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1,875 Apple Watch Editions! When did Apple last sell so few of a product?

How about just 1 (RED) MacPro for $977,000? 1 set of rose gold EarPods for $461,000? On the side, Ive made a desk that went for over $1M.
Heck, the list price for those was an order of magnitude less, but auctions took them far higher.

All Apple is doing now is opening access to such luxuries for those having the "**** it" money to buy them. There's a market, why not supply it?

BTW: as someone wisely observed, the point of the Edition version is not so much to sell, but to anchor the public perception to "$400 for a Watch Sport? that's way better than $10,000 for the stupid gold model" instead of "$400 for a Watch Sport? are you NUTS?" There was a distinct shift in public rhetoric when the Edition price was announced, a shift that benefitted sales.
 
3M in the US alone? If true it's a huge hit. So much for the Watch "flopping".
That's at least 1% of the entire USA population having bought one in 3 months flat (bulk within the first 3 days). Most manufactures only dream of ever reaching such market penetration with anything, much less with a >$350 nice-to-have product. Yup, huge hit.
 
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They would have sold 2x as many Editions if they didn't give them away to all those celebs... /s

I'm surprised Apple sold over 3,000,000 Watches overall as they did. Heck I'm even surprised they were able make over 3,000,000 in 3 months. Seemed like they were 3 months behind from 9am on opening day.
 
And didn't android wear sell only 720,000 in the whole of 2014? So several different manufacturers, and 4 times the amount of time and Apple still sold more than 3 X the amount of watches. Yeah, total failure :rolleyes:
It doesn't work like that....I suspect Apple spent multiple times more on their product development; they will need to sell a lot more to have "success"
 
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Back at the end of May Apple executives threw an Apple Watch party in San Francisco for employees who worked on the product (you can find some photos on Instagram). Imagine Dragons performed. According to one account:

https://illogicaloutcome.wordpress....ons-as-a-treat-for-a-job-amazingly-well-done/


Now honestly if the product was the failure that many in the media are spinning it out to be (the latest is a laughable story from Mark Wilson at Fast Company) would Apple executives be throwing a party for employees involved with the product and telling them demand is exceeding expectations? You don't throw a party and bring in Imagine Dragons to perform for something that's a flop.
It's called reality distortion field. Apple is quite good at BTW..
 
This is one of the biggest reasons why I think Cook isn't the right guy on board. He doesn't have a background in the liberal arts or design related fields to strike that balance.

Jobs was, it seems, able to speak in the language of the designers and know when it looks right. After all, he was one of the founders of Pixar back then which was one of the best animation houses in the industry.. And it still is.

Jobs knew how to tap into talent and make them grow. Cook, on the other hand, is reliant on them. Jobs motivates them, Cook uses the hands off approach, trusting people to do their thing. It's very subtle but the problem is there.

I don't think a lot of people are aware of the Pixar background that Jobs had.

When a designer doesn't have a source of feedback or critique that understands his creative process to push the envelope, it becomes a problem of complacency or lack of direction.

I greatly suspect this is why Apple had Marc Newson there to act as a springboard of feedback/motivation for Jony instead of Cook.
He bought Pixar...
 
Yea, you should have ask the moderators about that. Some people slip by moderations, others get wrongly accused. I get my fair share of warnings from misinterpreted posts every now and then but that could be because some people just don't like me.
That frost guy complains so much I can't understand why he is even on this site. If he doesn't like the watch then why is he wasting time making comments? I don't like Google but I don't sign up for Android forums just to bash it. That makes me more upset about it, not feeling better.

Exactly! I did try and challenge it, but I couldn't properly navigate the site as I was banned.
 
The Apple Watch is an accessory. Nothing more. Like headphones. My Apple Watch - which I love and I have lost 12 pounds since using the Workout app - cost $399. The Sony MDR1ABT/S Hi-Res Bluetooth Stereo Over-Ear Headphones cost $400. Why anyone pays more than $50 for headphones is beyond me. I doubt Rolex has ever sold 3,000,000 watches in any calendar year. Apple is not attempting to reach iPad/iPhone numbers with their new accessory, a 1.0 product. Obviously there will be a time when the Apple Watch (and others) will not require a tethered phone. I remember when people complained about the click wheel. Why would I care, as an owner of the watch, how many people buy one. It's like caring how much money Jurassic World makes on its opening weekend. That number is in no way related to how much you did, or didn't, enjoy that movie. The only impact movie grosses have on the movie goer is will a Jurassic World II be made (yes). So, the only thing I care about is will there be an Apple Watch 2. Well, it's probably already sitting on Jony Ives' desktop.

Now why not all of you go back and fixate on Fassbender not looking like Jobs. John Cusack looks nothing like Brain Wilson in Love & Mercy and he's probably going to get nominated for an Oscar.
 
Significantly fewer sales than predicted by financial analysts last year, when the product was revealed..

They estimated 10, 15 and even 30 million units sold in 2015.
http://fortune.com/2014/09/09/the-apple-watch-what-the-analysts-are-saying/

This story reports only an estimate, and only US sales, but I don't see global sales for 2015 hitting 10 million, let alone higher.

The article (and Slice estimate) gives *US* *ONLINE* sales for *THREE MONTHS*.
It's not impossible to imagine that a doubling (for offline sales) and a second doubling (for worldwide sales) get them to 10 million already, even before we look at a year of sales...

I also expect a second wind for sales in September (WatchOS2 released, with much more powerful 3rd party app capabilities+back to school) and then a third wind in December (gift-giving season).
 
Sales are slumping because pretty much everybody who really really wants an Apple Watch has one. So Apple's challenge now is to either produce a much better (or cheaper) Apple Watch that will get new customers to buy one, or produce a so-much-better Apple Watch that people who already own one will buy another one. Either one of those is going to be a tough nut to crack.
 
The price point for the watch is horrible. That doesn't mean the product will flop because I'm sure it's a success regardless of what random sites on the internet say when they have no access to actual sales data.

The stainless steel version cost as much or more than some versions of the iPad Air 2 with less functionality. It cost as much or more than some unlocked iPhones including the iPhone 6. In some cases it is as much or more than Macbook Airs. Not good value at all.

My significant other wants to get me one but it's hard for me to justify her wasting money on a low value product.
 
I agree, the miserable sales of wearables like Pebble or the rumoured Apple Watch figures seem to hint towards a massive lack of interest in wearables in general. Fitbit and similar devices excluded, their simplicity (and low cost) seem to be what people are definitely into.

You call Fitbit "low cost"? Obviously we are in totally totally two different worlds.
 
Significantly fewer sales than predicted by financial analysts last year, when the product was revealed..

They estimated 10, 15 and even 30 million units sold in 2015.
http://fortune.com/2014/09/09/the-apple-watch-what-the-analysts-are-saying/

This story reports only an estimate, and only US sales, but I don't see global sales for 2015 hitting 10 million, let alone higher.

I'm not a math genius but at an average of 1mm units per month, they are on pace for 12mm units sold in 2015 and certainly within some estimates.

I really don't understand these critiques. They've sold 3x more than the closest competitor in a quarter of the time, and anecdotal evidence suggests plenty of people are waiting for version 2. Seems like this product isn't doing poorly at all.
 
3M for 3 months. 10K/month is about 300K per month, 6 months left. Throw in an extra 200K for Christmas and you are at 5M for the year. 4 more months until the initial start date is another 1.2 M, so maybe 6M or so in the first 12 months (US).

That seems less than the current rate for Apple TV (maybe 10M), which they somewhat refer to as their hobby effort.

On the other hand, I have one and like it, but that's just me.
 
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