I've never been to an Apple Store but... what do they do when the glass cube gets dirty? Do they call a cleaning crew to clean it up or something? That thing looks like it would be a pain to clean and polish up.
very identical with the one we have in Shanghai, except for its box shape.
Yes, I can see a difference. But I suppose some of us are just asking why (in a supposed recession), there was the need to do so? Anybody else following the G20 IMF fiasco....?
I completely agree with Ron Johnson, the old design was way better. The new one is just too boring. Sometimes, Steve got it all wrong.
In "Steve Jobs", the biography, there is this paragraph:
- Ron Johnson was not thrilled by the idea (Of changing the store). He thought the eighteen panes actually looked better than four panes would. "The proportions we have today work magically with the colonnade of the GM building", he said. "It glitters like a jewel box. I think if we get the glass too transparent, it will almost go away to a fault". He debated the point with Jobs, but to no avail. "When technology enables something new, he wants to take advantage of that", said Johnson. "Plus, for Steve, less is always more, simpler is always better. Therefore, if you can build a glass box with fewer elements, it's better, it's simpler and it's at the forefront of technology. That's where Steve likes to be, in both his products and his stores."
Seems like it could be a last hurrah for Steve's over-the-top perfectionism and cube fetishism.
Note: I'm not saying that Apple won't still be perfectionist, but I'm guessing they won't drop 6 million willy-nilly to replace things just because they could possibly be more perfect.... or to fix things that didn't need fixing...
They should have spend the money on research to fix the battery issue and the echo problems uses are having with the new iPhone 4S.
Our how about this....lowering the price of products by a couple of buck and keep the old entrance.....
You should reinvest your money in a different company then!![]()
You say you haven't been to this store but from the sounds of it you clearly haven't been to New York. This store is a main attraction in an area with tons of attractions (Central Park, Time Warner bldg, the rest of the impressive shops on 5th ave etc). When the average person walks by, they stop, admire, and most likely, enter. Improvements are always welcome. Those questioning why are simpletons who like to get comfortable with the status quo
Send apple a resume, maybe theyll hire you as the CFO because they clearly have no idea what they're doing.
So in a supposed recession, Apple employs companies to build said structure. I believe that's called job stimulation. I'm sure the contractors who worked on the project do not share your opinion.
Being a minority shareholder does not mean you own the company.
When your investment at Apple lets you waltz into the board room and make steady demands that are continually complied with, then maybe.
If the minority shareholders had any say, Apple wouldn't have $80M in the bank.
Therefore, my argument stands..Apple does with Apple money what Apple wants. And so far, that's been a very good thing.
All you people saying $6m, SOOOOO much money, SUCH a waste of money, better things could have been done with it...really? Hmmm, how about all the jobs that work created? How about all the tax revenue, both state and federal, parts of which went to welfare, schools oh and yeah MEDICAL RESEARCH. Sure, not alot of it, a percentage of a percentage, but still something. And then how about all the jobs the income of those workers, the state and federal tax money went on to create, the money they spent in other industries, from the bagle the workers had for breakfast and associated salaries for those workers and MORE tax money all the way down the line.
Oh and I love the people who blame Tim Cook for this, like he approved it, this redesign was planned well before him.
Oh and $6m is NOTHING, people who think it is, really need to stop looking at things from your income POV and look at the project as a whole, what was done, what things cost today and the fact that it was done on 5th freaking Ave in NYC.
That $6m went a LONG way in THIS economy, much further than any single charity could have done to help pepole who need jobs, esepecially in the construction industry. I haven't even mentioned the tourist dollars and additional sales tax revenue it will generate for the city, state and federal govts all of which in part goes to support the research and charities, yes a small percentage, but still support. And when you add it all up, the jobs, the income tax, the community spending, the tourists, the sales tax down the road and more, that $6m spent will return more than that to the economy than just handing $6m cash to some charity.
Does anyone notice that there are NOT 15 panes of glass; rather, there are 27? Look at the top--there are 12 glass panes supporting the upper three panels.
Well I'll be. It's like Apple should have stated that only the sides would be composed of 15 panes of glass.Does anyone notice that there are NOT 15 panes of glass; rather, there are 27? Look at the top--there are 12 glass panes supporting the upper three panels.
The new structure of the cube entrance will use only 15 panes of glass instead of 90. This makes for only two vertical seams on each side.
I completely agree with Ron Johnson, the old design was way better. The new one is just too boring. Sometimes, Steve got it all wrong.
In "Steve Jobs", the biography, there is this paragraph:
- Ron Johnson was not thrilled by the idea (Of changing the store). He thought the eighteen panes actually looked better than four panes would. "The proportions we have today work magically with the colonnade of the GM building", he said. "It glitters like a jewel box. I think if we get the glass too transparent, it will almost go away to a fault". He debated the point with Jobs, but to no avail. "When technology enables something new, he wants to take advantage of that", said Johnson. "Plus, for Steve, less is always more, simpler is always better. Therefore, if you can build a glass box with fewer elements, it's better, it's simpler and it's at the forefront of technology. That's where Steve likes to be, in both his products and his stores."
I completely agree with Ron Johnson, the old design was way better. The new one is just too boring. Sometimes, Steve got it all wrong.
In "Steve Jobs", the biography, there is this paragraph:
- Ron Johnson was not thrilled by the idea (Of changing the store). He thought the eighteen panes actually looked better than four panes would. "The proportions we have today work magically with the colonnade of the GM building", he said. "It glitters like a jewel box. I think if we get the glass too transparent, it will almost go away to a fault". He debated the point with Jobs, but to no avail. "When technology enables something new, he wants to take advantage of that", said Johnson. "Plus, for Steve, less is always more, simpler is always better. Therefore, if you can build a glass box with fewer elements, it's better, it's simpler and it's at the forefront of technology. That's where Steve likes to be, in both his products and his stores."
Fine, I'm sure welfare, schools oh and yeah would much rather have had 2 million a piece then the few thousand that they got from tax revenue. I would even venture to guess that they would get more out of it. The bagels where going to be there anyways and the tax money for a handful of workers isn't going to help much at all.
Well I'll be. It's like Apple should have stated that only the sides would be composed of 15 panes of glass.
Oh wait.
Yeah it's clear you that you don't really understand economics at all. Sustaining the "cutting-edge" branding of Apple is absolutely critical to a company of this size and type. Changing the face of its flagship store is a very, very inexpensive way to give its retail presence a facelift and generate buzz. Every day Apple's stock jumps up and down by BILLIONS of dollars. Six million doesn't just create jobs in the short-run; it helps to keep Apple current and relevant in the LONG-RUN.
Now do your math on employment taxes on Apple's growing base of FIFTY THOUSAND full-time employees and show us all how your six million dollar "donation" will do ANYTHING NEAR what those taxes do.
After you're done with that, take a look at the >$350 million annually that THIS Apple store pulls in...then calculate the 8.875% sales tax on that...if this redesign helps to generate a increase in revenue, the state will get even more sales tax dollars on the over $30 million they're getting EACH YEAR. This money is used for transportation expenditures, public education, aid to local governments, et cetera.
It seems like you're stuck in the small picture and need to look at how a redesign like this can catalyse action and generate taxed revenues and wages that would make your $6 million "donation" concept moot.