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Jobs thinks digital living room is still a hobby and nobody has succeeded yet when asked about the outlook of the Apple TV. He continues to think it will be a hobby in 2009.

I wouldn't call my usage pattern a hobby. Maybe it was that in 2005 and 2006 but of course Apple has to look at the entire market..
 
Love this line

"- Q: Cheaper Macs? A: We chose not to server a certain customer base. We don't know how to make a $500 computer that's not a piece of junk. Our DNA will not allow us to ship that. We can continue to deliver value to customers we do choose to serve."

LOL....
 
Well then let's compare total phones sold. As an example: Nokia sold over 115 million phones in Q1/2008, LG has sold over 27 million phones in Q2/2008 (LG's goal is 100 million in 2008). And LG isn't even in Job's revenue list.

Perspective time:

Nokia has 102 different mobile phone models
Samsung has 62 different models
Sony Ericsson has 76 different models
Apple has 1 model

They are #3 in revenue with ONLY 1 MODEL of mobile phone.

That's just sick.:D
 
SJ: Not being everything to everybody and a mention to a $500 piece of junk not being part of the Apple DNA. Man this just sounds like the either the Mini is doomed or they are really going to do something special with it. Not that I'm calling the Mini a POS but it sure appears that Jobs is perfectly content with Apple catering to a certain price range and not caring much about low price equipment if it's not a good reflection on the Apple marque.
 
I can't stress enough the schadenfreude swelling up in me for the iPhone bashers who listed deal-breaker after deal-breaker of missing or improperly functioning features and predicted no one would buy such a loser of a product. Those Nobel Prize winning, armchair wizards of consumerism are always good for a laugh. Will we see these self-appointed marketing experts returning here to post their mea culpa for being so completely wrong in their assessments? Hell no they won't, of course. After they lick their wounds for a day or two they'll be back at it pontificating about how the iPhone needs this or that to succeed and how the android phones will kill the iPhone. Why not through in the headless, cheap, beige box Mac they insist is needed for Apple to survive too, just for good luck.:D:D:D:D:D:D:D

What a pack of losers!

speak English. :)
 
So you think they might actually re-start giving apple employee discounts now?

I really need a discount!
 
SJ: Not being everything to everybody and a mention to a $500 piece of junk not being part of the Apple DNA. Man this just sounds like the either the Mini is doomed or they are really going to do something special with it. Not that I'm calling the Mini a POS but it sure appears that Jobs is perfectly content with Apple catering to a certain price range and not caring much about low price equipment if it's not a good reflection on the Apple marque.


I disagree. Apple has always been at the upper end of the pricing spectrum. Their gross margins are so much higher than Dell and HP. I bet Dell or HP has to sell 10 $500 computers to make what Apple makes on one MacBook. Apple unit sales are growing at a much higher rate then the industry. I'm fine with their product strategy.
 
SJ: Not being everything to everybody and a mention to a $500 piece of junk not being part of the Apple DNA. Man this just sounds like the either the Mini is doomed or they are really going to do something special with it. Not that I'm calling the Mini a POS but it sure appears that Jobs is perfectly content with Apple catering to a certain price range and not caring much about low price equipment if it's not a good reflection on the Apple marque.

I think Steve Jobs was talking about $500 laptops.
 
Damn I was hoping someone would ask about the Mac Mini...

I got a little nervous when he talked about $500 computers being a piece of junk. The Mini ain't far off from that price point.
 
Let them eat cake.

Wow what a mindset. At the very least bump the $799 mini to the specs of a low end MacBook and sell a lot of Minis.

I think this is a case of hearing without listening. Apple is saying that they don't feel like they can make a computer up to their standards for $500. They also say that they aren't necessarily interested in all markets.
 
Well that was fun and pleasantly positive. If apple can blast out a quarter like that during the crisis and with 2year old macbook range, then the next quarter will be exceptional i believe.
iPhones (potentially) contributed a good 10% more than i expected them to which is all good.

other than the fact I have to have my wisdom tooth taken out, I'm very happy.
 
Damn I was hoping someone would ask about the Mac Mini...

I got a little nervous when he talked about $500 computers being a piece of junk. The Mini ain't far off from that price point.

And it USED to be $499, back in the pre-intel days.
 
I disagree. Apple has always been at the upper end of the pricing spectrum. Their gross margins are so much higher than Dell and HP. I bet Dell or HP has to sell 10 $500 computers to make what Apple makes on one MacBook. Apple unit sales are growing at a much higher rate then the industry. I'm fine with their product strategy.

Which part do you disagree with in particular? I only ask because I see much of what you said in the same way as you. While I like the Mini, it always kind of struck me as somewhat of an oddball in Apple's product line. For what it is and it's price, it's a great piece of bait for the switchers but it just never seemed to fit into the grand scheme of Apple's business. That is, exactly what you said about the higher pricing model with higher margins.
 
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