Avid the King? Dethroned is more like it...
I really don't think AVid is seen as The King like it once was. For a FRACTION of the price, Final Cut Studio 2, plus a Kona card, plus Xsan, and soon to be plus Final Cut Server, will get you a VERY robust, high-end solution for a video workgroup. MANY high-end facilities use Final Cut instead of Avid -- major broadcasters, filmmakers, post-production companies, and a lot of smaller individuals and groups, who can actually afford to do full HD withint he Final Cut platform (unlike Avid.)
Just compare an HD-capable Avid Adrenaline breakout box to the new (not-yet-shipping) AJA Io HD -- the AJA Io HD costs less than a year of support for the Avid Adrenaline! Avid's pricing is no longer viable, and this is why more and more, year after year, Final Cut is taking the title of most-prolific post-production suite out there.
I really don't think AVid is seen as The King like it once was. For a FRACTION of the price, Final Cut Studio 2, plus a Kona card, plus Xsan, and soon to be plus Final Cut Server, will get you a VERY robust, high-end solution for a video workgroup. MANY high-end facilities use Final Cut instead of Avid -- major broadcasters, filmmakers, post-production companies, and a lot of smaller individuals and groups, who can actually afford to do full HD withint he Final Cut platform (unlike Avid.)
Just compare an HD-capable Avid Adrenaline breakout box to the new (not-yet-shipping) AJA Io HD -- the AJA Io HD costs less than a year of support for the Avid Adrenaline! Avid's pricing is no longer viable, and this is why more and more, year after year, Final Cut is taking the title of most-prolific post-production suite out there.