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not a good upgrade they say ha..

they must of produced more phones as they are coping with demand well so far.
 
It is not a fair comparison since last year did not include China in the first weekend pre-order sales.

This.
And last year they started shipping a week after the preorder, while this year we have two entire weeks of preorders and of course more people will order online.
 
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Do we have any figures about people who tried one of the carrier's "lease" type options like AT&T Next instead of beginning a new 2 year contract?


There are a lot of people (like me) who did not get the 6/6 Plus and are upgrading from 5s or older to a 6s/6s Plus.

I currently am off contract and bought a 6+ last year. I went back and forth between the 6 and 6+. I really should have gotten the 6 since I liked it better, and the 6+ is a pain at the gym. So this year I am selling the 6+ and going with the unlocked 6s. I don't usually change phones annually, and I hope I don't have to get another phone until iPhone 8!
 
But.... but... what about all of the commenters here on the forums that said the pre-orders weren't seeing any volume and that's why so many phones were still available? I guess it looks like Tim Cook solved some supply chain problems after all.

I did note that the plus size versions are showing delayed shipping whereas every version of the regular 6S seems available still. Looks like everyone is going big...
 
Why not wait till they have the definite numbers instead of 'on pace'? I think the management at Apple worry too much about the stock price and that's not a good sign.

Well the market cap is so large now that big swings of the stock price actually are slightly unsettling to the global markets. And considering the global interest in these numbers (including the interest of Apple's shareholders) not making an announcement is really kind of a jerky thing to do.

There is no real rational reason for Apple the company or any of its management to care about short term stock price swings though. Apple doesn't really sell its own shares and the management is all super rich and generally are just divesting some of their shares under some sort of plan that is if they are selling their shares at all. But it does Apple and nobody any good for Wall Street to wander around and do stupid stuff when Apple can feed them a bit of information to get them focused on reality.

The reality is that Apple is on pace to have more than 10 million phones available to sell over the weekend and the demand for those phones is there. No one should be surprised by this since there were no reports about supply constraints and this is an S cycle.

Apple isn't telling us anything that is really going to be helpful in determining long term demand for the phone though.
 
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Some will cancel their preorders. Only the completed sales should be counted, and Apple won't know the final numbers until the phones are shipped and the credit cards get charged.

True. I pre-ordered 2 phones, the 6s and the 6s Plus. When I go to pick it up, I will choose one of them. My friend did it as well. The final sales will tell.
 
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As someone has already mentioned, last year with the iPhone 6, pre-orders went live on the Friday, this year it was Saturday so they'll add the extra day on.

So, tomorrow they'll know whether or not its beaten the 6.
 
It feels like I just upgraded to the 6. Generally, I skip the "s" upgrades, it's just too expensive to upgrade every year and it seems like Apple just does it because they've set the bar for themselves for annual updates, regardless of how limited it may be.
 
Stayed up till midnight to place my pre-order. Ended up placing it the following morning. This will be the first time I have it shipped to my door instead of waiting in line at launch.
 
It is not a fair comparison since last year did not include China in the first weekend pre-order sales.

How is a FACT not fair? .... They've added new markets every year.. a fact is a fact.. if they are on track to sell more than last year's first weekend, then they are. No matter which new markets were added.
 
It is not a fair comparison since last year did not include China in the first weekend pre-order sales.

Okay. This is what I had suspected - that Apple was launching in more countries this year than last year.

That's how Apple consistently manages to set new records.

Also of interest - what counts as a sale for the purpose of these records?

Can Apple count an iPhone as being sold on opening weekend when it won't actually ship until a few weeks or months later?
 
The reality is that Apple is on pace to have more than 10 million phones available to sell over the weekend and the demand for those phones is there. No one should be surprised by this since there were no reports about supply constraints and this is an S cycle.
there were such reports, actually. There were reports that there are delays due to force touch issues. This is new tech for iphones. 5s was also constrained because there were issues with touch id which was also new. But it seems the issues this time around are not as serious.
 



iPhone-6s-Colors-250x345.jpg
Apple has informed the media that iPhone 6s and iPhone 6s Plus pre-orders are "on pace to beat" last year's record-breaking 10 million iPhone 6 and iPhone 6 Plus pre-orders sold on launch weekend in September 2014.

iPhone 6s and iPhone 6s Plus pre-orders started on Saturday at 12:01 AM Pacific. While most iPhone 6s Plus and Rose Gold models are now shipping in 2-3 weeks or later in the U.S., many iPhone 6s models remain available for delivery on September 25.

Apple:Last year, Apple announced the iPhone 6 and iPhone 6 Plus received a record-breaking 4 million pre-orders on the first day alone, and later confirmed that opening weekend sales topped 10 million. A month later, it was reported that iPhone 6 and iPhone 6 Plus pre-orders topped 20 million in China through carriers and e-commerce site Jingdong Mall.

