I have a thought on Apple Watch pricing that's not typical. I wonder if, to justify the development of the Watch itself, and to make any sort of blip on the screen as far as Apple Quarterly Sales go, the Watch is going to have to sell with more revenue across less quantities.
They know that Apple Watch isn't going to sell 50 million units per quarter. But, with all the development time and money invested...the Watch MUST make a financial ding on the bottom line...hence, $17,000 14K gold watches. If not volume, then a higher unit price must be maintained.
Just a thought.
Actually, if it helps strengthten the ecosystem, it is worth it even if it just broken even. Apple's added value is not just in the hardware, but in the ecosystem itself.