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What is your plan to offset all that gain? I sure hope you also sold something else at a loss.
 
No, not all stocks are crashing.

Packaged food (e.g. PG, GIS, CPB), drug/pharma/biotech (e.g. MRK, LLY, GILD), energy (e.g. CVX, XOM, OXY, BP), industrial (e.g. URI, EMR, GWW), and consumer cyclical (e.g. GPC, AZO, TJX) stocks are all up for the year.

Not even the ALL stock (The Allstate Corporation) is crashing. ALL is up for the year as well. 😆
But all of big tech is down, most worse than AAPL. It’s doing more than fine compared to its sector.
 
The problem with Apple shares is not only supply issues. Wall street understands now that they have a demand problem too : you can pick whichever iPhone model you want at Apple stores in France today, so there is not really a supply problem.

The problem is demand for iPhones priced starting from 1000 euros and 1300 euros for the iPhone pro and the luck of innovation in the last models. You can't convince me to update from the 13 to the 14 for the "dynamic island" or buy the 15 for USB C. They need either to innovate or to reduce prices to increase sales.

There is also the problem with the changes to the App store which will impact the Services revenue (first in EU, and later in the US if the legislation is adopted).

So, it is not only a supply issues but also questions about Apple ability to continue growing its revenue.
From Poland perspective.

In the last half of year Apple increased prices for almost all products. At the beginning, due to supply issues they stayed at that level but currently I can see promotions for almost all Apple products (not all of course) in retail shops. Promotions are even for the newest iPhones (especially 14 Plus), Apple Watch Ultra and all MacBooks.
 
No it isn’t. I sold 8,950 shares this year, sold my last 1,000 shares about a month and a half ago. My cost basis was $45. I think they’ll have a terrible January quarter and not a good outlook.
Depends on your time horizon. I couldn’t care less about a single quarter or even a single year. I’m still holding AAPL shares I’ve had since 2007.
 
From Poland perspective.

In the last half of year Apple increased prices for almost all products. At the beginning, due to supply issues they stayed at that level but currently I can see promotions for almost all Apple products (not all of course) in retail shops. Promotions are even for the newest iPhones (especially 14 Plus), Apple Watch Ultra and all MacBooks.
The problem is if you price an iPhone 14 at 1029 euros, they can offer a discount of 10% to 920 euros and it is still a bad deal. It is the same for the Apple Watch Ultra.

Discounts on a ridiculously high prices do not guarantee increased sales.
 
The problem with Apple shares is not only supply issues. Wall street understands now that they have a demand problem too : you can pick whichever iPhone model you want at Apple stores in France today, so there is not really a supply problem.

The problem is demand for iPhones priced starting from 1000 euros and 1300 euros for the iPhone pro and the luck of innovation in the last models. You can't convince me to update from the 13 to the 14 for the "dynamic island" or buy the 15 for USB C. They need either to innovate or to reduce prices to increase sales.

There is also the problem with the changes to the App store which will impact the Services revenue (first in EU, and later in the US if the legislation is adopted).

So, it is not only a supply issues but also questions about Apple ability to continue growing its revenue.
Absolutely true. I pick up a new iPhone every 3-4 years when my old one is not usable any more. The last time I upgraded for "innovation" was the iPhone 10. Now every single Apple device I have gets replaced when the old one dies or is too slow. Dynamic island is an under utilized gimmick. And now we know the iPhone 14 Pro is a watered down version of what the original plan was. It's a good model to skip.

I haven't seen any supply chain issues. It seems like you can get as many iPhone 14 Pros as you want around the Bay Area. Maybe it's an ex-US or local US issue?
 
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But all of big tech is down, most worse than AAPL. It’s doing more than fine compared to its sector.
You're both correct. Please don't confuse the original commenter with facts. Their feelings are hurt so they must lash out with incorrect and vial comments.
 
If it goes below 100, I am going to buy some more. I'm all about the long term, things will get better. But with a recession on the horizon (in fact we are likely already in a recession), its only gonna get worse before it gets better. You can pretty much write off this decade as a bad release of the world economy. War in Ukraine, COVID in China, inflation in the US and first world countries, migration crisis, misinformation, polarization. Its gonna take time to sort this out. So, I am honestly giving it another 10 to 15 years before we start feeling good again.
 
I am guessing that many posters on this site have made a ton of money on Apple stock/options. I hope that many of you are taking at least some profit. Maybe use the profit to buy more at your target, <100?
 
Trying really hard to justify upgrading from 13 Pro Max and Watch Series 6 this year, but just cannot see a compelling reason. I think Apple has pulled enough demand forward last few years and it will be awhile, or taking a giant leap of improvement in the offerings to get people to upgrade again.
 
