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Not surprised at all the junk in this thread, but I am surprised no one pointed out the symbolism in Ive’s design. Each country in the UK is represented by a flower: rose for England, shamrock for Northern Ireland, thistle for Scotland, daffodil for Wales. I think it’s a nice incorporation of these symbols into a unifying logo.
 


Former Apple design chief Sir Jony Ive's latest project, the official emblem of the coronation of King Charles III, has been unveiled by Buckingham Palace.

jony-ive-coronation-emblem.jpg

The image depicts flowers forming the shape of St. Edward's crown, which will be used during the coronation. Ive chose roses, thistles, daffodils, and shamrocks because they are icons from across the United Kingdom. He attempted to convey the "optimism of spring" and the King's love of nature.

Ive was Apple's chief design officer from 1997 until 2019, when he departed to found LoveFrom with fellow Apple designer Marc Newson. In 2021, LoveFrom designed the "Terra Carta Seal," a special award for King Charles, who served as Prince of Wales at the time, to bestow upon companies that are leaders in creating sustainable markets.

When Ive left Apple, Apple signed a multiyear contract with him that was valued at more than $100 million. Under the terms, Apple was LoveFrom's primary client, but the deal came to an end last year. Ive has said that his design process at LoveFrom is the same as it was at Apple.

Ive's logo is set to be used for events over the coronation long weekend in the United Kingdom and the Commonwealth in May.

Article Link: Apple's Former Design Chief Jony Ive Designs Emblem for Coronation of King Charles III

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huh...

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All-righty then.

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Seems British enough. It's fine. Question is, will Charles live that long?

Well, apart from how well the emblem suits the purpose, being it very classical and not a hint at modernity at all. We'll leave that to subjectivity. But Sir Ive missed one small detail in the vector-drawing.

That is absolutely hilarious. In design school, I remember my professors opening up our vectors in class and ripping us for mistakes like this, lol.
 
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You are welcome to criticize use of the USSS. All funds (our money) spent by governments are open to criticism.
The UK royals are scrutinised, you only need to read the uk press to see that

Apparently the royal family is worth $24B in terms of tourism, other economic benefits and soft diplomacy (source Forbes)

I’d take that
 
Since he’s a minimalist are hats now optional at the coronation? How about the horses? Do they get a break? Give the horses the day off and have him come in on a Segway. He could be down the street in no time.
 
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Not surprised at all the junk in this thread, but I am surprised no one pointed out the symbolism in Ive’s design. Each country in the UK is represented by a flower: rose for England, shamrock for Northern Ireland, thistle for Scotland, daffodil for Wales. I think it’s a nice incorporation of these symbols into a unifying logo.
I knew this already, but didn't want to brag about it.
 
From typography to iconography to color palette, it’s seems very fitting of the client/scenario. Approved.
I find it quite busy. Seven thistle icons? But then it's the same, somewhat overwrought, approach as the Environmental Award of a year or two ago, so at least Ive is consistent.
 
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Seems British enough. It's fine. Question is, will Charles live that long?



That is absolutely hilarious. In design school, I remember my professors opening up our vectors in class and ripping us for mistakes like this, lol.
I can't tell you how many files (usually logos) I get from clients that have things like this. Again, unless we are plotting vinyl, I don't worry about, just happy to get a vector file and not a 72dpi .png that is 1" tall.
 
I can't tell you how many files (usually logos) I get from clients that have things like this. Again, unless we are plotting vinyl, I don't worry about, just happy to get a vector file and not a 72dpi .png that is 1" tall.
Weirdly enough the ‘high-res’ vector files are way bigger than the ‘lowres’ vectors. Probably because they were used to produce bitmap version. But still unnecessary since vector is scalable without losing quality as we all know…
 
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