They did the math. Enough affluent Apple users would pay. Everyone else will buy another brand monitor regardless. Or they're really out of touch and think median income of the US is $300K when in reality it's $47K. Give or take.
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Apple's New Standalone Monitor Could Be Around Half the Price of the Pro Display XDR
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The larger iMac will be cheaper than $2500. The current 27-inch iMac starts at $1799. The next one will be close to this. It may be annoyingly more expensive (such as $1999), but not unalienatingly more expensive (such as $2499).
Or the rumor is wrong. Or the rumor does not tell the whole story.
Nobody even mentioned that this rumored monitor will be a 27-inch model. The price is a rumor. The size is just speculation.
Definitely. But when Apple announced the Pro XDR Display at $6000, it was out of the realm of imagination for many consumers.
Here in Brazil, it starts at $9000 (without the stand). The stand costs an additional $1800. You can imagine how unaffordable it felt (and the memes circulating on the Internet!) when Apple announced these prices for a monitor in a country with a GDP per capita of $7000 per year.
Using a LG 4k display with my MBA and the text is perfectly sharp ??♂️
It seems many on this site believe (even if they verbally deny it) that Apple owes them something. It also seems many read way too much into vague rumor stories and then treat them as if they are official press releases from Apple.
Or it could just be that we're on a rumour site and people come here to speculate and share their opinions.
Yes, the most highly valued company on earth needs to stop making expensive mistakes and take your advice instead...
I think my post was pretty clear that I'm not talking about people like you. I'm talking about the ones who talk as if it's fact, not speculation, and then get indignant about it ?
To paraphrase Winston Churchill...
Never before, in the history of mankind, have so many, whined so much, about so little...
Never before, in the history of mankind, have so many, whined so much, about so little...
I`d take that with a grain of salt. The other day I was looking at semi-professional monitors, like the Dells and HPs that come with a built in colorimeter and sell for around €1400. I don‘t see a market for a monitor in that price range that isn‘t at least able to self-calibrate. Different with the pro-display. It‘s that expensive that you‘ll just buy a good colorimeter or have it calibrated by a professionall every other month.
wow! that is insane!! I would love the xdr, but i just cannot justify that price. if my wife would ever find out — she'd kill me
Everything in Brazil is a rip-off due to the taxes on imported products.
Tambem com só FDP no governo, esperar o que? kkk Abs
Apple's rumored new consumer-oriented standalone monitor could appear this year and come in at around the $2,500 price mark, based on comments made by Bloomberg's Mark Gurman.
Writing in his first "Power On" newsletter of 2022, Gurman says the new monitor is "destined to be about half the price of the Pro Display XDR," which he's "hoping" launches sometime this year.
Apple is believed to be developing a lower-priced external monitor that would be sold alongside its high-end Pro Display XDR, which costs $4,999 before factoring in the optional $999 stand.
Taking that into consideration, Gurman's wording suggests he's confident the new display will be somewhere around the $2,500 price mark, although he appears to be less bullish about it being released this year.
Gurman first reported on Apple's development of a standalone display in January 2021, and suggested it will be a consumer-oriented successor to Apple's previous Thunderbolt Display, which was introduced in 2011 for $999 and discontinued in 2016.
In the December edition of his newsletter, Gurman used his Q&A section to double down on his belief that Apple is readying the new display, predicting it would be a "hot seller for those looking to add a larger screen to their new MacBook Pro without spending the equivalent of a luxury car down payment on the Pro Display XDR."
In related rumors, Twitter-based leaker @dylandkt last month claimed LG is developing three new standalone displays that may end up being for Apple, including one based on the current 24-inch iMac, one based on the upcoming 27-inch iMac, and a 32-inch model that may be a new Pro Display XDR with an Apple silicon chip.
In Gurman's latest newsletter, the well-connected journalist also covered his other expectations for new upcoming Apple products in the year ahead, which we've summarized separately.
Article Link: Apple's New Standalone Monitor Could Be Around Half the Price of the Pro Display XDR
I wouldn’t say I’d never spend that much on a display, but:
- I already got a 32“ Eizo 4K in 2020
- Then I got another 32“ Eizo 4K in 2021
I bought them with the implication (hope) that I can use them ten years.
Apple needs to up their warranty game for that price tag.
If Apple is indeed trying to attract MacBook Pro or iMac 2nd display users then they are obviously off the mark but if this rumor is correct this is clearly not their focus.
On the other hand Apple would sell plenty of display's to match an iMac or MacBook as a 2nd monitor at a 40-50% premium to current 3rd party offerings for these users which are $300-$700 which would put such a device at $500-1k
On the other hand Apple would sell plenty of display's to match an iMac or MacBook as a 2nd monitor at a 40-50% premium to current 3rd party offerings for these users which are $300-$700 which would put such a device at $500-1k
That is wrong. It happened many times before. Just take a look at many threads in this forum...
Yeah, many people do. It is a rumor, not a fact. And, if the rumor makes little sense, it may either be wrong or not tell the whole story.
Because Apple sells other computers; not just iMacs. When using a laptop on your desk, it helps to have a good larger, external monitor.
A high end display like the XDR is overkill and too expensive for consumers/prosumers and for many pros where more resolution and screen size is needed but not a color-corrected, reference monitor.
The cheap 4K monitors are not really the right resolution for cleanly displaying text at the 27-32" size. you really need around 5K for that and the only option for 5K is kind of a crappy monitor.
A $2500 monitor just seems too high for what people actually want. that puts it into the higher end range. A 27" at <$2000 price point would work for a lot more customers. I'd be fine with just a good IPS monitor without the miniLED and high refresh bells & whistles if the price was closer to the current LG price.
I think that‘s possible if Apple choose to serve consumers and not prosumers.
If the recent M1 24” iMac came in at roughly the same price as the previous generation, we might expect the same pricing for the M1 27” iMac.
The price for the mid tier 27” iMac is $1999. So a standalone might be $1799?
