Apple Reports 3Q 2024 Results: $21.4B Profit on $85.8B Revenue

[Maclver]

iPhone actually was a much bigger share. Over the past several years, the company has been slowly moving away from it as their primary income driver. Even so, I'm stunned that they've had yet another record quarter. I thought for sure sales had slowed.

Thats a really good point. I wonder if Apple is still using the three-legged stool approach with things, 1 = Hardware, 2 = Software, 3 = Services. I also wonder if Apple did like Dell (even though the came back) and go private, what things would look like without Shareholders.

 

[MLVC]

Sales up in every region except for Greater China

View attachment 2402017


Greater China

$15.758 billion (Q3 2023)
$14.728 billion (Q3 2024)
down $1.03 billion or -6.53%


<< Sales by category >>

iPhone
$39.669 billion (Q3 2023)
$39.296 billion (Q3 2024)
down $373 million or -0.94%


Mac
$6.840 billion (Q3 2023)
$7.009 billion (Q3 2024)
up 169 million or +2.47%


iPad
$5.791 billion (Q3 2023)
$7.162 billion (Q3 2024)
up $1.371 billion or +23.67%


Wearables, Home and Accessories
$8.284 billion (Q3 2023)
$8.097 billion (Q3 2024)
down $187 million or -2.26%


Services
$21.213 billion (Q3 2023)
$24.213 billion (Q3 2024)
up $3 billion or +14.14%

This highlights how crucial the European market is for Apple. For those who suggest Apple should just pull out of the EU whenever a regulation demands changes, keep in mind that the EU will still make up the majority of the European market.

 

[mrhick01]

I don’t understand how the services revenue is so high. Maybe I’m one of the few not spending a dollar on it, despite owning nearly every piece of hardware. No warranty or Google searches either.

The plural of an anecdote is not data.

It's a big, big world out there. Everyone doesn't think as you do, live as you do, or spend as you do.

Apple employs thousands of folk who know how to count. Folk can bang on Tim Cook all they want, but he knows how to count (and Jobs knew that also, which is why he made Cook his successor).

 

[citysnaps]

Apple’s gross margin is skyrocketing in recent years. They could easily drop their prices on iPhones and Macs. Dropping prices would make them sell more which in turn would up their gross margin again and make more profit. I guess Apple is becoming more of a luxury brand you can’t avoid. Just like Nvidia who have a de-facto monopoly in high-end graphics cards.

No, it's not that simple. Apple has insight and data the public doesn't have, and thus has gamed out and chosen a path that makes the most sense considering potential market size, saturation, and a dozen other factors.

 

[Analog Kid]

In related news, Intel disappointed with a capital D. It looks like their market cap is now about half of AMDs.

Time for AMD to buy Intel for the IP and sell the fabs to Global Foundries.

 

[sw1tcher]

And despite some economic headwinds Apple keeps rolling. Its stock ripped in after hours when the news hit.View attachment 2402015

You jinxed it

AAPL
$214.62 : -$3.74 (-1.72%)
After hours: 5:17PM EDT

 

[ThomasJL]

For the quarter, Apple posted revenue of $85.8 billion and net quarterly profit of $21.4 billion,

[sarcasm]
Oh wow, what wonderful news! I'm so glad to read that wonderful human Tim Cook is making boatloads of money for himself and Apple shareholders, and I'm so glad he does that by giving customers like me much less functional products while also raising prices. Cook is far preferable to Steve Jobs. Jobs gave customers like me more functionality in products for relatively lower prices, but that really disappointed me because it meant Apple shareholders were making less money. Customers like me are less human than very rich people like Cook and Apple shareholders, so we need to make sure they keep making even more money.
[/sarcasm]

 

[MilaM]

It's funny, how they always talk about the number of subscriptions, and never about the number of customers who have at least one subscription. I wonder why 🧐.

 

[lkrupp]

Keep those negative/sarcastic responses coming. We need comedy in these forums.

 

[macfacts]

I think it was around the time of the iPhone 6 that Apple started to realize this and upped their effort on services. Since then there has been steady growth in this area but iPhone is still their cash cow / diamond.