Article Link: Apple Says iPhone 6s and 6s Plus 'On Pace' to Top Last Year's Record 10 Million Sales on Launch Weekend

Notice, they are selling the iPhones a week later than normal (after Keynote), so, yeah, that could be why they are still on path to sell as many as the record breaking weekend. Normally they iPhone goes on sale a week after Wednesday's keynote.
 



iPhone-6s-Colors-250x345.jpg
Apple has informed the media that iPhone 6s and iPhone 6s Plus pre-orders are "on pace to beat" last year's record-breaking 10 million iPhone 6 and iPhone 6 Plus pre-orders sold on launch weekend in September 2014.

iPhone 6s and iPhone 6s Plus pre-orders started on Saturday at 12:01 AM Pacific. While most iPhone 6s Plus and Rose Gold models are now shipping in 2-3 weeks or later in the U.S., many iPhone 6s models remain available for delivery on September 25.

Apple:Last year, Apple announced the iPhone 6 and iPhone 6 Plus received a record-breaking 4 million pre-orders on the first day alone, and later confirmed that opening weekend sales topped 10 million. A month later, it was reported that iPhone 6 and iPhone 6 Plus pre-orders topped 20 million in China through carriers and e-commerce site Jingdong Mall.

Article Link: Apple Says iPhone 6s and 6s Plus 'On Pace' to Top Last Year's Record 10 Million Sales on Launch Weekend

Notice, they are selling the iPhones a week later than normal (after Keynote), so, yeah, that could be why they are still on path to sell as many as the record breaking weekend. Normally they iPhone goes on sale a week after Wednesday's keynote.
 
Huh? The weekend ended already, it either beat last year's numbers or it didn't. What on earth is "on pace"?!
Those are pre-orders. It hasn't launched yet and no sales have been recorded. Apple is on pace to deliver more than 10 million iPhone 6S and 6S Plus the first weekend (9/25-9/27).
 
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Interesting about China being included...

But I'm happy with this phone... lacks wireless charging but other then that it's a strong S series
 
Notice, they are selling the iPhones a week later than normal (after Keynote), so, yeah, that could be why they are still on path to sell as many as the record breaking weekend. Normally they iPhone goes on sale the weekend after Wednesday's keynote.
Yes, but I'm guessing most of the pre-order activity happened this weekend. Activity will taper off until the actual launch date.
 
Spin.

Read between the lines here guys. The statement says they didn't sell as many phones as last year, yet some comments on this thread are congratulating them as if they have!?

What they are doing is saying we didn't do as well as last year but, we will, to save the stock price.

Now that by no means suggests its a failure. What Apple is trying to do in the long term isn't sustainable. No Apple product will be a failure, but some years will be better than others.
Talk about pessimism... Did anyone honestly expect this phone to outsell the 6 (with all things being equal, such as measuring sales totals for weekend launch as the same market as the 6)? The 6 was a huge jump for Apple as it FINALLY entered the large phone market and sales reflected that. Here, as typical of S series releases, we're sticking with the same form factor.

The reality is that it is a sign that Apple has significantly improved their supply chain logistics as they are meeting supply needs (mostly) with a launch that is more widespread than previous releases.
 



iPhone-6s-Colors-250x345.jpg
Apple has informed the media that iPhone 6s and iPhone 6s Plus pre-orders are "on pace to beat" last year's record-breaking 10 million iPhone 6 and iPhone 6 Plus pre-orders sold on launch weekend in September 2014.

iPhone 6s and iPhone 6s Plus pre-orders started on Saturday at 12:01 AM Pacific. While most iPhone 6s Plus and Rose Gold models are now shipping in 2-3 weeks or later in the U.S., many iPhone 6s models remain available for delivery on September 25.

Apple:Last year, Apple announced the iPhone 6 and iPhone 6 Plus received a record-breaking 4 million pre-orders on the first day alone, and later confirmed that opening weekend sales topped 10 million. A month later, it was reported that iPhone 6 and iPhone 6 Plus pre-orders topped 20 million in China through carriers and e-commerce site Jingdong Mall.

Article Link: Apple Says iPhone 6s and 6s Plus 'On Pace' to Top Last Year's Record 10 Million Sales on Launch Weekend

Since when is "on track to match last year" any good indication for Apple the growth machine?
 
Huh? The weekend ended already, it either beat last year's numbers or it didn't. What on earth is "on pace"?!
For accounting purposes an item often is only counted as revenue once it has shipped to the customer (not arrived there but just left the company). 'First Weekend Sales' are thus likely all phones that have left Apple's warehouses (and are en-route with Fed-Ex, UPS or similar), have been sold in Apple Stores and probably also those that have been sold to third-party resellers by Sunday midnight (probably Cupertino time).

Apple pretty much knows how many phones it will have shipped to its stores and third-party stores (and probably can assume that it sells almost all it has shipped to its stores) as well as how many it will be able to have shipped to customers directly by that time. That puts an upper ceiling on 'first weekend sales'. It is safe to say from today's announcement that this upper ceiling is higher than last year's first weekend sales. 'On pace' simply means that at the rate the pre-orders are coming in, the actual expected sales also beat last year's sales.

Although, giving the estimated shipping times, one would guess that they have already blown through their inventory (though maybe not all models in all markets) and thus would already know for sure whether they are above or below last year's numbers. An alternative reading is thus that 'first weekend sales' includes all orders received by Sunday night. In a sense, all orders until the device actually goes on sales (as in being available in stores and shipments arriving at customers) might count as pre-orders and only after that are converted into 'orders' (and thus 'sales').
 
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