Apple Reportedly Axes Mixed-Reality Headset's Exclusive Manufacturing Partner

[Realityck]

Would be better if Apple just cancels this whole AR/VR headset, please.

Yes no more hope for all those rumor spinners. You bit off more than you could chew this time. 😀
There’s got to be something else destined to be a star product. 😉

"Apple's announcement event is likely the last hope for convincing investors that the AR/MR headset device could have a chance to be the next star product in consumer electronics," Kuo wrote in a Medium article estimating upcoming virtual reality headset sales from Sony and Meta.

 

[amaze1499]

Yes no more hope for all those rumor spinners. You bit off more than you could chew this time. 😀
There’s got to be something else destined to be a star product. 😉

HomePod 3 or AppleCar perhaps? Its quite a leap, but...

 

[TheYayAreaLiving 🎗️]

Yes no more hope for all those rumor spinners. You bit off more than you could chew this time. 😀
There’s got to be something else destined to be a star product. 😉

Honestly, the more I hear about the Apple AR/VR headset the more I lose interest and the more it doesn’t excite me anymore. I’d be happy if Apple focuses solely on current iOS, Mac OS, Watch OS, and so on.

 

[laptech]

What is the betting that the leaked photo's of alleged vr headset parts (MR reported on it weeks/months ago) was traced backed the pegatron and this is the result, they've lost the contract.

 

[Mr. Dee]

At times, it’s like you are witnessing a train wreck about to happen and you can’t do anything about it.

 

[Realityck]

HomePod 3 or AppleCar perhaps? Its quite a leap, but...

I always looked at the Apple Car theories as inaccurate, the goal was instead automotive sub systems that could be marketed to any Car manufacturer which decrease risk greatly. i think we all see some products eventually showing, but it has to be when it’s something that makes sense, not something that is a novelty yet at this point in time. Still let Apple use this technology and make it more of something that evolves in the background rather then people thinking the marketplace is ready to soar, it’s likely it not, instead way too soon according to the majority of commenters here in the forums. 😉

 

[DarthBuzzard]

I know the same was said before the iPod and even the iPhone, but in this case I really wonder what the heck who is going to walk around with a head set?

This headset was never intended to be used outside.

 

[NMBob]

This headset was never intended to be used outside.

I can only augment reality my house cat into so many animals before I'll lose interest.

 

[spazzcat]

This headset was never intended to be used outside.

That isn't true; AR is meant to be used outside. And we only have rumors at this stage and know nothing about the headset.

 

[Greenmeenie]

What could possibly go wrong? 🤷‍♂️

 

[iZac]

To be honest this just sounds like Pegatron sold their Shanghai factory with the production line ready for the Apple headset. Even if Pegatrons name was still on the side of the building, it would still have been made in Shanghai by exactly the same people.

 

[aibloop]

My apologies to @jayarealiving, that was a weird thing to say and uncalled for.

 

[Smith288]

I have the oculus... it's a fantastic bit of technology. I've spent far too much on stupid games and experiences that are essentially novelties. If Apple wants to make this a psuedo introduction to all day head/headware, it's got YEARS until that's a reality. I get the appeal of walking around town and getting up to the second information about what youre looking at, maps, notifications etc etc...

But my arse aint walking around with goggles.

 

[DotCom2]

Calm down everyone. This report is coming from "DigiTimes". ENOUGH SAID!

 

[syklee26]

I am telling you, this could end up exposing Tim Cook. Almost all products under his watch have been roadmapped by Jobs. Apple Car and AR/VR are truly Tim's babies.

 

[DarthBuzzard]

I can only augment reality my house cat into so many animals before I'll lose interest.

And I'm sure you can only use your PC in your house for so long before you lose interest, right?

AR is a computing platform. It will have many uses in the home. This is also an MR device, so it's AR and VR.

Naturally AR will have many more uses outside, but that is reserved for optical AR glasses, not passthrough AR. We're years away from the first generation of such glasses.

 

[DarthBuzzard]

That isn't true; AR is meant to be used outside. And we only have rumors at this stage and know nothing about the headset.