They should have seen this problem coming over two years ago and transferred manufacturing to India, Vietnam, or wherever else, but they were too slow to do so.

They did. First reference I found for the move was that they were working on it in 2020. The supply chains didn't exist so we're talking years to get it up and running.
 
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I am guessing that many posters on this site have made a ton of money on Apple stock/options. I hope that many of you are taking at least some profit. Maybe use the profit to buy more at your target, <100?
I’m not taking anything because I’m not under any illusion that I can successfully time the market. I’ll just hold my shares, add some more as we go, and be happy long term.
 
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The problem with Apple shares is not only supply issues. Wall street understands now that they have a demand problem too : you can pick whichever iPhone model you want at Apple stores in France today, so there is not really a supply problem.

The problem is demand for iPhones priced starting from 1000 euros and 1300 euros for the iPhone pro and the luck of innovation in the last models. You can't convince me to update from the 13 to the 14 for the "dynamic island" or buy the 15 for USB C. They need either to innovate or to reduce prices to increase sales.

There is also the problem with the changes to the App store which will impact the Services revenue (first in EU, and later in the US if the legislation is adopted).

So, it is not only a supply issues but also questions about Apple ability to continue growing its revenue.
yep, pretty much this, available for pick up

Screenshot 2022-12-30 at 11.43.09 AM.png
 
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The problem with Apple shares is not only supply issues. Wall street understands now that they have a demand problem too : you can pick whichever iPhone model you want at Apple stores in France today, so there is not really a supply problem.

The problem is demand for iPhones priced starting from 1000 euros and 1300 euros for the iPhone pro and the luck of innovation in the last models. You can't convince me to update from the 13 to the 14 for the "dynamic island" or buy the 15 for USB C. They need either to innovate or to reduce prices to increase sales.

Absolutely this, which is what happens when you hit a global slowdown and people are being more careful about what they spend. What goes first? Luxury items and Apple is a luxury due to cost.

Same here in terms of Apple store stock, that is, nothing is out of stock. Been that way for some time. Even when I went to pick up our new iPhone 14 Pros the staff in-store were saying it was the first launch they had ever seen where there was zero Q or rush as anticipated. M2 MBA launch day was a bit busier but nothing compared to previous launches.
 
All stock is crashing. At least AAPL isn't crashing because the CEO is completely coco bananas.
Couldn't be more wrong. "The CEO is bananas" is pretty easy to fix - just replace the CEO.

Apple's problem is nobody has cared about the company or products in at least 5 years (really, closer to 8 years or more). Remember when people shaved the Apple logo into their hair or stood in line and camped for a week or more to get it? None of that happens anymore. Apple isn't cool at all anymore.

Apple stopped reporting sales figures because people stopped buying their products. Apple has instead pivoted to simply jacking up their prices to keep revenue growing. Unfortunately, shelves full of unsold product (despite supposed production issues) indicates that even this isn't going to work anymore.

Would Apple resort to destroying (sorry, "recycling") their own products, the way luxury clothing brands do? They could conceal inventory that way. They'd dismiss the margins being lower than normal by blaming production issues.
 
A month ago or before Christmas that was not the case. Apple is starting to catch up now.
a month ago or before christmas that was absolutely the case, there was never a iphone shortage, the 5th ave store had availability since launch. apple is avoiding the topic of consumers having less purchase power than before and instead blaming it on supply constrain.
 
Couldn't be more wrong. "The CEO is bananas" is pretty easy to fix - just replace the CEO.

Apple's problem is nobody has cared about the company or products in at least 5 years (really, closer to 8 years or more). Remember when people shaved the Apple logo into their hair or stood in line and camped for a week or more to get it? None of that happens anymore. Apple isn't cool at all anymore.

Apple stopped reporting sales figures because people stopped buying their products. Apple has instead pivoted to simply jacking up their prices to keep revenue growing. Unfortunately, shelves full of unsold product (despite supposed production issues) indicates that even this isn't going to work anymore.

Would Apple resort to destroying (sorry, "recycling") their own products, the way luxury clothing brands do? They could conceal inventory that way. They'd dismiss the margins being lower than normal by blaming production issues.

No one can deny that since the iPhone XS, iPhones are no longer that innovative. As a technology company, their only way to achieve growth for the last few years were increasing prices : Directly in the EU, and indirectly worldwide by just pushing people to the overpriced iPhones Pro because the normal iPhones are just boring (60 Hz screens for 1000 euros phones in 2023).

When they stopped providing iPhones sales data, I knew the growth story for the iPhone is over.
 
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