"In Apple's press release for OS X Lion, the company revealed that they will be selling OS X Lion on USB Flash Drive as well starting in August:"
Well, so much for those folks who said that Lion would NEVER be available except through an Apple Store download.
And exactly as I predicted in an earlier posting right here on MRC:
=====
"100% and there will never be a DVD available. For sure."
I wouldn't be so sure.
By making Lion "downloadable only from the Apple Store", Apple is trying to "bend the market" into a new shape that conforms to what _they_ (Apple) think it should be.
The "market" doesn't work that way. Instead -- like Adam Smith's "invisible hand" -- the market works to satisfy itself.
Apple is going to discover that their distribution model, while attractive to some, will cause problems for others.
I predict Lion's sales will be brisk at the beginning (due to downloads from folks who are capable of obtaining it that way), but will quickly taper off. There's a large share of "potential buyers" out there who simply won't have the means to get ahold of it.
I predict that when the idealist marketing guys at Apple (including Mr. Jobs himself) finally perceive this, they will relent and offer a "hard copy" purchase option of Lion at "extra cost". It's reasonable that a hard copy version should cost more, due to the extra expenses of manufacturing and distribution. $40-50 might be what it sells for.
Wait and see!
Source:
https://forums.macrumors.com/posts/12799318/
=====
A bit higher than the "price point" I predicted (guess the base cost of the hardware flash drive has to be worked into that, as well).
But - true to my prediction - a "hard copy" version of Lion _WILL_ definitely be made available from Apple.
Not sure about a DVD release. Probably not needed since every Mac that is going to use Lion also has a USB port available (and can boot from the USB port, as well).
As I predicted, Apple has come to realize that they cannot "bend the market" solely to suit their whims. That's why we're seeing Lion "in the hard copy".
They might even relent and release it on DVD...