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Stop the 7" Hate!

It's just ignorant and arrogant.

In my work, I have to work with a lot of phones and tablets (both iPad and Android). Tablets are a niche device that will never replace laptops or workstations for most people. But they do do things that are very convenient and make them worth buying, so people will buy them in addition to their current devices.

No Android phone or tablet is as clean, slick, and smooth as an iPhone or iPad, but at half the cost or less, they are pretty darn good, and a much better VALUE.

Here's the problem with any 10" tablet: They are too big! Ever try to watch a 55" TV from 3 feet away? How much fun is that? I could place the 10" tablet 5 feet away, but that's longer than my arms are, so that's a pain.

Or...wait for it....I could do this: I could buy a 7" tablet! Then the screen size is just perfect, within 2 or 3 feet, for watching movies, etc., and, as a bonus, I can still hold it it my hands!

I'm not ever going to buy a 10" iPad, even a refurb at half the cost, because I already know that it is just too big for me. And an iPod Touch (or iPhone) is just too small for my old, tired eyes. But like Goldilocks, I am highly anticipating a 7" Apple device, whether it be an iPod Touch XL or an iPad Mini, because that will be just right.

I've never owned an Apple device before (just worked with them extensively), but at half the cost of an 10" iPad, I will gladly shell out money for one now, if it has the 7" form factor that works best for me.

Apple fanboys will buy it because the world does not spin for them if they don't own at least one of everything made buy Apple.

Parents will buy it for their kids so that they can get their 1st 10" iPad back from their grabby, insistent little hands.

People like me will buy it, because we know that a 7" tablet is just perfect, and we won't waste twice the money on something that won't work for us.

I am the market of new sales that Apple wants to move in an dominate.

I don't see a major cannibalization of Apple 10" iPad sales. I see Apple's domination of the 7" tablet market, and that comes at the expense of all the Android tablet makers....
 
I bet it'll have a 16GB capacity only and it'll cost $399, replacing the iPad 2. You can choose white or black.

I agree, IF they made one then it will replace the iPad 2 and match it's price. Apple do NOT do cheap.

But I don't think it will happen, like I won't believe a 4" iPhone until I see it, not saying it's good or bad, just I will only believe Apple will risk fragmentation when I see different sized devices from them launched.
 
It's just ignorant and arrogant.

In my work, I have to work with a lot of phones and tablets (both iPad and Android). Tablets are a niche device that will never replace laptops or workstations for most people. But they do do things that are very convenient and make them worth buying, so people will buy them in addition to their current devices.

You really think laptops or even tablets are there to be forever?

No Android phone or tablet is as clean, slick, and smooth as an iPhone or iPad, but at half the cost or less, they are pretty darn good, and a much better VALUE.

You see the value in a price. I'll go with clean, slick, smooth and doing the best in everything.

Here's the problem with any 10" tablet: They are too big! Ever try to watch a 55" TV from 3 feet away? How much fun is that? I could place the 10" tablet 5 feet away, but that's longer than my arms are, so that's a pain.

How can you be serious and compare a 55" at 3 feet distance compared to a tablet? seriously.

Or...wait for it....I could do this: I could buy a 7" tablet! Then the screen size is just perfect, within 2 or 3 feet, for watching movies, etc., and, as a bonus, I can still hold it it my hands!

Most people don't watch entire movies on a iPad, they have a 55" tv at home for that.

I'm not ever going to buy a 10" iPad, even a refurb at half the cost, because I already know that it is just too big for me. And an iPod Touch (or iPhone) is just too small for my old, tired eyes. But like Goldilocks, I am highly anticipating a 7" Apple device, whether it be an iPod Touch XL or an iPad Mini, because that will be just right.

If you can't see whats one a iPhone screen I wonder which phone you use. The iPhone screen is one of most clearest screens out there.

I've never owned an Apple device before (just worked with them extensively), but at half the cost of an 10" iPad, I will gladly shell out money for one now, if it has the 7" form factor that works best for me.

You got terrible eyes but want a smaller screen tablet?

Apple fanboys will buy it because the world does not spin for them if they don't own at least one of everything made buy Apple.

Working with Apple products for almost 15 years now. Best experience ever compared to any other Brand out there.

Parents will buy it for their kids so that they can get their 1st 10" iPad back from their grabby, insistent little hands.

Thats the reason Apple comes out with a 7" iPad? come on Lol

People like me will buy it, because we know that a 7" tablet is just perfect, and we won't waste twice the money on something that won't work for us.

I'm not sure if you know the costs of building products. why would you think something smaller would cost less?

I am the market of new sales that Apple wants to move in an dominate.

Apple dominates most markets there in. Why start now buying one of their products?

I don't see a major cannibalization of Apple 10" iPad sales. I see Apple's domination of the 7" tablet market, and that comes at the expense of all the Android tablet makers....

Dominating 7" market? I never heard of such a thing before.
 
Where are any manufacturing cost savings coming from? They won't dumb it down...maybe less ram but ram prices are dropping...same screen resolution but smaller...so how can it be that much less expensive ?

Imaginary devices always have imaginary price points. Hell, I predict Apple will sell it for $99 and take a $200 loss on each sale just to show they can. Or maybe they'll sell it for $299 but then give you a free MacBook Air.
 
Oh do give it a rest. At least until there's some parts leaked or photos of an actual device, I feel like I've been reading that article and staring at that photo for the past year
 
One word - Teenagers! Kids crave Apple products!

iPad mini at half the price of the 9.7 inch version will open up a huge new group of consumers. A parent with 2 kids who balked at the idea of spending 1K on 2 iPads might well find that $500 is doable for holiday gifts.
 
