Ive and Federighi now get some attention for themselves in an interview with USA Today in which the two discuss their partnership that led to the development of iOS 7.
Federighi goes on to note that the technological advances over the past few years have finally reached the point where Apple is able to tackle something like iOS 7.
The piece also includes a bit of a biography on Ive, discussing how he came to join Apple and the freedom and power he holds at the company. It also reflects on his focus on simplicity, with Ive pointing to the new Touch ID fingerprint scanning system on the iPhone 5s as an example of a feature that is useful but almost invisible in how it functions.
Teasing future products from Apple, Ive notes that he would "love, love, love" to reveal what he and his design team have been working on, but that he would lose his job if he did.
Finally, Ive addresses the topic of competition, noting that his work is driven by Apple's own tastes and those of its customers. He says that he keeps a close eye on what competitors are doing with their designs, but that their work does not influence his designs "at all".
Article Link: Apple's Jony Ive and Craig Federighi Discuss Their Design and Engineering Partnership
