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I really don’t know what to make of your post, you seem like you’re insinuating that a company shouldn’t move forward with technological advances and expand with new products. Not to mention, an electric car has been nothing but rumored and there is no validity behind that. We don’t even know if that ever will be a reality at all.

But since you mentioned the Apple Watch, don’t you think that’s been a highly successful product given it’s completely dominated the smart watch market? So your idea of Tim Cook ‘throwing that around’, Which has been a fairly solid product and it allows the user to stay within the iOS ecosystem as well.

What about AirPods under Tim Cook‘s leadership? Those have been immensely popular and another product that correlates with iPhone perfectly given the battery life and technology Embedded.

As for the HomePod, it’s too early to tell. We know the HomePod likely isn’t going to be everybody’s first choice, but it is a music player first, and it delivers the audio experience. If somebody wants the audio experience, but I’m sure Apple will expand on the HomePod with a smaller/cheaper version eventually.

People think focus means saying yes to the thing you've got to focus on. But that's not what it means at all. It means saying no to the hundred other good ideas that there are. You have to pick carefully. I'm actually as proud of the things we haven't done as the things I have done. Innovation is saying ‘no’ to 1,000 things.” - Steve Jobs

With the number of new projects coming online, I can see Apple being the next HP, focusing on everything from small to big. The laser focus Apple had on the iPhone resulted in a really great product. Apple is now trying to do everything from create TV shows to manufacture micro LED. Let's not pretend Apple wasn't working on an electric car with the hundreds of automotive, transmission, mechanical, and battery engineers it was hiring. At some point, the focus of the company is lost.
 
The 8k resolution to me indicates a holographic light-field display, where 4 or 16 pixels are combined to form one light-field pixel behind a micro-lens.

A holographic light-field display could avoid the issues of limited field-of-view while making the display thinner due to removal of eye-optics.
 
I suppose we'll be subjected to the AR future hype machine until Apple loses interest in it. It'll go the way of qtvr. Just give it time.
 
8K sounds like overkill, especially for a first version.

Make it support 4 simultaneous headsets at HD for each eye and 60 FPS. Could make something like a holodeck with that. Biggest difference would be the lack of tactile feedback when touching virtual objects.
 
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Thats why I'm laughing at this rumour. it' like cnet/macrumors has a dart board of things to claim and just threw all the darts at it this time.

"fastest cpu for this work" even though that CPU hasn't actually been invented yet.

Wireless technology that can display 2x8k resolutions at the same time.. even if it hasn't been invented yet.

a computer... to power it.. but it's not a computer!... which hasn't been invented yet...

the whole rumour goes on and on with this hilarity.


But it's a slow news day and MR needs to meet it's pro rumour quota for the day.
Reminds me of two kids trying to "one-up" each other.
LordVic: My dad is a doctor.
69Mustang: Well, my dad is a doctor and a lawyer.

LordVic: Oh really?!?! My dad is a doctor, lawyer, rocket scientist, racecar driver, and professional football player.
69Mustang: My dad is Thomas Wayne. That's right Vic, my dad is Thomas M-to-the-F'n Wayne.

LordVic: <shrieks in a high pitched shocked voice> B-b-bu-bu-but that would... <hyperventilating> that would mean...
69Mustang: <2pk-a-day Marlboro voice> I'm Batman!

Seriously though, our imaginary conversation has more veracity than this story.
 
8K in each eye?
I don't buy that for a second.
Outrageously expensive, and complete overkill.
Not for AR and VR. You want as much as you can get over as large a space to fill your field of view without breaking the illusion at the periphery of your vision or via screen door effect. This is super duper true in the case of AR.

8K sounds amazing to start off at.
 
Apple Watch, Electric Car, HomePod, now AR and VR.

Tim Cook is really throwing everything against the wall to see what sticks.
You understand how R&D works in tech companies work right? If Apple wasn’t testing these concepts they’d be failing spectacularly. Most projects never get released but the insights from the project teams get folded into actual releases. This is standard industry practice, I can’t fathom how you can cast it in a negative light.
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30 minute battery life.
On a 5nm process? I get you’re making a joke but the power savings should be dramatic. Now VR is hugely computationally taxing but if anything this should be best in class for battery life.
 
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Reminds me of two kids trying to "one-up" each other.
LordVic: My dad is a doctor.
69Mustang: Well, my dad is a doctor and a lawyer.

LordVic: Oh really?!?! My dad is a doctor, lawyer, rocket scientist, racecar driver, and professional football player.
69Mustang: My dad is Thomas Wayne. That's right Vic, my dad is Thomas M-to-the-F'n Wayne.

LordVic: <shrieks in a high pitched shocked voice> B-b-bu-bu-but that would... <hyperventilating> that would mean...
69Mustang: <2pk-a-day Marlboro voice> I'm Batman!

Seriously though, our imaginary conversation has more veracity than this story.


well, my dad can beat up your dad :p
 
I hope they are working on lots of outlandish technology behind closed doors. The "Surfpad" became the iPhone. Trying out new stuff is how companies move forward.
 



Apple is working on a powerful headset that will support both augmented reality and virtual reality applications, according to an inside source that spoke to CNET.

The headset, which is codenamed T288, features an 8K display for each eye that would be untethered from either a computer or a smartphone.

applevrheadset.jpg

Instead, it would connect to a "dedicated box" using a high-speed short-range wireless technology called 60GHz WiGig. The box would be powered by a custom 5-nanometer Apple processor that's "more powerful than anything currently available" and similar to the custom chips that Apple will use in future Macs. At the current time, the box resembles a PC tower, but it "won't be an actual Mac computer."Users will not need to install special cameras in a room to detect their location as with some available VR headsets. All of the technology will be built into the headset and the box.

Past rumors have suggested that Apple is working on a number of virtual and augmented reality prototypes using a secret research unit, but recent information has been specific to a set of augmented reality smart glasses. It is not clear if the smart glasses mentioned in previous rumors are the same as this new AR/VR headset.

Those rumors have suggested Apple is developing an augmented reality headset with a dedicated display, a built-in processor, and an "rOS" or reality operating system that's controlled using input methods like touch panels, voice activation, and head gestures.

Apple has been heavily focused on augmented reality with the launch of ARKit in iOS 11, and Apple CEO Tim Cook has said multiple times that he believes augmented reality is more important than virtual reality. Augmented reality, says Cook, is the "larger of the two" because it allows people to "be very present," but he has admitted that virtual reality has interesting use cases for education and gaming.

Apple is said to be aiming to launch the headset in 2020, but CNET's source warns that work on the device is in the early stages and plans could be changed or scrapped.

Article Link: Apple Working on AR/VR Headset With 8K Displays and No Smartphone or Computer Tether

So, it will run its own OS? I have an idea...”wearOS”

But i wonder, how will this work? They should do a google glass type of thing. Some stylish Apple glasses would be cool. Would kind of make the watch obsolete though, wouldnt it?
 
you guys could have had me with two 2k displays in each eye, but 8K? come on guys, I mean, who gave the go ahead to publish this?
 
Who ever leaked this will probably get fired (fake code name to find leaks) and should expect the police to be called given Apple's recent employee email.

This project probably has more than one team member working on it.

It's difficult to have more than one codename for a project when there are multiple project members.
 
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