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Freg3000 said:
Secrecy is paramount at Apple. While we might not like that, it is there choice, not ours. What else can Apple do to show that it is serious about leaks other than to sue? They mean business.

Steve does not like to be upstaged. :)

It gets to the core of their businesses.

Having something leaked weeks or months before they are ready gives others the chance to try an counter the Apple move. By having secrecy till the actual launch they do make it harder for others to steal thunder.
 
benpatient said:
the secrecy crap has got to stop. they just do this to try and make as much money as they can off of their current (old) products before releasing a new, better one for the same price.

Keep in mind that Apple is a relative small fish IMO in the technology arena (despite the iPod). Most of what they offer is there there own, while others seem to latch on to MS. So secrecy is needed to keep the others guessing.

You mentioned the auto industry. It is hard for them to keep specific models from discovery. But they are protective of rebates and pricing, and other matters that make them standout from the others.
 
Peyote said:
I don't see why there would be. The information should be easily obtainable once they file the suit anyway.

EDIT: seems they've already file the suits...I'm sure we'll find out who it is by Monday.


EDIT V.2: You can search for the case here, but it's not in their database yet.

http://www.sccaseinfo.org/

Apple do have a fresh civil case against a Doe, filed on 13 December. It's labeled in the system as an auto case, but there are some sealed documents and that makes me wonder if it is mislabeled. Does anyone have easy access to California documents who could peek at this one?
 
woodsey said:
Dont know if its still around, but steve used to have a plaque from world war two, hanging in apple HQ, which read;

Loose Lips Sink Ships

I think this could be particularly applicable to the rumors regarding a flash based iPod, because if people become aware of a cheaper iPod, it could realy hurt the more expensive iPod's pre-christmas sales.

Amen, the same could be said about the Sirus project (though I wish it were XM). Or even the iPhone....
 
my question is, why did Eddy Cue (who?), vice president in charge of applications at Apple, do something unprecedented and react to anaylist comments. . .
"We've said we have something coming on this in the first half of 2005 and we're definitely on schedule for that. Hopefully you'll be able to see more about it soon"

To me, that is Apple saying "yes, we have been working on something. Now go away." It puts control of the situation back in their hands and settles the rumors. Meanwhile, the lawsuit against no one is an action against the source of leaked info. Maybe all the rumors are true (iPhone, flashPod, asteroid, Sirius-iPod). . . Apple must be pretty frustrated!

I don't think we'll be hearing any reliable rumors for awhile. :(
 
I am in full support of Apple sueing anyone and everyone who leaks information. This has to stop. A company has rights!........

.....Hold on....<refreshing macrumors.com>....

Why hasn't Apple done this sooner. Way to go Apple......

.....Hold on....<refreshing macrumors.com>....
 
Macmaniac said:
IMHO it seems like this could be related to the Siruis-Apple player. It has never been talked about before this week, and the suit came this week. All the other rumors are known, so I think its gotta be satellite radio.

For my wallet's sake, I hope you're right. I just bought a few hundred shares of Sirius recently. :D
 
Great, I mean, now it's better to find what's real and what's a rumor... so many things around, they are generating attention and in the end you have no idea what they wanted to protect until they release it and a lot of people will start crying... all that problem for that? :eek:

PB G5 anyone? :rolleyes: ...
 
Well, look at how all of those rumors of $99 - $149 mini players hurt the iPod mini... oh, wait. Well still, a lot of people were pissed there was no cheapy player. Hopefully it doesn't happen again. I'm not holding my breath for a sub-$100 flash/phone/satellite radio. But I hope we will be pleasantly surprised either way instead of getting our hopes up, just to be dashed by reality. And all the whining because it doesn't match something someone made up. Rumors are fun and all, and most of us here like to know what comes next, but Apple has to be secretive for several reasons already mentioned. Look what happens when he make an off comment about hoping to have 100 million songs sold, or 3GHz G5s. Plenty of Steve promised whining. Everybody always forgets the "we hope" and "we'll try" parts.
 
rikers_mailbox said:
my question is, why did Eddy Cue (who?), vice president in charge of applications at Apple, do something unprecedented and react to anaylist comments. . .
"We've said we have something coming on this in the first half of 2005 and we're definitely on schedule for that. Hopefully you'll be able to see more about it soon"

To me, that is Apple saying "yes, we have been working on something. Now go away."
Actually, they're saying "We're working on something for the first half of 2005, come and take a peek!"
 
