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Apple today announced it is opening a new retail store at the massive American Dream shopping mall in East Rutherford, New Jersey on Saturday, December 3, at 11 a.m. local time. The store is located around 10 miles outside Midtown Manhattan by car.

American-Dream-Mall.jpg

American Dream is the second-largest shopping mall in the U.S. behind the Mall of America in Minnesota. Opened in 2019, the three-million-square-foot shopping destination has several indoor attractions, including the Nickelodeon Universe amusement park, DreamWorks Water Park, a year-round indoor skiing and snowboarding resort, an NHL-sized ice skating rink, a burger restaurant owned by YouTube star MrBeast, and more.

The store features Apple's latest retail design, including a dedicated pickup area for orders placed on Apple's online store. Like other locations, the store will offer free Today at Apple creative sessions and Genius Bar appointments for hardware support.

Apple's grand opening date at American Dream was first spotted by Michael Steeber, who recently released an iPhone app tracking all of the company's retail locations.

Apple operates over 520 retail stores worldwide, including 11 other locations in New Jersey.

Article Link: Apple Store Opening at Massive American Dream Mall Outside New York City
 
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Blackstick

macrumors 65816
Aug 11, 2014
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Most malls here have died painful deaths. There's maybe 2 good ones left.

Cincy residents just order from Amazon.

When I lived in South Florida, malls prospered because it's mostly South American tourists buying for the year, with no US mailing address.
 
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Realityck

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Nov 9, 2015
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Most malls here have died painful deaths. There's maybe 2 good ones left.

Cincy residents just order from Amazon.

When I lived in South Florida, malls prospered because it's mostly South American tourists buying for the year, with no US mailing address.
I agree, Store chains usually avoid them because they cost too much to lease, along with location and foot traffic not as good. We had a large one locally that was bulldozed down and replaced with a network off streets and high-rise buildings. Looks a lot better than those mall monstrosities.
 
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Realityck

macrumors G4
Nov 9, 2015
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Silicon Valley, CA
Yea the one by us it's just the anchors that are good and then the outside piece with Apple in it
Most of the time Apple really selects a good mall location if they can, the very large Apple Valley Fair San Jose store is a good example, has two entrances one to the outside, and one inside allowing Mall foot traffic.

Couple of good images to show its size. This store is the one where most stuff gets delivered as well as main store for Apple Guru support. The bottom image is showing the store looking further into it, it's that large.

iu


iu
 

DaveTheRave

macrumors 6502a
May 22, 2003
789
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Aren't the Apple Store prices there going to be the same as any other Apple Store? Even if the mall has other stores charging high prices.
I feel like it might get some additional sales from New Yorkers across the river who can save a little bit (not much) on the sales tax differential.
 
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hansmoleman

macrumors member
Sep 13, 2014
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This "mall" has been a turd in the making for - literally - 20 years now.

Come visit NJ; but avoid this thing. Best Apple Store in the country is located here (It's the last one with wood floors as far as I know...) but I won't tell you which one, or it'd get crowded.
 
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