Android has:
1. Alt App Stores
2. Side loading
3. 3x more users than iOS
Yet, developers made 2X more on iOS.
WHY IS THIS?
Could it be that Apple’s “walled garden” is better for developers?
Edit:
Might that “walled garden” be better for consumers? If 1/3 the users buy 2X on your platform, *something* must be different to make purchases more trustworthy & valuable.
I WONDER IF APPLE HAS ANYTHING TO DO WITH THE DIFFERENCE?
I can think of a number of reasons, but critics will never acknowledge the role the App Store has played in growing the overall pie for developers.
1) Apple has aggregated the best customers thanks to the iPhone. So iOS users tend to spend more on apps by virtue of them having more disposable income in general.
2) It is harder to pirate apps due to the inability to sideload on iOS. Meaning if you want an app on your iPhone, you pay for it the old fashioned way. Hence more money spent.
3) Apple did go out of their way to condition users to trust the App Store, which has led them to purchase and download more apps than they otherwise would have if developers had simply required them to install APK files from random websites.
4) Apple is able to enforce the implementation of features like ATT and Sign in with Apple. Sucks for developers, great for me as the end user.
5) There is effort made by Apple to curate their App Store. Maybe not perfect, but the App Store user experience is definitely leaps and bounds better on iOS compared to android.
We can debate about whether 30% is fair, but it’s hard to make the point that Apple doesn’t deserve a single cent for the role they have played in creating an entire marketplace, much less argue that Apple should somehow be expected to subsidise all this solely via hardware profits.