Look.
I'm no AT&T apologist. Check my other posts if you don't believe that.
First, for people who think the iPhone plans are excessive, you should shop around for smart phones on the other carriers. ALL the plans are lame and expensive. Take Verizon BlackBerry plans, for instance, where they nickle and dime you for every single feature. And the draconian lock downs also exists with other carriers (like the old GPS chip lock down with Verizon GPS phones).
Second, I welcome this open-ness from AT&T. It's an interesting approach to address the most vocal consumers. The infantile attacks against how the spokesperson looks are just that. Grow up.
Finally, is anyone here actually qualified to address the technical challenges of running a global telecommunications network? I'm certainly not, but I'm sure it's not as easy as just adding more capacity.
Like I said, I'm no AT&T fanboy but the level of vitriole on this thread is absurd.