Apple Product Roadmap 2023–24: Over 15 New Devices in Development

[BanjoDudeAhoy]

a refreshed 13-inch MacBook Pro

I guess the 13” MBP must still be selling quite well then, eh?

I’m curious to see if they’ll update the design this time around or if they’ll stick with the current one.

Most of these predictions are pretty “well, duh…”, though.
It’s not like Apple will just pat themselves on the back and shut down.

 

[Smartuser]

A 30+ inch iMac is nuts—it’ll cost through the roof! There’s your iMac Pro replacement with M3 Max and Pro chips… If it actually happens, which I’m skeptical.

The iMac Pro was planned as a replacement for the Mac Pro. Apple already reversed course on that idea in 2017 before it came out. They still released it because it was in the pipeline, but since it wasn't going to replace the Mac Pro anymore, there was only one.

Right now, it doesn't look like they're going to replace the Mac Pro but if they would, I'd doubt they'd do with an extremely bulky all-in-one. The Mac Pro has a rack mount variant and the Mac Studio is tiny to begin with.

If I had to guess, any 30-inch iMac would probably fit in the segment of the regular 27-inch. There's simply no need for an iMac Pro and there hasn't been one since 2019.

(Personally, I think the idea of making a big iMac is for the kind of users who stayed with old 13" MacBook Pro from 2012 that still had a DVD-ROM. It's simply better to separate the display from the computer.)

 

[steve09090]

"new" = rehashing old things and adding a 'pro' or 'ultra' to it lmao

I’m happy with Spec bumps. I really can’t see why people need a new genre of tech just so they can bang on about a lack of innovation. Who actually cares?

 

[klasma]

iPads with OLED long overdue, definitely can’t wait for those !

Problem is I’d like an OLED iPad mini in the old form factor. Ah well.

 

[Smartuser]

I don't want to be toxic but can someone explain to me why people give any sort of relevance to what Gurman said. He said just omega obvious/consensual things all the time.
I get this guy has a good network but what he said is just pointless

1. People want news all the time.
2. He occasionally has items that are not just iterations that anyone can predict (OMG most Macs will get M3 variants), such as the work on a bigger iMac.

 

[HobeSoundDarryl]

"Substantial updates to the Mac lineup will launch starting later this year or in early 2024, encompassing new 14- and 16-inch MacBook Pro models with the M3 Pro and M3 Max chips, a refreshed 13-inch MacBook Pro with the M3 chip, two new MacBook Air models, and new 24-inch iMac models. In addition, Apple is said to be "conducting early work" on an all-new iMac model with a display larger than 30 inches in size."

Has Gurman forgotten that Apple follows a very distinct path when releasing new Apple silicon chips. With both the M1 and M2 series:

The standard M series chip comes first along with products that utilise thiat very silicon.

Then the M Pro and M Max chips are released next about six months later which ushers in the release of the new 14 and 16 inch Macbook Pro models.

Therefore I think the first M3 silicon will not be available for Mac products until early 2024.

There is no pattern in only 2 iterations of anything. We know basically nothing about what could be called a path so far, normal timing of rollouts of chips, etc. Let’s get to about M5 and then we can probably see some kind of pattern and have some fairly dependable insights about timing. In 2 iterations, anything remains possible.

 

[Unggoy Murderer]

I'm sick of waiting for a proper replacement for my 2017 iMac, so I guess Apple won. I'm buying a Studio Display and a Mac Mini. I tried the Dell 27" 4K monitor for a while, but the scaling issues are terrible, and the image quality isn't anywhere near Apple's. I've waited for the Samsung Viewfinity S9, but I should have known better. Based on the first review, it also sucks.

The only question left: how much am I going to spend? The 2017 iMac was costly then, but I will surely break my personal record at the Apple Store. I just want a speedier machine, screen size is fine. You would expect that a similar, more up-to-date machine would be cheaper, but I need to spend hundreds of dollars more this round to get a similar setup.

A Mac Mini with 32GB of memory, a Studio Display, and an Apple keyboard and trackpad is now $3,646. Yes, it's faster than my current iMac, and I can reuse the display when I upgrade the Mac Mini in a few years, but holy ****, I've never spent so much money on a freaking computer.

The cost of things continues to rise all the time. I paid £2000 for a high-spec iMac in 2010, then £2800 for a high-spec iMac in 2017. I also paid like £1.20 for four pints of milk in 2010, I now pay over £2.50 for it now.

