Apple granted patent for basic capability of a vast majority of the AR apps on the market over the past decade. Seriously need to overhaul the patent system.
Apple granted patent for basic capability of a vast majority of the AR apps on the market over the past decade. Seriously need to overhaul the patent system.
You can't be seriously arguing that patenting the way to use bubbles for providing information for POIs makes sense. What are they patenting? Round corners for bubbles?Why?
What prior art exists that contains each limitation of any of the patent claims in this patent?
You can't be seriously arguing that patenting the way to use bubbles for providing information for POIs makes sense. What are they patenting? Round corners for bubbles?
Here is what they claim they are addressing: "For representing POIs in an image of a real environment displayed on a screen of a mobile device, none of these prior arts proposes any solution for the problem of an inconvenient user interaction with POIs displayed on a screen caused by difficult accessible areas and the problem of imagery information occluded by user's fingers during user interactions, e.g. when touching a POI on the screen."Where did they patent that? I don't see that in the patent claims.
Here is what they claim they are addressing: "For representing POIs in an image of a real environment displayed on a screen of a mobile device, none of these prior arts proposes any solution for the problem of an inconvenient user interaction with POIs displayed on a screen caused by difficult accessible areas and the problem of imagery information occluded by user's fingers during user interactions, e.g. when touching a POI on the screen."
And they claim to have solve it by using things like this:
3. The method of claim 1, wherein the display element is a semi-transparent display element.
4. The method of claim 3, wherein the computer-generated virtual object is displayed adjacent to a bottom edge of the semi-transparent display element.
5. The method of claim 1, wherein the display element is part of a mobile device.
6. The method of claim 5, wherein the position of the at least one point of interest in the image is determined based on an orientation of the mobile device relative to the at least one point of interest.
What exactly have they invented here? Semi-transparent display elements? Displaying bubbles "adjacent to a bottom edge of the element"?
I am not blaming Apple here. That seems to be the unfortunate situation with the patent system nowadays. I am also not sure why would Apple bother to patent this either.
You are cheating.
1) the first stuff you quote is not what is patented. It is a description that is helpful to understand the patent claims, but Apple has no patent protection for what you quoted.
2) then you cite a bunch of dependent claims. Each starts with “the method of claim ___.” Apple does not get to sue someone if they have a semi-transparent display element. They only get to sue if they have a semi-transparent display element AND ALL THE OTHER THINGS DESCRIBED IN CLAIM 1.
You intentionally did NOT cite claim 1, which is cute, but it is cheating.
The only reason I skipped claim 1 because it is long and boring. In essence it is not different from other claims. there is nothing important in it wither:
"1. A method for representing points of interest in an image of a real environment, comprising: displaying, by a display element, an image of a real environment; determining at least one point of interest in the image; determining a position of the at least one point of interest within the image; displaying, by the display element, a computer-generated indicator associated with the at least one point of interest on the image, a location of the computer-generated indicator based on the position of the at least one point of interest; displaying, by the display element, a computer-generated virtual object related to the at least one point of interest at a location based on the location of the computer-generated indicator; displaying a visually perceivable relation indication indicative of a relation between the computer-generated virtual object and the computer-generated indicator; determining a change in position of the at least one point of interest within a second image of the real environment; updating, on the display element, display of the computer-generated indicator based on the change in position of the at least one point of interest; and updating, on the display element, display of the visually perceivable relation indication based on the updated location of the computer-generated indicator. "
It is “long and boring” because it has narrow scope. Apple can only sue if each of those elements is present.
And, again, I ask where there is something in the prior art that has all those elements? Someone claimed some old system had that, but it was disproven at least because POI’s were not determined “in the image.”
Your translation to English is another cute trick, but that’s not what the claims require.You have to determine a POI within the image, not based on geographic tagging, for example. You don’t show a “bubble.” You show multiple things: a indicator, a virtual object, a relation indication, etc.Translated to English, they claim that they invented a method of displaying bubbles near the location of actual POIs (in "reality" picture) and these bubbles follow the POIs as the POIs move. Your question about prior art is irrelevant because there is simply no "art" in this patent. Just common sense.
So something like Google's AR Navigation.
http://fortune.com/2019/02/11/google-maps-ar-navigation/
Apple's already late on that one.
So?Mind you, it's a granted patent, not a patent application. The original application was filed back in 2017.
You are exaggerating in order to get you point across.Google glass looked ridiculous and had huge privacy implications.
Literally billions of people wear glasses. If you make them look like glasses, they’ll sell great. And if you already wear glasses you certainly CAN use AR. You just put prescription lenses in them - companies that sell AR glasses already offer prescription lenses.
Google has failed at lots of things - the fact that google fails doesnt mean that the entire product category can’t succeed. Google+ anyone?
So something like thisYour translation to English is another cute trick, but that’s not what the claims require.You have to determine a POI within the image, not based on geographic tagging, for example. You don’t show a “bubble.” You show multiple things: a indicator, a virtual object, a relation indication, etc.
