Originally posted by jxyama
OS and software are there to sell the hardware. why would they give up one of the highest hardware margins in the industry, esp. now that g5 is here..? why would anyone buy hardware from apple if OS X would run on a gateway?
I think that that kind of logic is not rational. I'm sorry to say this.
That is said by many Macholics.
I'm also an Macholic. However, I don't agree with that kind of logic.
First, Apple should change its strategy that satisfy the change of the situation. OK. Apple is a H/W company. However, has it made the Apple successful in the market? You may say that it was successful. But Apple's problem is that it should worry about its existence always. The fact itself says that the existing strategy is not successful.
Second, Apple may be able to sell more S/W especially OS than now it does. There will be many people who want to buy Apple's own H/W, not because of its design, but because Apple's H/W will be shipped with the OS on it. It will satisfy current type of Mac users. "Ready-to-use" machine will be main reason for choosing Apple's machine.
However, for another type of users, who usually installs their own OS, S/W, etc, general PC H/W with Apple's OS will satisfy their needs. Better and more reliable OS with wide selection of H/Ws.
Moreover, you should not be confused with the fact of adapting Intel's CPU by Apple with "You can run the MacOS on general x86 machines.".
You don't know that if the H/W with Intel's CPU will have the same architecture with current Windows box. There are many possibilities. Same CPU doesn't mean that they are same machine, or compatible machines.
You may have different memory map, different BIOS, different mechanism of controlling other components.
I hope that Apple Intel machine will have same architecture with current windows box. However, Apple should worry about relationship with MS. So, probably if Apple choose Intel processor, they may develop new architecture. (Then you should buy Apple's H/W to run the MacOS X. )
If Apple use current Windows box architecture, it wil be welcomed by many new users. If it will not installed and run smoothly on current Wintel box, it will hurt the Apple's new move. Because "MacOS X can run on existing ( means inexpensive or wide selection of existing H/W ) wintel architecture." will the main reason to spur the sales of Apple's MacOS X for Intel.
Probably due to the fact, people may be able to buy Apple's H/W without worry.
You know, people kept saying that "x86 is faster than Mac machine.. " etc.
However they don't buy the fastest x86 machine in general. Why? They just feel comfortable with the fact that there are faster machine available if they want the machines, and they choose inexpensive machine. That kind of attitude will work for Apple's H/W and Apple's MacOS X for Intel strategy.
So, I don't think that you should worry about Apple's H/W sales.
If Apple can't find a way to boost its sales or market share with current H/W architecture, then MacOS X for Intel will be better option. They can increase the MacOS X sales while they maintain the current sales of their own H/W.
If Apple choose general Windows box architecture, I hope that it will have no problem with MacOS X for Intel on the machine. Because if installing and running the OS on current intel architecture, then it will hurt the fact, "Apple's OS can run on Intel machine" itself, and gives negative effect.