 

[ducknalddon]

In addition, Apple is said to be "conducting early work" on an all-new iMac model with a display larger than 30 inches in size.

No good for me, I won't be able to get the box into my loft and I always keep the boxes for my devices.

 

[klasma]

I’m waiting for bug free systems and application software from Apple.

I’m pretty sure you’ll die waiting then.

 

[DMG35]

Laughing at everyone who is cheering the "Larger than 30" display" who, when its finally released, will recoil in horror at the $5000 price tag.

 

[lazyrighteye]

Gurman reiterated that an updated iPad Airto replace the current M1-based device and two new iPad Pro models with OLED displays are on the way for 2024.

So if those OLED screens will first come to iPad Pro line, what will actually be updated in the current iPad Air 5? Bumping entry storage to 128 GB from the current 64 - not such a big deal, replacing M1 with M2 - who cares? Those OLED screens, FaceID & ProMotion will then be the real differentiating factors between Air & Pro. 🤷🏻‍♂️

What’s the difference between iPad Air and iPad? Why have Air at all? It’s confusing. Muddies the line. iPad and iPad Pro. Simple. Done.

Same goes for the MacBook line: MacBook and Mac Book Pro. Clear delineation. Less friction for the shopper.

 

[Kalixt]

I've been using Macs for almost 20 years now. A Windows PC is out of the question. The investment in the 2017 iMac has been well worth the price. It has never failed me, I've made good money with it, but it's getting a little slow for all modern software, and Sonoma won't support it.

So I'm willing to spend money on a Mac again; it's about time. I'm just annoyed that a $2500 setup in 2017, now costs $3500+, and it's only faster with more modern ports. But that's not because of the $1000 difference. It's a setup that's six years newer.

What makes you think custom PC is worse ? I bought top components seven years ago (i7 6700K, 32GB RAM, 1080 ti) and it still works without problems. You should consider your options outside of MACworld too, look at what you could build on PC with 3000$. 😂

 

[Le0M]

I'm sick of waiting for a proper replacement for my 2017 iMac, so I guess Apple won. I'm buying a Studio Display and a Mac Mini. I tried the Dell 27" 4K monitor for a while, but the scaling issues are terrible, and the image quality isn't anywhere near Apple's. I've waited for the Samsung Viewfinity S9, but I should have known better. Based on the first review, it also sucks.

The only question left: how much am I going to spend? The 2017 iMac was costly then, but I will surely break my personal record at the Apple Store. I just want a speedier machine, screen size is fine. You would expect that a similar, more up-to-date machine would be cheaper, but I need to spend hundreds of dollars more this round to get a similar setup.

A Mac Mini with 32GB of memory, a Studio Display, and an Apple keyboard and trackpad is now $3,646. Yes, it's faster than my current iMac, and I can reuse the display when I upgrade the Mac Mini in a few years, but holy ****, I've never spent so much money on a freaking computer.

Have you considered that new Apple Silicon macs are so smooth you might not need that much ram? You would save a few hundred bucks.

 

[Le0M]

Well, if they price it competitively to the Studio + display, then it will likely sell as hot cakes, as previous iMacs have.

I doubt. I anything, it will compete with Mac Mini + Apple Studio. Definitely not the Mac Studio. That's for professionals.

 

[6787872]

I’m happy with Spec bumps. I really can’t see why people need a new genre of tech just so they can bang on about a lack of innovation. Who actually cares?

i agree with this when it comes to desktop/notebook products, there isn't much of a need to do more than spec bumps. but some of their other products could iterate better imo

 

[Surf760]

Hoping that if they release a 32" iMac, they release a 32" Studio Display with improved webcam alongside it. Monitor sizes are getting ridiculous, but once you've worked on big ultra wides, even 27" screens feel cramped at a viewable scaling resolution.

 

[VulchR]

Think of the cost in terms of how much you spend on an equivalent Windows PC in the same amount of time that the Mac set up will last. When I got my first iMac in 2012, I was a bit shell shocked that I was spending over $3000 on a computer...but it lasted seven years. I never had a PC that would make it past 2½ years before needing to be replaced..and they cost around $2000-2300 each. In the long run, the iMac was cheaper.

Of course this only works if Apple's quality control is exceptional. I think they've been slipping somewhat. I had an SE30 Mac back in the day that ran for 14 years. I had donated it to my in-laws, and they literally mourned the machine's passing. I have a PowerBook 180 that still works.