All i can say is Ok we have a iphone big deal what the hell has happen to their computer business with 2% marketshare? Apple seems to have forgotten their core business and turned into a music dealer. Fx 5200s and Powermacs that are dumbed down. Come on apple focus,Focus Focus. Walkman went up saturated and went where. I want to hear about a new Mac that kicks PC butt in everything including gaming and im still waiting. Cant remember the last time i saw a Apple computer commmercial and not some more short term pod crap. People will fill their libraries and then what? Apple has lost focus in the core business.
 
If people are violating agreements or spying on Apple operations illegally, and tipping off Apple's competitors with the release of trade secrets, then they've got to go after them.

But please don't let that alarm anyone who's doing it... I like the rumors :D

I'll take a stab and say it's over the Asteroid thing. That was a pretty specific one (ThinkSecret?).
 
Dont Hurt Me said:
Apple seems to have forgotten their core business and turned into a music dealer. Fx 5200s and Powermacs that are dumbed down. Come on apple focus,Focus Focus.

I think Apple has DIFFERENT divisions working on the Mac stuff vs. the music stuff. No resources need be taken away from Mac development. I'm not sure what makes people think that--the skills are different, the people are different, and in fact, some say iPod and iTunes actually pay for themselves ;)
 
Dont Hurt Me said:
I want to hear about a new Mac that kicks PC butt in everything including gaming and im still waiting

Even if that day does come, it's not like people will start switching to Macs by the millions (however wonderful that might truly be). It's going to be a long, hard road to seriously erode the PC market share, especially when all the PC-zealots and Mac-naysayers start spreading their FUD around.
 
All we hear is Pod,Pod Pod, what the heck happen to a company known as Apple computer? I have yet to see a new commmercial on the new iMac. Sure it has a stale as can be Fx5200 but has anyone seen ONE commercial about a new Imac. No its fricken walkmans i mean Pods and the computers have gone where??? Crap i bought my first PC why? because of stale gaming development and as a consumer i have no other reason to get a new machine other then that. Steve you listening? Music is Great but there is more. Macs are behind in gaming and a iphone means little to a saturated market where they will be giving away phones. gGve me a new CUBE that matches or exceeeds crappy PCs. Not Dumbed down machines. AMD is moving forward and so is Intel and IBM seems as stuck as Moto was and still is.
 
Dont Hurt Me said:
I want to hear about a new Mac that kicks PC butt in everything including gaming and im still waiting.

Well, Macs do kick PC butt in many major areas - reliability, ease of use, the entire OS is far superior, G5 chips which benchmark faster than Xeon server-class chips, better software overall, cooler aesthetics, intelligent case design, more solid Pro apps... Is that enough for now, I could go on? ;) But yes, there is always room for improvement I suppose. Cost is always an issue, however you can't have your cake and eat it too - in other words, Macs are far superior to PCs in many ways, but that comes at a price - you get what you pay for, and for a higher quality system, you're probably paying a higher price - makes sense, no?

As for gaming, making a Mac kick PC butt when it comes to gaming would be kind of useless, since games aren't as prevalent on the Mac. I realize it's a catch-22, but Macs are not gaming platforms as they stand right now - there is little development compared to the PC world, and Macs get PC games far after the PC release in many cases - good or bad, that's the way it is. So, even if you had a Mac that could "kick PC butt" for games, well, there wouldn't be much chance to utilize this ability until game makers, etc. got on board. In other words, there is a larger issue here that would need to be addressed separate from the Mac's ability to beat the PC when it comes to games.

