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Apple Promotes Apple Card in New 'Chocolate' Ad
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This add has been going since the superbowl. big whiff and a miss by MR.
Apple today shared a new ad focused on the Apple Card, highlighting the convenience of having a card-free payment option and the simple sign up process.
In the spot, a man in a store pops a chocolate bar in his mouth before realizing he doesn't have his wallet on him to pay for it. He frantically checks all of his pockets at the checkout while people wait impatiently behind him.
Eventually, he pulls out his iPhone, opens up the Wallet app, and applies for an Apple Card right there in line. He's approved within minutes, and is able to use the Apple Card on his phone for his purchase. "Reboot your credit card," reads the tagline, with additional information available in the video's description.Apple Card is available in the United States only and it is a convenient iPhone-based credit card issued by Apple in partnership with Goldman Sachs. It is linked to Apple Pay and built right into the Wallet app, but it also works like a traditional credit card.
Article Link: Apple Promotes Apple Card in New 'Chocolate' Ad
The watch is a much better solution, I double tap and get it ready before it’s time to checkout, then tap and I’m out.
Also the probables is having to carry cards, some day we won’t need anything in our pockets but a single device, some don’t want that, I personally can’t wait.
I got one and I have yet to use it. One of the benefits I see with the Apple Card is the 0% financing. An iPhone gets 24 months interest free, and most other purchases qualify for 12 months 0% finance. You can also link your card to Apple Pay. I've also read that you get daily cashback? (I don't know how that works or if I read it correctly).
I mean if your the type who takes 5 minutes at self check out or is just phone illiterate then thats just the person's life but in reality its mad simple. If your wallet is easier to get to then your phone then go for it, kind of obvious...
Maybe check your screen time out settings, its 10:30pm and im at 51% and im a power userView attachment 1991989Before I watch it I’ll bet it says “sequences shortened” at the bottom.
Update: Yep.
Also the battery icon is not realistic. Would be at 2% for most people.
I think there is a security element too. If you lose your card then anyone can just tap to pay with your card. If you lose your phone no one will be able to use your phone to tap and pay.
Just no.
NOT if you had a teacher whom literary would play pocket hockey like that actor did all the way down the hallway with change and keys in that pocket.
Gr 5 we had 2 male Gr 6 teachers: Mr Hughs and Mr Handcock. 1st term we all thought it was Mr Handcock = cause well pocket hockey. A blind student joined us for 2nd term - he clearly learned us it was always Mr Hughs playing pocket hockey - and confirmed it was not just the change/keys he heard. That kid was blasting hilarious!
but the pocket hockey was always cringe seeing it for .50 seconds in this video … not the best commercial.
I still carry my wallet when ducking down to the shops in fear that for whatever reason Apple Pay won't work at the checkout.
Out of interest are you not you when you’re hungry?! 😂
It’s a credit card. I use it almost exclusively for buying Apple stuff. A lot of people don’t like that the transactions can‘t easily be imported into their budgeting apps (the last I saw, anyway.)
It’s just the growing pains of technology for the most part. But I will say that the NFC reader is temperamental. I board the bus using a separate app that requires me to scan a QR code for fare, and the stupid Wallet app is always loading above it and blocking the QR code as I attempt to scan it. There seems to be no way to turn it off.
I hate to admit that QR codes are generally better than NFC solutions. Gives me hope for Bitcoin Lightning, etc.
Goldman Sachs. It works like a cc. The main difference is that it’s tied to your Apple ID. You go to a new phone or reinstall iOS and other cards need to be entered again. This one is added automatically during setup.
Cash back is decent for this level of card. Chat can be used for support. There’s not much else in benefits.
Fwiw it was worthwhile. I’m kind of lazy about reentering credit cards into Apple Pay. This one is always there. Can easily share with family. For bigger purchases I’d still use something else or particular categories such as travel, groceries, gas, etc.
Except for some instances where tap and pay on mass transit is active without authentication.
FaceID has killed the convenience of ApplePay. With TouchID, all I had to do was place my finger lightly on the home button (without clicking, phone locked) and place it near the terminal reader. The phone automatically woke up, read my fingerprint, opened wallet, and paid with default credit card in less than a second. Now, I have to wake up the phone, place it near the reader, wait for FaceID prompt, tilt or turn the phone back to my face for ID, place it back near the reader, and sometimes click confirmation. If FaceID doesn't get a good read (such as with a mask or while talking, etc), then it's much more involved, with clicking "pay with passcode", double-clicking side button, etc. It's horrible. R.I.P. Home Button and TouchID.
Your debit card probably was probably skimmed by the terminal so your account number could be on the dark web already. That can't happen with Apple Pay. I use my Watch every day to pay and it's faster than using the phone and much faster than cash or credit cards. But it's also about more than just convenience.