 

[VulchR]

Hoping that if they release a 32" iMac, they release a 32" Studio Display with improved webcam alongside it. Monitor sizes are getting ridiculous, but once you've worked on big ultra wides, even 27" screen feel cramped at viewable scaling resolution.

The population is ageing. Some of us older folk require larger screens so that the font sizes can be larger.

 

[Ratmandu82]

Are we still a long way off from the Apple search engine?

 

[User 6502]

I hope they will release AirPods Max 2 soon. Those are overdue for a refresh…

Or just to be discontinued as I doubt they sell very well.

 

[CarAnalogy]

Think of the cost in terms of how much you spend on an equivalent Windows PC in the same amount of time that the Mac set up will last. When I got my first iMac in 2012, I was a bit shell shocked that I was spending over $3000 on a computer...but it lasted seven years. I never had a PC that would make it past 2½ years before needing to be replaced..and they cost around $2000-2300 each. In the long run, the iMac was cheaper.

Can you elaborate on why a $2000 PC only lasted you 2 ½ years? I built mine for less than that and it lasted seven.

 

[GuilleA]

How many of those will be "Pros" and "Ultras"?

 

[thejadedmonkey]

What makes you think custom PC is worse ? I bought top components seven years ago (i7 6700K, 32GB RAM, 1080 ti) and it still works without problems. You should consider your options outside of MACworld too, look at what you could build on PC with 3000$. 😂

My last gaming PC started out as a $300 media box until I could get the money to give it a proper CPU and GPU, and lasted 9 years. Its replacement lasted 3 years before I updated the CPU and GPU, just because, and will probably last another 3+ years. They each cost less than the price of a base macbook air at that time, and have given me zero substantial issues over the years.

With the normalization or $1000 iPhones and $2000 Macbooks, we sometimes forget that you can get a more budget cellphone for $200 or less, and a decently specs PC for around $500, even less if you buy used.

 

[HobeSoundDarryl]

The 27" iMac Pro Apple already priced and launched years ago...

This rumored new one would have a bigger screen, better CPU, better graphics, less (starter) RAM, less (starter) SSD, better thunderbolt ports and same 10Gb Ethernet.

You can do your own estimate of price.

Those recalling the classic (relative) value pricing of iMac 27" should keep in mind that Apple successfully removed the computer + keyboard + mouse from that package and sold the same monitor for the old iMac 27" "starting at..." price. So adding a "whole computer" + keyboard + mouse only to that will have to go well north of what ASD costs.

I'd generally take the prior iMac Pro price and use Apple pricing for less SSD and RAM to get my working "starting at...". Add something for bigger screen + "inflation" + "supply chain" + <whatever else>. I'm not sure where some subtractions can be realized after a bit for less RAM and SSD: leave out the keyboard and mouse as add-on purchases?

My best guess: one edition using an M3 (not PRO or MAX) for a Marketing "starting at $3499" price. Nicely configured above bare bones RAM + "half speed" SSD is probably towards or at the pictured price depending on what nicely configured means to each buyer.

I'm picturing loaded M3 MAX iMac "bigger" up towards $8K-$10K or so. How do I get that? Max out a Mac Studio with M2 MAX to estimate Apple pricing for the computer ($5399) then add a few thousand for this bigger monitor + keyboard + mouse + "inflation" + "supply chain" + <whatever else>.

By the same Apple math, how low can we go? Barebones a Mac Mini PRO with 16GB RAM + 512GB SSD + Gigabit Ethernet ($1299) and then add a few thousand for this bigger monitor (obviously more than about $2K for 27" ASD) + keyboard + mouse + "inflation" + "supply chain" + <whatever else>. In that scenario, MAYBE a "starting at..." down to perhaps $2999 becomes a possibility. But my guess there is $3499. Resolve half speed SSD and double the ram for +$600. Keyboard + Mouse sold separately.

If Apple wants a <$3K price for Marketing spin, baseline Mini NOT PRO or MAX (8GB RAM + 256GB SSD + Gigabit Ethernet) at $599 + a few thousand for the bigger monitor probably can get an Apple "starting at..." to $2999. Resolve the half speed SSD and double the RAM for +$400. Keyboard + Mouse sold separately.

 

[Pasqualem]

Or just to be discontinued as I doubt they sell very well.

In nyc I see AirPods Max very often