Must be an American thing then, as V was used in British Army electrical engineering (at least until 2003)
Got a tip for us?
Let us know
Become a MacRumors Supporter for $50/year with no ads, ability to filter front page stories, and private forums.
Apple Sold Fewest Macs in Any Quarter Since 2010 as Nearly Entire Lineup Was Outdated
- Thread starter MacRumors
- Start date
- Sort by reaction score
Ha, could be. Still amazing America has not widely adopted the metric system yet.
Agreed and it’s terrible for those of us who don’t want to be forced into believing the iPad “is a computer”.
Apple on Tuesday reported that it sold 3.72 million Macs in its third quarter, which spanned April 1 through June 30, the fewest in any single quarter since it sold 3.47 million in the third quarter of 2010.
It's also the first time Apple has sold fewer than four million Macs in a quarter since the third quarter of 2013, a span of five years.
Apple reported sales of 4.29 million Macs in the same quarter a year ago, so this is a pretty significant 13 percent decline on a year-over-year basis. Mac revenue also dropped five percent over the year-ago quarter.
There are a number of possible explanations for the decline, including consumers increasingly shifting towards the iPhone and iPad. Together, those devices accounted for 65 percent of Apple's revenue last quarter, compared to just 10 percent for the Mac. Apple even markets the iPad as a computer replacement.
The bigger reason, however, may have been that nearly the entire Mac lineup was outdated last quarter. Beyond the iMac Pro, released four months before the quarter began, no other Mac had been updated since 2017 or earlier.
Apple hasn't updated its 12-inch MacBook and iMac lines since June 2017, while the MacBook Air has gone unchanged since March 2015, except for a minor increase in clock speed on the base model last year. Worse, the Mac mini hasn't been refreshed since October 2014, and the Mac Pro has gone unchanged since December 2013 while Apple works on a new modular version for 2019.
While the MacBook Pro was recently updated, the new models didn't launch until 12 days after the third quarter ended. Last year, new MacBook Pro models launched at WWDC in early June, well within the third quarter.
Apple's financial chief Luca Maestri highlighted this "difficult launch comparison" in the company's earnings call on Tuesday:The month-later MacBook Pro refresh isn't enough to justify Apple's fewest Mac sales in any quarter since 2010, however, as the notebook has been updated at various times over the years. 2016 models were released in October of that year, for example, while 2013 models launched in February of that year.
Apple said it still recorded double-digit year-over-year growth in its active installed base of Macs last quarter, reaching a new all-time high, with nearly 60 percent of purchases coming from customers who are new to the Mac.
Fortunately, updates to the rest of the Mac lineup should be on the horizon. Apple analyst Ming-Chi Kuo expects the 12-inch MacBook, Mac mini, and iMac to be refreshed later this year, while a new entry-level notebook could replace the MacBook Air. And, as mentioned, Apple says a new Mac Pro is coming in 2019.
Article Link: Apple Sold Fewest Macs in Any Quarter Since 2010 as Nearly Entire Lineup Was Outdated
Maybe you should jump ship.
Either you find a platform you are happy with (windows) or come to better appreciate the strengths of the Apple ecosystem.
A better outcome either way.
Deny it. Run from it. Destiny arrives all the same.
You are so wrong...
You can use mobile devices for email or text messages or many other basic stuff.
You can NOT use mobile devices for
Graphic Design
Movie Editing
Pro Photo Editing (you can do basic stuff)
Music
Sound Editing
Architectural Plans
Computer programming
and I keep going...
The iPad Pro can do a few of these to a limited degree but just too many compromises and too many hoops to jump around to do the most basic things like file transfer and organizing. Also you forgot desktop publishing unless you're satisfied with Pages.
A little bit off topic, I wonder how well did the iPad (Pro) sell vs the Mac as a content creation machine.
I consider myself an average user these days, but I must be too old or something. I love my iPad Mini, it's great for when I have to take trips to the hospital, as it will let me browse the internet, has a generous screen for a handheld mobile device, even solid games and apps. The thing is, I write. I need a keyboard, a mouse, and a large screen where I can see multiple pages, or have access to my manuscript while reviewing my outline at the same time. I edit photos (as a hobby), and videos, too. These are all generally simple things on a desktop or laptop, but on a handheld like an iPad Mini, the screen isn't really large enough, the touch interface too imprecise for my needs, but my needs aren't extreme in the least.
I don't even like watching movies on my iPad, or my cell phone (an Android), because of screen size, because when I watch a movie, I don't want to be half distracted by everything else going on around me, and I also want to watch a film without worrying my battery life is plummeting. I just don't feel that an iPad is a computer replacement, not if you plan on using your computer for anything more than social media, snapchat, or Youtube.
