Got a tip for us?
Let us know
Become a MacRumors Supporter for $50/year with no ads, ability to filter front page stories, and private forums.
Apple's New Fifth Avenue Store Cube Fully Revealed [Update: Video]
- Thread starter MacRumors
- Start date
- Sort by reaction score
With 6 million dollars they could have built a sphere! Then it would be an Apple bubble!
A waste of anger
Apple did create jobs with this. If your woman with her daughter had been given a job with the paperwork or whatever on this new cube, and that had helped with the medical bills...would you still be angry about this $6 million? Because that $6 million went into a lot of things. It went to pay for the glass and paid off glass makers and workers at the glass company. It went to those construction workers, and those fixing the drains.
Would $6 million have cured leukemia? Cured AIDS? You really don't know if it would have been better spent being given to research rather than helping some construction workers feed their families and pay of THEIR children's medical bills. But I think Apple has become your scapegoat with this, emblematic for all the uncaring companies and such that have been greedy and frivolous and wasteful.
And yes, the new cube is being noticed and people are going to see it--what do you think that long line outside it is all about? If you say, "It's new and improved and changed!" People will revisit to check it out for themselves. And, as said, more revenue, more taxes, etc. And, in the meantime, Apple is giving money to worthy causes. It does have more money to spend than that $6 million, and I suspect that it is giving more than that to those worthy causes, and so, like so many scapegoats, is undeserving of your anger.
I think, however, that using this frivolity to create a scapegoat and channel all your anger over that little girls situation towards Apple is a waste of anger; all it does is keep you from seeing the real enemies you need to fight--the companies that aren't paying taxes and firing rather than hiring people (unlike Apple in this instance)--so no one can pay their kids medical bills--or the banks that gambled away customers' money so they can no longer afford to take their kids to doctors, and the politicians who wasted trillions on a pointless war rather than creating health care system that would get that poor little girl what she needed, and keep her mother from struggling.
A $6 million donation from Apple to leukemia research doesn't give the mother a job or guarantee the daughter a cure. But a change in how things are done in this country could do both. Is this cube really worth all that anger? Or are you just wasting it like you think they wasted their money?
Obviously, this $6 million on the glass cube has pushed a button for you, and if you really feel this angry at it, you should stop buying Apple products. Don't give money to any company you think is frivolous and wasteful. I think, however, that your anger at Apple is misplaced.
Apple did create jobs with this. If your woman with her daughter had been given a job with the paperwork or whatever on this new cube, and that had helped with the medical bills...would you still be angry about this $6 million? Because that $6 million went into a lot of things. It went to pay for the glass and paid off glass makers and workers at the glass company. It went to those construction workers, and those fixing the drains.
Would $6 million have cured leukemia? Cured AIDS? You really don't know if it would have been better spent being given to research rather than helping some construction workers feed their families and pay of THEIR children's medical bills. But I think Apple has become your scapegoat with this, emblematic for all the uncaring companies and such that have been greedy and frivolous and wasteful.
And yes, the new cube is being noticed and people are going to see it--what do you think that long line outside it is all about? If you say, "It's new and improved and changed!" People will revisit to check it out for themselves. And, as said, more revenue, more taxes, etc. And, in the meantime, Apple is giving money to worthy causes. It does have more money to spend than that $6 million, and I suspect that it is giving more than that to those worthy causes, and so, like so many scapegoats, is undeserving of your anger.
I think, however, that using this frivolity to create a scapegoat and channel all your anger over that little girls situation towards Apple is a waste of anger; all it does is keep you from seeing the real enemies you need to fight--the companies that aren't paying taxes and firing rather than hiring people (unlike Apple in this instance)--so no one can pay their kids medical bills--or the banks that gambled away customers' money so they can no longer afford to take their kids to doctors, and the politicians who wasted trillions on a pointless war rather than creating health care system that would get that poor little girl what she needed, and keep her mother from struggling.
A $6 million donation from Apple to leukemia research doesn't give the mother a job or guarantee the daughter a cure. But a change in how things are done in this country could do both. Is this cube really worth all that anger? Or are you just wasting it like you think they wasted their money?
Yeah, what a waste to pay people to do a job. Lets not encourage this too much, because there are already enough jobs to go around.
I like the way that hanging logo reflects against the top and side. It's almost like a hologram.
What percentage of your income did you (and all you friends and your parents and your employer) donate to these families?
Now look at the major donor list for the leukemia charities and see who the biggest donors are. Your name? Or the name of someone whose worth was once boosted by a lot of corporate marketing and branding?
Q.E.D.
Newer cube is so much nicer. It's all glass now. No more ugly metal pieces holding it together and those ugly metal cylinders surrounding it at the base on the outside. Simple is better.
Pretty sure it was just the cube and Apple spends MILLIONS on retail..... Normally they don't construct the store they buy a beautiful old building and renovate it for about $20 million (convent garden store London). But when I go to NYC next year that is the first place I am going to go because it looks amazing.
How is it a waste of money?
Wirelessly posted (Mozilla/5.0 (iPhone; CPU iPhone OS 5_0 like Mac OS X) AppleWebKit/534.46 (KHTML, like Gecko) Version/5.1 Mobile/9A334 Safari/7534.48.3)
Looks fantastic!
First impression is that it may have had more character before, but I bet it's a sight to behold. Such a marvel of engineering!
Looks fantastic!
First impression is that it may have had more character before, but I bet it's a sight to behold. Such a marvel of engineering!
Sure, but at least they contributed back into the economy. Somebody had to get paid to make and install it.
It looks like there's no bolts or any hardware connectors at all between the glass panels, compared to the old design. Looks amazing!
Can't wait to when they remodel again and only use 5 panels next time
Screw 5. I want to see them make it out of 1.
This store is just like many others in Manhattan. It isn't about the money or even the does. It is about being seen where the other "cool kids" are. It shows that a company believes that it's brand is among the elite. It is about the iconic properties, and the Apple logos are quite a bit more prominent now.
I have Ben to the sore and it is amazing how efficient that it is run too. The crowds look like complete mayhem, but checkout takes a handful of minutes.
I have Ben to the sore and it is amazing how efficient that it is run too. The crowds look like complete mayhem, but checkout takes a handful of minutes.