$20 billion of services is from setting google as default search engine.

 

[Johnny907]

Ok.
Now adjust for inflation and rechart this graph.
I can hear my college statistics professor slapping his forehead from here.

 

[ignatius345]

Interesting….iPad sales percentage-wise are slightly ahead of Mac.

And growing robustly while Mac sales... aren't :/

 

[julesme]

Do you think the general public would care? M4 Macs would do exactly the same as the current M3s, with a modest speed increase. Hardly a device seller.

This is just not how the Mac upgrade cycle works. The majority who upgrade are using Macs older than M3; they see the marketing around a new release (such as M4), and it spurs them to upgrade to a new device.

 

[ignatius345]

I don’t understand how the services revenue is so high. Maybe I’m one of the few not spending a dollar on it, despite owning nearly every piece of hardware. No warranty or Google searches either.

Pure speculation, but one explanation could be that even though you yourself are not spending money on these things, huge numbers of other people are. Dunno, just spitballing here.

 

[blazerunner]

Addiction to greed. That is so much money, nobody should be celebrating that.

 

[JCCL]

This is just not how the Mac upgrade cycle works. The majority who upgrade are using Macs older than M3; they see the marketing around a new release (such as M4), and it spurs them to upgrade to a new device.

Im aware how marketing works. Thank you for your tremendous insight. Why would that marketing push be different from the recently released MacBook Air for example? Do you think M3 or M4 make it different?

 

[turbineseaplane]

Can't believe they trotted this BS out again:

"Now he's talking up Apple Vision Pro, noting 2,500 native spatial apps and new immersive content coming to Vision Pro. "And we've seen great interest for Vision Pro in the enterprise where it can empower companies large and small to pursue their best ideas like never before.""

 

[iBreatheApple]

Good now can I please have a brick with my $1000 phone please. You say consumers have them "laying all over" but you did this the same era that you made the lightning-to-usb-c. So no, I didn't have one single power brick compatible. Still salty lol.

 

[klasma]

It’s mind boggling how huge these numbers are, record or not.

And this is only the numbers for Earth!

 

[ignatius345]

It depends on what desktop M4 SoC’s offer? The iPad Pro doesn’t tell us much about the differences outside the neural processing gains. We don’t even know the base M4 max ram, is it greater the 24GB?

Again, you're confusing "stats that enthusiasts on this forum care about" with "features the general public cares about".

The new iPad that came out was the thinnest they've made yet. While the forum-dwellers are wailing and gnashing their teeth about how they could have made the battery bigger instead, the normals out there are maybe going "ooh, a thin iPad would fit very nicely in my hand and my backpack!"

 

[mdriftmeyer]

You jinxed it

AAPL
$214.62 : -$3.74 (-1.72%)
After hours: 5:17PM EDT

Fed Rate cut didn't come so Hedge Funds are having tantrums. In two weeks the stock will pop and it will all be about AI iPhone.

 

[citysnaps]

Addiction to greed. That is so much money, nobody should be celebrating that.

Why is that?

Apple's 1 billion active customers get new Apple products they want, Apple's 161,000 employees get great wages and benefits allowing them to support their families, companies and their employees that provide services to Apple benefit, Apple pays roughly $17 billion/year in income taxes to help fund infrastructure and social programs in the many countries they operate out of, and on and on and on.

Many millions of people benefit from Apple being a very successful tech company. That's a good thing.

 

[spazzcat]

This highlights how crucial the European market is for Apple. For those who suggest Apple should just pull out of the EU whenever a regulation demands changes, keep in mind that the EU will still make up the majority of the European market.

That is all of Europe not just EU countries.

 

[TVreporter]

Apple is doomed!!!!

Hey Tim how many overpriced Vision Pros are gathering dust in a warehouse?

 

[Mrkevinfinnerty]

I don’t understand how the services revenue is so high. Maybe I’m one of the few not spending a dollar on it, despite owning nearly every piece of hardware. No warranty or Google searches either.

Nah, a lot of it doesn't come from direct consumer sales

Apples services revenue

80% Google $ for default ios search + App Store.

10% everything else