ROFLMAO...just tell that to the people using day in and day out -
Graphic Design - Affinity Designer, Procreate
Movie Editing - LumaFusion, iMovie
Pro photo editing - Lightroom, Affinity Photo
Music - GarageBand, Ferrite
Sound Editing - GarageBand, Ferrite, Hokusai
Architectural plans - well, you have me there...maybe someone else can weigh in on that one...
Computer programming - Pythonista, Drafts, Editorial, Coda and Buffer, Workflow
Please feel free to keep thinking you are overly certain of what can and cannot be done with an iPhone or iPad, while the rest of us are way more productive with our mobile devices than you can ever imagine.
I just wait for XCODE.. If yes, a lot of people will jump. IPHONE SIMULATOR not EMULATOR.. So i would said lazy apple and if in ipad pro, i don't need to waste 1k imac,better i take 1k advance laptop.
[doublepost=1533526030][/doublepost]
For android tablet, connect to usb hub..Usb hub connect to blue tooth keyboard,mouse.Not sure it will work on ios.Don't have ipad.
Thread seems to have veered off topic. Too many are focusing on Windows vs Mac. Whatever happened to using something that fits your needs?
It's exciting to see all their products out of date, it's going to be awesome when they throw down their brand new macmini rasberry pi with proprietary Arm based Apple chips. For the entry level buyer, the hobbiest, student, and peoples of the still developing world. But a thicker longer battery life iphone se's are probably better overal solutions for emerging markets than an Apple raspberry pi, because you kind need things to come with a screen, and cellular networking. So more for education and internet of things tinkering.
Last edited:
I know during my schooling, voltage was ‘V’ as well. Not E
If you would of asked 10 years ago where we would be today, it would be clock speeds of 8GHZ on 24 cores and 128-256GB of ram. But putting those expectations aside, intel and apple made the mistake of sticking to the core-i branding. Rather than newer names that consumers could recognize as improvements over their current core-i products. You could say the same of "macbook", as it can be twice as fast as before, but still just called "macbook". While versions of iPhone, macOSX, and the Achip, all get it right, by having names and numbers to distinguish themselves from earlier models. As Apple products become ubiquitous grey squares, it may be advantageous to have the hardware designs differ every year, signifying a sort of limited edition style for that time and place in design history. Apple has graduated beyond the boutique manufacturer they once were. And tooling technology has advanced to also let an assembly line be tweeked to new form factors, nullifying some hurdles and incentives to sticking with a si gle design chasis over several years. I might buy a macbook phantom, if I know that next year the macbook pearl is going to take on a whole nother design ethos. Apple does elegance well, but elegance has many forms, and perhaps it would help distinguish new technological advancements more than identical names and formfactors would.
I've made the same argument before and was pointed out the fact that these are all niche applications. Most mac users don't do this stuff at home or even at work. Trust me, I hate the idea of calling the ipad a personal computer replacement, but it's difficult for me to argue against it despite using R, Python and bash on an everyday basis. "Computing" for the absolute majority of Apple customers is fb, instagram, snapchat, general browsing, texting, ios games and maybe emailing.
See, i don't see this as a major problem. This is supposed to be a forward looking high performance machine, and USB-C/thunderbolt is that. Sure, dongle-gate blah-blah. But it's not a problem you can't solve. Give it 3-5 years and you'll be glad you have USB-C ports rather than USB-A.
The major problems are the thermal constraints, lack of memory and keyboard reliability. You can't fix that with dongles.
in 3-5 years I will buy a new computer which by then most devices have converted to USB-C. I believe even Apple consider their products "vintage" in 5 years.
laptop -> should always in lap. But i put at desk(top) anyway.
.4KG laptop not mobility but 2KG a bit YES..And by extension, Apple will go on to win in any industry whose success is predicated in mobile. Which is why Microsoft is having such a hard time competing these days.
Wearables. AR. Glasses. Health. The future (and the profits) belongs to Apple. They just don’t know it yet.
Just want to mention you can’t really be productive coding Java, C, C++, etc on Mobile. No terminal or limited terminal is death. So your programming example isn’t a great example
For music, I rather use Ableton and Logic Pro. Garage band is very basic
For graphics, photoshop has more precise features than those mobile apps you’ve listed
For movie editing, you want Premier or FCP for more granular control.
Your examples cover basic use cases from a casual perspective, but they will only get you to a certain point until you have to use a desktop OS
a normal user and hardcore user. 16 GB seem not enough for my windows friend using ilustrator.. IPAD.. ouch.. zzom zoom zoom crash
I honestly have no idea how people think that an iPad will ever replace a desktop for anything more than fairly basic tasks. Graphic design, Audio, video? Not a chance. Some of the apps are fairly capable for minor work but I can't imagine how frustrating it would be for me to do my job on an iPad. (I'm a graphic designer).
some hippies programmer work on ipad.. But to me i try to work android tablet.But seem.. not worthy experience.