Apple Shares Two New iPad Pro Ads in Twitter-Based Campaign

I may be going against the grain here, but I found these to be pretty good.

 

Awesome ads! I'm almost tempted to order another iPad Pro (I already own 2 of them)

 

I know there are going to be people that like these ads, but some are just horrible.

I have been seeing the MS word one a lot lately, that one is just stupid. Does this type of advertising work on people? Who is the demographic they are going for?

Also, the ridiculous "the iPad doesn't get PC Viruses" statement. The iPad also doesn't get Mac Viruses, or the bird flu, or STDs.

Again, who is the target audience for these ads?

 

Woah.It can scan papers and record lectures. Now thats a pro device right there

 

Can confirm that taking notes in Notability with the Apple Pencil is great. Whenever I'm in a meeting I'll record it while writing notes. Then later if I forget what specifically was said, I can listen to the recording and it'll tell me what I was writing at the time. Makes my managers a lot more impressed that I never forget things

 

Looks like the iPad Pro is self-identifying as a Macbook Pro.

 

My goodness, those ads are abysmal.

 

These ads are pathetic conmpared to previous iPad ads.

 

The new iPad Pro ad campaign (format) is good but the message is almost always annoying and in many ways misleading.

 

Pigeon: Pro Pro Pro..

"Use it as a Laptop"
Why not focus directly on the Laptop, since you.. mac them? (The iWork, the extinct Aperture or iCloud storage)

 

I still don't think it can replace a laptop for anyone using it for more than some content consumption and very basic email / note taking.

Definitely a less effective device for school (in the context of writing essays etc).

 

Math notes seem skeletal at best.

 

Lol
Ok these are pretty good.
The one with the puppet especially. I can see kids and other like minded "grown-ups" repeating that...

"good, because we're best friends" line wayyy too often.

 

iOS needs remote management. I would love to get an iPad Pro for my grandparents, but I need to be able to remotely connect into it show them things sometimes. It's super easy with Windows... impossible on iOS.

 

I didn't know you could record audio while taking a note in Apple Notes. In fact, I still can't find that function on the iPhone... iPad Pro only for some reason?

 

I think these ads are great, they explain exactly what the iPad Pro is for. I think some people are getting it completely wrong, no one is saying that the iPad Pro is for the series video editor. Look at the videos and you will see that they highlight features that are aimed at students and people who would normally use a laptop to write essays, take notes, emails, scanning and so on. It's in that way the iPad Pro can replace a laptop.

 

No, it's the Notability app, and it costs 10 dollars.

 

They're quick, short and to the point. That's how it should be to get the point across some times.

 

I'm just surprised these got approved by the proper channels.

 

I disagree, I've used mine to write with, I'm a writer so I write for long periods of time. I have the Apple Pencil and it's great for drawing and note taking when you want to write in your own hand writing. I can see school students using it to take notes with and even write pappers with.

 

She says that her math notes are a mess, and then they show somebody taking anatomy notes in the iPad

 

Fair enough if you can, but for me and those I know the lack of a cursor or mouse is infuriating.

Having to lift up and touch the screen is very inefficient and impractical for making small movements and selecting menu items (e.g. in word).

I agree if notes is all you want, then it's good. But for word processing I can't agree.

 

You can use the Smart Keyboard which is actually a nice addition, it feels very much like the butterfly one on the new MacBook. I do get what you mean about reaching up and touching the screen, I wish they would add more shortcuts to the Smart Keyboard which they may do in the next one.
I think if your after a curser and or mouse then yea your better off with a laptop, don't get me wrong I still own a Mac as well it's just that I've found since I've had my iPad Pro that I no longer use my MacBook Pro 2011 as much as I use to for the simple tasks such as email, word processing and so on.

 

LOL! Twitter campaign! Apple is really lost in the marketing department.