Bitrate means nothing. It's the compression settings that matter more. If anyone's used handbrake with some advanced settings, you'll know that bitrate only matters so much. I can compress a full length 2hr 1080p movie down to about 3.5gb in file size with almost no noticeable difference in picture quality unless you pixel peek overlaying the original and compressed still frames. Granted, the 3.5gb file size is typically with movies where there isn't a lot of noise/grain.
Furthermore, bitrate is absolutely a moot point when the content sucks. Given Apple's inability to produce a solid product even in their own tech market... I have ZERO confidence in Apple knowing how to make a movie or TV series.
3.5gb! love the idea of this absolute chump sitting down and watching rips that go incredibly blocky and smeary as soon as there's a vaguely dark scene and him patting himself on the back that "bitrate doesn't matter".
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