This post is going to become one of those we look back at and make fun of like “why is Apple making a music player?” and “nobody wants to wear a watch”.
The technology for high definition, wide field of view images in a head mounted display does exist. It just hasn’t been released in a mass production consumer device. But neither had a multi touch screen before the iPhone or fingerprint authentication before Touch ID or 3D facial recognition before Face ID.
Retinal projectors could be made to look completely inconspicuous in every day looking glasses. Given that Apple’s focus is augmented reality, not virtual reality, it wouldn’t obstruct the user’s view, it would enhance it.
If they look like eyeglasses or sunglasses, weigh the same, and provide good functionality, why not?lol no. AR/VR are just bad mobility ideas. No one wants to wear computers on their heads all the time.
lol no. AR/VR are just bad mobility ideas. No one wants to wear computers on their heads all the time.
2015: "Nobody wants to wear watches".
2017: Apple's Watch just beat Rolex to become the most popular on Earth
https://www.businessinsider.com/how...came-the-number-one-watch-in-the-world-2017-9
What does popularity mean here? Unit sales or prestige?
Sales (in both units and dollars). Apple Watch went beyond just being the top selling smartwatch in the world to being the top selling watch, period.
Remember all the naysayers when "iWatch" rumours were in the news here? It was "Nobody wears watches anymore" before it was announced to "Apple Watch is a flop" and "I've never seen an Apple Watch in the wild" up until recently when it blew up. They're everywhere now.
A trinity of wearable devices — Watch + AirPods + Glasses — are the clear successor to the iPhone. Remember how iPhone sacrificed Apple's own iPod, its golden goose back then. iPod sales were still strong and Apple could've continued their iPod dominance for several more years but they decided to compete with themselves and release the iPhone which killed demand for the iPod pretty quickly.
It's important to remember how wildly successful the iPod was back then to understand the context. I think we're going to see the same thing happen with the iPhone when the Glasses are announced. The iPhone will still play a role for years to come but Apple will shift their focus towards wearables as they have been moving in that direction already.
Apple Watch is now beyond a threshold where it's now powerful enough to run its expected tasks quickly and still last all day — and they even added a bigger screen. If we look at the hockey stick graph, within 2 generations, the Watch will be where the iPhone 6 was in terms of performance, a point where we can argue when the iPhone was powerful enough that increases weren't noticed in everyday use, and upgrade cycles started slowing down.
AirPods are also wildly successful and play an important role in advancing the Watch as an independent device. Add the visual component with AR Glasses and we'll have the full trinity.
Im probably not the demographic for this, but I have always worn a mechanical watch. I don’t think Rolex has ever marketed itself as the most unit sold watch. Prestige on the other hand is a very different story. If it came down to which would you choose if you wanted something free, I guarantee you people would choose a Rolex.
Sales (in both units and dollars). Apple Watch went beyond just being the top selling smartwatch in the world to being the top selling watch, period.
Remember all the naysayers when "iWatch" rumours were in the news here? It was "Nobody wears watches anymore" before it was announced to "Apple Watch is a flop" and "I've never seen an Apple Watch in the wild" up until recently when it blew up. They're everywhere now.
A trinity of wearable devices — Watch + AirPods + Glasses — are the clear successor to the iPhone. Remember how iPhone sacrificed Apple's own iPod, its golden goose back then. iPod sales were still strong and Apple could've continued their iPod dominance for several more years but they decided to compete with themselves and release the iPhone which killed demand for the iPod pretty quickly.
It's important to remember how wildly successful the iPod was back then to understand the context. I think we're going to see the same thing happen with the iPhone when the Glasses are announced. The iPhone will still play a role for years to come but Apple will shift their focus towards wearables as they have been moving in that direction already.
Apple Watch is now beyond a threshold where it's now powerful enough to run its expected tasks quickly and still last all day — and they even added a bigger screen. If we look at the hockey stick graph, within 2 generations, the Watch will be where the iPhone 6 was in terms of performance, a point where we can argue when the iPhone was powerful enough that increases weren't noticed in everyday use, and upgrade cycles started slowing down.
AirPods are also wildly successful and play an important role in advancing the Watch as an independent device. Add the visual component with AR Glasses and we'll have the full trinity.
Im probably not the demographic for this, but I have always worn a mechanical watch. I don’t think Rolex has ever marketed itself as the most unit sold watch. Prestige on the other hand is a very different story. If it came down to which would you choose if you wanted something free, I guarantee you people would choose a Rolex.
People match eyeglasses to their style.If they look like eyeglasses or sunglasses, weigh the same, and provide good functionality, why not?
2015: "Nobody wants to wear watches".
2017: Apple's Watch just beat Rolex to become the most popular on Earth
https://www.businessinsider.com/how...came-the-number-one-watch-in-the-world-2017-9