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Apple Slaps Up to 10% Price Increase on Built-to-Order Mac Configurations in Many Countries
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Looks like you don't keep up on financial news.
Please stop with the corona stuff you sound like a former springbreaker....it’s covid-19 please.
if you take a class in finance you might learn that the dollar is exploding versus other currencies. Translation: values of other currencies are tanking. this is not greed, as you imply, but simple economics.
Apple's option prices are already pretty ridiculous.
They know that sales are being and will continue to be hit so they decided to extract money from those that are probably a little willing to pay more.
They know that sales are being and will continue to be hit so they decided to extract money from those that are probably a little willing to pay more.
I have a feeling that this is it. You'd have to imagine that creating custom machines instead of pulling from stock would be pretty tough right now.
1). of course that is the reason,
2) wasn't done under the radar, in full view
and not done between Wed and today. The exchange rates changed prior to late last week. A very foolish move at a time when potential buyers are already second guessing as to whether they should commit funds to tech.
How is this shady? When you buy something, they tell you what it will cost.
It has nothing to do with Coronavirus per se, it’s that the value of many currencies has dropped vs. the US dollar.
If those currencies recover, Apple will be able to remove the surcharge. If the value of those currencies continue to slide, additional price increases—including increases to the base prices, not just upgrades—will be necessary.
The Canadian dollar has been hammered by the drop in oil prices, so this isn't surprising at all.
When they should be doing the exact opposite.
It’s not Apple’s fault the value of many currencies is collapsing.
It’s simple math.
Apple never drops prices after price increase. For example, while $$$ was weak, did prices in EU drop? Nope, of course not.
But when $$$ got stronger, well, Apple promptly increased prices.
Apple is all about pure greed.
You think this is the first time Apple has done this, LOL. They’re always adjusting local pricing based on currency rates.
Makes sense, they were just getting way too cheap lately. I'd have to buy 5-6 of these things to just feel like I spent some money.
When the fx changes back, they will keep the increases outside of the US, and just raise the prices for the USA.
Do they lower the price when a foreign currency gets stronger against the USD? Of course not....that says it all.
I understand this may be due to currency variations, but as they were updating values, perhaps they could have lowered SSD prices for everyone to take account of the massive reductions in cost for them.
Fixed it for you...