Apple has a 30’ish% market share while Google has a 70’ish% market share in the EU. Sorry, no. They are the little guy. When Google has a 3:1 market share over Apple, Google is the biggest. If you want to argue about fragmentation of Android phones, you can’t quite do that since that’s like saying Microsoft doesn’t have the largest PC market share. Apple often goes between #1 or #2 PC vendor, but overall, they have somewhere around 10%. Nobody claims Apple is the big dog in the PC market, so that’s why Apple isn’t in the phone market either.