AR can be used indoors or outside, but in the case of passthrough AR, there is a clear industry expectation that this is to be used indoors.

Passthrough AR is not safe enough to use outside, and certainly isn't at a form factor that would make it socially acceptable outside.

There are no rumors pointing to this being an optical / seethrough AR device. If this is meant to release in 2023, it can't be optical AR because the technology doesn't yet exist for a first generation product; Apple can't bypass the laws of physics and make it happen sooner. It will happen years from now.

 

[Realityck]

Calm down everyone. This report is coming from "DigiTimes". ENOUGH SAID!

Can’t blame Digitimes, it’s a old news source thats been around many years. As you can see they make sure it’s identifid clearly.

It's rumored that Apple's first headset device will delay its mass production until June. In addition, it is confirmed that the model, originally drawn and designed by Pegatron, will be transferred to Luxshare for manufacturing and final assembly.

 

[555gallardo]

Can't they just make one solely for Mr. Cook?

 

[smaffei]

After reading that Apple's computer sales were off by 40% this past quarter, citing economic pressure on consumers…

Who else thinks that steamrolling out an AR/VR headset with an exorbitant price tag in this current market is a REALLY bad idea?!?

Apple's computer slump was more than its rivals (in an overall down market) because of one thing : Apple's higher prices.

Just shows how out of touch the upper level management of Apple is with what is going on with average folk.

 

[jazz1]

We are so excited to announce our new product the iSpy headset

I spy with my little eye
Something' so sweet
Something so nice
OOO la la ooo la what’s that
OOO la la ooo la oh snap

I spy with my little eye
Oh I like it
Gonna make it mine
Ooo la la ooo don't you see
Ooo la la it's all I need

 

[Verified Whiskey]

If anyone can pull this thing off with all this headwind, it’s Apple. I for one am excited to see what’s still coming.

 

[Lounge vibes 05]

I am telling you, this could end up exposing Tim Cook. Almost all products under his watch have been roadmapped by Jobs. Apple Car and AR/VR are truly Tim's babies.

Exposing him for what?
Even if the headset comes out, is a colossal failure, and Apple cancels the entire project, Tim Cook still led them to their first trillion, their second trillion, and their third trillion while pulling Apple way more into the lifestyle, health/fitness and services markets, where they will continue to thrive.
Tim is not Steve Jobs, he knows that, and we know that. He never promised to be.
He’s kept Apple’s momentum on a constant upward swing for the last decade, I don’t see why that would change at all.

 

[spazzcat]

AR can be used indoors or outside, but in the case of passthrough AR, there is a clear industry expectation that this is to be used indoors.

Passthrough AR is not safe enough to use outside, and certainly isn't at a form factor that would make it socially acceptable outside.

There are no rumors pointing to this being an optical / seethrough AR device. If this is meant to release in 2023, it can't be optical AR because the technology doesn't yet exist for a first generation product; Apple can't bypass the laws of physics and make it happen sooner. It will happen years from now.

It doesn't have to pass through it can just overlay on clear glass.

 

[Lounge vibes 05]

After reading that Apple's computer sales were off by 40% this past quarter, citing economic pressure on consumers…

Who else thinks that steamrolling out an AR/VR headset with an exorbitant price tag in this current market is a REALLY bad idea?!?

Apple's computer slump was more than its rivals (in an overall down market) because of one thing : Apple's higher prices.

Just shows how out of touch the upper level management of Apple is with what is going on with average folk.

What are you even on about?
First of all, those numbers you source aren’t even from Apple.
The drop was from October through December 2022……… Where Apple release absolutely no new Macintosh computers.
Compare that to October through December 2021…… Where Apple released long awaited updates to the MacBook Pros, with new designs, old ports, new processors, new displays, new cameras, new speakers, new batteries… of course they sold more product, there was a new product to sell.
Also, there was a industrywide bump in computer shipments during the Covid lockdowns, that’s what happened.
Not sure what the headset has to do with any of this, the headset isn’t going to affect Mac sales or iPhone sales.