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Apple Shares 'Welcome Home' HomePod Ad Directed by Spike Jonze and Starring FKA Twigs
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What a sad life Apple has in mind for us... technology as the only happy companion to our miserable lives... This Ad, well crafted for sure, left me with this sad feeling, I think it's really an unlucky (probably involuntary) message.
Could you not argue though that that is what music does. I’m just saying the ad didn’t make me think that a HomePod was required for this. In fact, if I wasn’t an Apple nerd I’d probably be left wondering “other than being a speaker that can play my music, what even was that? Seems pointless. I’m going to listen to my music”
Great video.
Probably won’t get the Home Pod until version 2 or 3, though.
Probably won’t get the Home Pod until version 2 or 3, though.
So that's where Gerhard Richter got his inspiration from.I smell new-old bugs in mac/iOS:
First, I was thinking, gee, where I live everyone on the misery train is listening to, playing with, or otherwise enjoying their smart phones. Where are these losers? Then I noticed that this ad for something I don't need or want is going to be 4 whole minutes long and I was done with it.
I remember when it was Virtual Insanity by Jamiroquai.
The adverts is missing her neighbours banging on the walls and ceiling shouting at her to keep the noise down, or maybe now they could tell Siri to turn the volume down themselves?
Also, to make it more realistic, Siri should have replied “don’t understand ‘playme sumethin yulelike’ “
Also, to make it more realistic, Siri should have replied “don’t understand ‘playme sumethin yulelike’ “
Best advert Apple have done for a long time.... It's perfect.
Directed by Spike Jonze.
Starring FKA twigs.
New song by Anderson Paak.
Wow!!!
Directed by Spike Jonze.
Starring FKA twigs.
New song by Anderson Paak.
Wow!!!
The middle bit was amazing, truly unique and beautiful and well worth the money and Jonze is a God. However, they should have gotten rid of the bit with the HomePod and sadness. Seriously it's a niche product hardly anyone is interested in but is getting the kind of air time that a new MacBook or Mac Pro should be getting?
I don't get why they are pushing it so hard because Siri is hateful, it's expensive and if you bought a bluetooth speaker in the last 5 years or are vaguely interested in music you already have one.
I'm at the point with voice assistants where I ACTIVELY AVOID them AT ALL COSTS! I don't just not like them, I don't buy anything with a voice assistant and prefer to never use or disable them. Cortana anyone?
I don't get why they are pushing it so hard because Siri is hateful, it's expensive and if you bought a bluetooth speaker in the last 5 years or are vaguely interested in music you already have one.
I'm at the point with voice assistants where I ACTIVELY AVOID them AT ALL COSTS! I don't just not like them, I don't buy anything with a voice assistant and prefer to never use or disable them. Cortana anyone?
One word: beautiful !
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I agree, this is really a beautifully made commercial!
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I agree, this is really a beautifully made commercial!
Couldn’t help but think of Interstellar the whole way through
They're selling the enveloping music experience, and you can't get that kind of experience normally from a small speaker that size anywhere.
So, they've done their jobs if anyone thinks such a small speaker can give you that kind of experience.
Best commercials are aspirational and are about selling an emotion rather than a list of spec.
Specs need to be processed, need more attention and they've got more blocking them from being understood and accepted as worth while (you normally can't do it during the commercial, you need to do more research first, it's just one more datapoint).
Emotions bypass this, they're selling how it will make you feel. That's personal but someone can immediatly understand it and apply it into their lives.
Or maybe the people here are not the public for this kind of thing. There is another world beyond tech sites.
Jadded techheads and spec jockeys are the anti-thesis of the public for this kind of publicity.
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Speakers are never necessary, they're not food, so your comment is pointless.
A lot of people after a long day need a break and music provides this kind of escape. That's litterally what if provides and why people listen to it.
Wow. This is so insightful. I missed the conversation with her doctor about how she's clinically depressed. I'll need to watch it again
I guess this is par for the the course nowadays; no one can have a bad day without being "clinically depressed".
Beautiful ad. Love the message. I feel the same way lots of times... music is magical.