All that being said, G5 PowerMacs seem to handle games quite well, and if that's too pricey, I believe the iMacs do a decent job as well, far better than their G4 counterparts. Of course, many PC gamers would not be satisfied with the iMac's 5200 video card, however many of these gamers are also the ones who are only happy with the latest and greatest video cards. I shake my head and chuckle at those people who go out and pay $400 for a top-of-the-line video card only to find it low-end in 6 months, one tenth the price, and a new card out which now they must get. Yah, go ahead, spend $1000 on video cards just to have the best all the time - that's a foolish tactic and you'll never win that game. I suppose the same could be said for some gamers in general - they go out and buy their expensive Alienware systems, brag about their top of the line gaming machine, then find it lagging in 6 months and worth a fraction of what they paid for it. Then it's time to upgrade, and by the time it's all said and done I don't want to know how much money they've thrown into their system to keep it "the best"... :rolleyes: But, that's a whole other rant..... ;)

Dont Hurt Me said:
Cant remember the last time i saw a Apple computer commmercial and not some more short term pod crap.

iPod promotion was good to begin with, but I agree - everyone knows about them now, does Apple even need to promote them anymore? They're practically promoting themselves. I too would like to see more computer commercials - I think Apple needs to focus on their computers a bit more as well. Apple has an excellent opportunity to rejuvenate their computer business with the new-found focus and attention on the iPod, so I hope they don't screw it up. I did hear a story that Apple's tactic is working, and more PC-using iPod owners are switching to Macs, but I never found any articles backing up that claim. Great if it's true.... :cool:
 
Dont Hurt Me said:
Sure it has a stale as can be Fx5200 but has anyone seen ONE commercial about a new Imac.

Yah, Apple sure has used that FX5200 for quite a while now. They must have got one hell of a deal way back when they bought it - bulk discount for lots of 20,000,000 I'm guessing.... ;)

Don't get me wrong, it's a decent card for the average user, I've never had any problems with mine (and it was a great upgrade from my GeForce 2 MX400!), but it definitely could be swapped out sometime soon for a more up-to-date graphics card.
 
Maybe its the introduction of the first G5 processor that you can put into a iPod with a 1 pm process its the fastest computer that exists and will exist for another 10 years....



whoa.... lol
 
kingjr3 said:
You can file suit without knowing who? Wow.

Isn't that what the RIAA does? They do up those John/Jane Doe suits and then go hunting, don't they?

I bet it's the Flash iPod. There were actual pics and specs on one site a while ago. The info regarding the rumored iPhone has been pretty vague.

Squire

<edit> I guess Stella beat me to it by mentioning that a page and a half ago. ;)

<edit #2> You folks are right about the amount of detail on the asteroid thing. However, it doesn't appear to be a groundbreaking product. The satellite radio info is huge, though. The competition is probably already scrambling on that rumor.
 
Dr. Dastardly said:
I could care less about a flash iPod, come on iPhone!

It would be cool if this device was BOTH the flash iPod and the iPhone. Dare to dream. :p

Maybe it's the iPod-Phone-PDA.
 

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So here's another thought. Maybe the Asteroid thing is real, and maybe the iPod Flash is real, and Apple is starting to get concerned that so much info is leaking out prior to Macworld. Perhaps the lawsuit is intended to hush up employees, and they'll drop it in the coming weeks.

Haven't there been worse leaks than what we've seen lately? Or is this really as "leaky" as it's been in recent times?
 
Chip NoVaMac said:
Amen, the same could be said about the Sirus project (though I wish it were XM). Or even the iPhone....

why? you prefer XM? i didnt like their premium channels that increase your monthly rate. i like one flat fee for every single channel.


back on topic.
as far as a possible deal with a satellite radio company for the iPod? thats perfect. i actually posted a couple days ago about what the people here at macrumors thought about such a partnership. it would be very cool...and incorporating the satellite radio stations into the iTunes Radio list....perfect.
 
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