a return OF investment, not a return ON investment). The market speaks - down another $2.00 as I type this - gone negative for the year. No confidence in future earnings due to Cook's lack of MEANINGFUL product development. How is Apple looking right now for the first trillion dollar company? They are headed in the wrong direction.