It's a real shame that the data is so poor - that's the first thing people notice unfortunately.
I expected the overall level of detail to be poorer than Google Maps, but not stuff like the virtually non existent classification of roads. Without colour coding it even makes route planning at smaller scales next to impossible. It shouldn't have been too big an ask to have colour coded road classifications from the off.
What's even more strange is that some A roads are shown in little stretches of yellow, but mostly in white. I really don't get why this is the case, as surely TomTom's data must be better than that by now.
Even the app's icon is cartographically incorrect - showing a left turn off a bridge onto a road below!
Having said all that, the vector mapping engine is actually way better than Google Map's raster mapping which switches between scales compared to Apple's smooth rendering. And I do like the symbology - the POI symbols, and country specific road number lozenges.
So in some ways hopefully it has a good foundation, and they just need to sort the data out. The big question will be how quickly they can do that. For my part I've reported the wrong position of the Museum of Transport in Glasgow - it moved two and a half years ago. Will be interesting to see if and when it gets fixed.
As there is the report a problem link in the app, I guess everyone just needs to fire off a few and hopefully they'll get the message. Although it looks like its already well on its way to being a PR disaster.
Quick question about the roadworks - I've seen red and orange pecked lines, but what do they actually mean?