Like how they hired Sidney Blumenthal to kill all the steelworkers! And the miners are next!
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Apple's Design Team Will Soon Report Directly to Tim Cook
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True, I almost forgot about that! I know he technically wasn’t fired, but after they apologized for the Mac Pro in 2017, I knew it was only a matter of time they would move on from him.
It's hilarious that Tim Cook fired the one guy that had a background in AI before the AI revolution started.
How much money do you want to wager that the 17 Pro will NOT look like this?
Hankey actually righted the ship coming off Ives and the godly mess that was "flat design". iOS was steadily improving up to around 16 when it just hit a wall as Williams took over. 17 introduced more bugs than anything and 18 just piled on the mess. 26 hasn't done anything.
So I guess it's just all bad news now and this is the kind of software mess we are subject to.
So I guess it's just all bad news now and this is the kind of software mess we are subject to.
Even if he came up with the idea are you really suggesting no one else inside Apple — not Phil Schiller, Craig Federighi or any of the hardware chiefs — had the ability to say no bad idea? Also it was Schiller, on stage at WWDC, who when introducing this MacPro who had the infamous “can’t innovate my a**” line. That fall Jeff Williams narrated a video highlighting how the product was made. Obviously Apple made the wrong bet here but at the time they were proud of it and thought it was innovative.
Tim seems to be the type of guy that would defend the process so he can keep going instead of looking at products that are useful and serve a purpose for the greater society.
Health…good. The Watch came out not utterly focused, was it a health gadget, a fashion piece of jewelry? It took some time, and testing in production.
AR…stepping stone to something better, but needs to get it to production to recoup some costs. It’s like he played Pokémon GO and built an executive strategy around it.
Health…good. The Watch came out not utterly focused, was it a health gadget, a fashion piece of jewelry? It took some time, and testing in production.
AR…stepping stone to something better, but needs to get it to production to recoup some costs. It’s like he played Pokémon GO and built an executive strategy around it.
At this point I wasn’t the biggest Forestall fan, but he’d have way more of a clue than Tim Cook has. Tim lives in his own little bubble… He’s not a leader, he’s just a puppet for the shareholder that also don’t have a clue.
I truly hope it does not. But I don’t have much faith in Apple these days.
I couldn't agree more with this. He cares more about shareholders than the end users. And it's seriously gotten frustrating.
Who thought that would be a good design choice? Make an ugly camera then add a giant credit card in a different color 🤦🏻♂️
Former logistics manager turned CEO now oversees design.
What could go wrong?
What could go wrong?
Not like he would keep the iPad Air 2 around forever…
…or have time for it…just ask Ive.
From a structural standpoint this looks like a good rumor. The aluminum wraps around the sides for a stronger frame despite the thinness. The inside "credit card" is glass to accommodate wireless charging. I like the idea of less glass and more metal.
I miss the iPad Air 2 design, particularly in white. Only issue is the impossible change to make the camera good.
Shareholders are a fickle lot. At some point they are going to revolt and put an end to this nonsense, probably in the next batch of bad news. The ship needs a rudder.
Let’s not give the guy credit, this was in the pipeline before Steve died….and all of Tims wins are more or less modifications of the iPhone…another Steve product. He just did things with better margins.
A Macbook Peo version of the Zenbook Pro Duo would be awesome, but Ive’s touch bar execution was poorly executed being way too conservative and tremendously weakly supported by Apple’s first party apps.
It made much more sense to be a separate SKU with Apple Silcon combined with Apple Pencil support and maybe touch screen support for prosumers such as creative professionals and engineers
Being my corp machine for a few years before the current modern Mac Pros, I find that Mac Pro significantly better than the Mac Studio in form factor and design.
Loved they brought back a desktop tower Mac Pro in 2019 nonetheless…
It made more sense to me for that to be the the Mac Pro mini that complimented the current Mac Pro with PCIe GPU support that supported Nvidia/Intel/AMD GPUs.
This seems like a weird choice. A company that prides itself on design and is that large should have a CXO like position.
Watching Apple fall behind is something that once was unimaginable. With nearly unlimited resources, they continue to struggle and focus on the trivial like what color the next new iPhone will be. It’s rather mind boggling.
It's interesting that many commentators here seem to underestimate the monumental effort and risks involved in transitioning Apple's entire product line to its own silicon, especially while managing that transition during the pandemic and its associated supply chain disruptions. Regardless of whether Tim Cook is viewed as a product visionary, he was the right leader for that challenging period.
In summary, there seems to be a prevalent "what have you done for me lately" attitude in the comments.