Whys that, MS only just jumped into the market. People thought they were too late in the game. Apple's console could bring the much needed integration above Connect360, built in with iTV and DVR.
I can't see it happening. The home console market is already crowded with MS Sony and Nintendo. A new console would require developers to support a newbie platform, investing millions in a product unlikely to take off.
Apple would also be unwilling to accept the a lost on each console sold: even at $600 Sony still loses over $100 on each PS3 sold. The only option is to go into partnership with another company, MS is out since it's Microsoft, Sony is out because they have too much invested in Blu-Ray (an itv rival). That leaves Nintendo, who are historically uninterested in multi purpose games machines.
I'm all for gaming on the mac platform, but MS has PC gaming by the nuts with DX10, and I can't see room in either the home console or portable market. Besides does the mac mini even have a graphics chip?
The gamecube was also completely unsucessful, perhaps in part due to the hardware it lacked that the xbox had. High speed internet, hard drive, ability to play dvd's. Maybe the GC's failure was due to other reasons, but I certainly wouldn't want Apple to release a console that does only as well as the Gamecube. It would be reverse halo-effect.The GameCube also launched 3 days after XBox, cost $100 less, was fairly close in performance AND the XBox was selling at a $100 loss while GameCube sold at a small profit (so GC cost <$200 to build, XBox cost >$400 to build, and XBox only had a small performance advantage).
Apple entering the console gaming market is as stupid as Apple entering the cell phone market. For the same reasons.
The gamecube was also completely unsucessful, perhaps in part due to the hardware it lacked that the xbox had. High speed internet, hard drive, ability to play dvd's. Maybe the GC's failure was due to other reasons, but I certainly wouldn't want Apple to release a console that does only as well as the Gamecube. It would be reverse halo-effect.
A loss isn't absolutely necessary if you have good engineering. Nintendo has historically sold all their consoles for a profit.
For reference...the GameCube launched 1 year after the PS2 and cost $100 less (where PS2 sold at a loss and GameCube at a profit) yet outperformed it by nearly 2x.
The GameCube also launched 3 days after XBox, cost $100 less, was fairly close in performance AND the XBox was selling at a $100 loss while GameCube sold at a small profit (so GC cost <$200 to build, XBox cost >$400 to build, and XBox only had a small performance advantage).
The gamecube was also completely unsucessful, perhaps in part due to the hardware it lacked that the xbox had. High speed internet, hard drive, ability to play dvd's. Maybe the GC's failure was due to other reasons, but I certainly wouldn't want Apple to release a console that does only as well as the Gamecube. It would be reverse halo-effect.
Side Note: I could be wrong but wasn't Halo originally developed for Mac until evil M$ bought out Bungie.
Now just imagine if Halo never came out for the Xbox and started life as a Mac game.
I think the games make the console.
The pool is already crowded with fat kids here. And if these companies have proven anything, Sony and Microsoft in particular, it's that gaming isn't a massively lucrative business model from the start, something Apple has never been to keen on doing. (Loss leaders) I think Nintendo remains the Apple of the game world, with lesser hardware but more focus on the actual enjoyment of playing rather like Sony's new PS3 and what can be done and isn't (Can't buy them, good games are still a ways off) I'd implore Apple not to move into this market, stick with consumer entertainment and professional creativity for now.
Nintendo's also been around since 1889--FAR longer than Apple. Apple's like a teenager to Nintendo.
Sorry, but I fail to see how Blu-Ray and iTV are rivals? I have a Blu-Ray player and I still have need for iTV or similar capabilities.
At first it seems like a bit of a stretch for Apple to enter the console gaming market.
But then look where Microsoft came from- they are a "software" company.
And Sony is a "hardware" company they have everything from-TVs, Digital Cameras, Gaming Consoles, Computers, Stereos, they even have a Music Label! ... and the list goes on.
Why not diversify.