so apple doesn't collect data, it buys it instead. genius. and what a joke. the iderps are sinking.
Got a tip for us?
Let us know
Become a MacRumors Supporter for $50/year with no ads, ability to filter front page stories, and private forums.
Apple's New Siri Will Be Powered By Google Gemini
- Thread starter MacRumors
- Start date
- Sort by reaction score
In the end Andy got away with all of Warden Norton's money, a move Tim Cook would be mighty proud of.
Google is spending around $90 Billion on AI infrastructure in 2025 alone.
Yet they give away their state of the art model for only $1 Billion, to Apple, who has about 60% of the phone market. And supposedly they will get no more money or other benefit (training, ads, etc) from Apple running it on its own private cloud.
Something isn't adding up here.
Yet they give away their state of the art model for only $1 Billion, to Apple, who has about 60% of the phone market. And supposedly they will get no more money or other benefit (training, ads, etc) from Apple running it on its own private cloud.
Something isn't adding up here.
No no, this has been Apple's plan all along. It's tricked everyone into doing exactly what they wanted in the first place. So Geenuuss. 🤌🤌🤌
Was Siri ever Siri in the first place? That's a, slightly, serious, metaphysical question.
Perplexity is an AI wrapper. Buying Anthropic makes more sense from a technological perspective, but it’s likely too expensive.
Agree. The Siri brand isn't exactly killing it. I'm not an Apple exec, but I'm in the cut-your-losses-and-start-fresh camp.
Just roll the virtual assistant aspect into Apple Intelligence, make Apple the hands-free tigger, and don't look back. 🤪
Well you asked siri to set a reminder.... Then asked her to cancel a timer... Reminders, timers and alarms are different things you see
Great, and I hope it's finalized, the sooner the better. Considering I'm locked into Apple, this will translate to a greatly improved feature set.
It also seems like a decent deal. It just could not go on much longer, while others moved ahead.
What kills me is the Google, Meta hate. I wonder if it's the tin foil crowd or something else. Of course the tin hats don't know they are tin hats. I don't care who looks at my non-financial data. I just don't want ads coming at me.
It also seems like a decent deal. It just could not go on much longer, while others moved ahead.
What kills me is the Google, Meta hate. I wonder if it's the tin foil crowd or something else. Of course the tin hats don't know they are tin hats. I don't care who looks at my non-financial data. I just don't want ads coming at me.
Last edited:
Gemini will run on Apple´s cloud servers while Apple wants to release their own LLM to power Siri for on-device use.
The question is: When will Apple release their own LLM for on-device?
Based on the current market sentiment, Google will surpass Apple in terms of the market cap soon.
The question is: When will Apple release their own LLM for on-device?
Based on the current market sentiment, Google will surpass Apple in terms of the market cap soon.
hah - good point! I've edited my post to better reflect reality 😁. Thanks for reading it to the end!
How do I keep this LLM from finding out what’s in my hidden folder in Photos. Asking for a friend
Google Pays Apple $20 billion per year as a bribe to be the default search engine. Apple now gives them back $1.2 billion a year for an extreme advanced AI model. What a deal. No wonder they chose Google. Hopefully the end result is not substantially worse than it would have been by going with OpenAI or Anthropic.
As long as I can say, "Hey Siri" and have it:
- Answer questions conversationally the way ChatGPT would.
- Perform functions on my device without getting confused.
...I'll be more than happy.
As long as I can say, "Hey Siri" and have it:
- Answer questions conversationally the way ChatGPT would.
- Perform functions on my device without getting confused.
...I'll be more than happy.
The only possible upside for Apple to use Gemini to power Siri is that Apple could be biding their time until they get their own trillion plus parameter in-house AI stood up whereby they then do to Google what they did to Intel with the transition to their in-house Apple Silicon chips. Then, at that time, Apple Intelligence will be the default search engine for Safari and Apple can boot Google forever and keep that 20 billion dollars per year payola in their own pocket.
Is the Apple 'private cloud' going to be on Google data centers? No way that Apple has enough data center capacity to run this model. I would bet they are paying Google additional money to host the private cloud. Otherwise the minuscule $1 Billion fee for their flagship LLM makes no sense. Google will lose over half the phone market in the US and they are investing nearly $100 Billion on AI infrastructure this year alone.
Likely cheaper per token/prompt/query since Google is the only AI provider developing the entire tech stack from hardware to software.
How to make Apple Intelligence yet even more dumb. I’ve seen the crap AI overviews that Google search uses…
I expect future Siri will have Apple Intelligence integrated and you wont have the ability to turn it off. Just like how Google Assistant is gone and replaced with Gemini now outside a few key product groups. Forcing A.I. on customers is pretty much standard operating procedure now for companies.
I think you're confused... Google pays Apple 20billion/year....