"No Android phone or tablet is as clean, slick, and smooth as an iPhone or iPad, but at half the cost or less, they are pretty darn good, and a much better VALUE."


I'm sorry but I have a Galaxy Nexus with Jelly Bean and know first hand that it beats iPhone 4S hands down both in software and features. And I can almost guarantee that you have never used Jelly Bean to even now what your talking about. It's like saying that a Mustang is faster than a Camaro without even driving the Camaro after being upgraded. That's exactly what happened with Jelly Bean and project butter.
 
meh

I don't get it at all. 9.7 down to "7 or 8" without retina, etc. etc. Why? If the iPad was a huge bulky device maybe, but why do this? Compete with kindle? The iPad is the best device of it's kind on so many levels that this move makes no type of sense to me. Oh well, at least I'll have a 7 or 8 inch iPad to go with my new iPad, cuz hell yea I'm getting it.
 
One word - Teenagers! Kids crave Apple products!

iPad mini at half the price of the 9.7 inch version will open up a huge new group of consumers. A parent with 2 kids who balked at the idea of spending 1K on 2 iPads might well find that $500 is doable for holiday gifts.


This is the scenario Apple wants to avoid. They would get in a price war with their own products. If a $250 mini comes out can you see Apple still selling iPod touches at $200? Or can you see a $500 iPad outselling a cheaper smaller models? Ever wonder why Apple never released a 3G iPod touch but they sell a iPad with 3G/LTE? The answer is that no one is going to buy a $650 dollar phone when they can get a model that's half the cost without the phone. Making calls on smartphones is no longer the primary function.
If a 7 inch model can do exactly the same as a 9.7 inch model at half the cost I'm betting that the 7 inch model will be the top seller. Apple would have to cripple the 7 inch model some way to make people look at the larger model and to recover from lost profits.
 
One word - Teenagers! Kids crave Apple products!

iPad mini at half the price of the 9.7 inch version will open up a huge new group of consumers. A parent with 2 kids who balked at the idea of spending 1K on 2 iPads might well find that $500 is doable for holiday gifts.

Nobody's arguing that a full-featured iPad at half the price wouldn't sell well. The issue is how that works with Apple's business model. It really doesn't. You can't just pick a random price point and say "Apple will sell millions!" Apple needs to maintain its profitability and selling devices at near-cost is not the way to go. IF a smaller iPad happens people need to prepare themselves for sticker shock. $199-$249 will never happen.
 
I don't get it at all. 9.7 down to "7 or 8" without retina, etc. etc. Why? If the iPad was a huge bulky device maybe, but why do this? Compete with kindle? The iPad is the best device of it's kind on so many levels that this move makes no type of sense to me. Oh well, at least I'll have a 7 or 8 inch iPad to go with my new iPad, cuz hell yea I'm getting it.



I don't think non tech heads care a lot about retina display. My kids have no clue what resolution is and I would be shocked if they know. And if you go 1024x768 in a smaller form factor the screen is going to look better than the iPad 2 due to the greater dpi. I personally would buy a 7 inch model over the larger more power hungry big brother.
 
The iPad is the perfect size and ratio. Would hate to see some half arsed 7" version just to meet a pricepoint.

Apple would release a 7.85" tablet, not to meet a price point (it won't be crippled).

If would have more screen area then a 7" widescreen tablet, i'd speculate 8/16 gig. of ram. $249/$299
 
Quote:
Originally Posted by Kevin777 View Post
It's just ignorant and arrogant.

In my work, I have to work with a lot of phones and tablets (both iPad and Android). Tablets are a niche device that will never replace laptops or workstations for most people. But they do do things that are very convenient and make them worth buying, so people will buy them in addition to their current devices.

You really think laptops or even tablets are there to be forever?

Do you really think they won't be? Phones are phones, tablets are tablets, laptops are laptops, and workstations are workstations. There will never a single device that will replace all the others....



Quote:
No Android phone or tablet is as clean, slick, and smooth as an iPhone or iPad, but at half the cost or less, they are pretty darn good, and a much better VALUE.

You see the value in a price. I'll go with clean, slick, smooth and doing the best in everything.

And that's great for you. I assume that you must be rich to have that option. Unfortunately, not everyone in the world is as rich or has as many options as you do.



Quote:
Here's the problem with any 10" tablet: They are too big! Ever try to watch a 55" TV from 3 feet away? How much fun is that? I could place the 10" tablet 5 feet away, but that's longer than my arms are, so that's a pain.

How can you be serious and compare a 55" at 3 feet distance compared to a tablet? seriously.

You miss the point. Try focusing on the point. Or try holding your 10" tablet up to your nose if that works better for you. Seriously.


Quote:
Or...wait for it....I could do this: I could buy a 7" tablet! Then the screen size is just perfect, within 2 or 3 feet, for watching movies, etc., and, as a bonus, I can still hold it it my hands!

Most people don't watch entire movies on a iPad, they have a 55" tv at home for that.

Oh, but they do. And they also watch lots of short videos (ever hear of YouTube?), links on news sites, etc.. That's why they bought a tablet. Easy to carry, quick to view. I have one client, a security guard, that props his tablet up (yes, more than 2 or 3 feet away) and streams NetFlix on it during his shift. He doesn't have access to a 55" TV at his job...



Quote:
I'm not ever going to buy a 10" iPad, even a refurb at half the cost, because I already know that it is just too big for me. And an iPod Touch (or iPhone) is just too small for my old, tired eyes. But like Goldilocks, I am highly anticipating a 7" Apple device, whether it be an iPod Touch XL or an iPad Mini, because that will be just right.

If you can't see whats one a iPhone screen I wonder which phone you use. The iPhone screen is one of most clearest screens out there.

Again, you miss the point: It's not a question of clarity, its a question of size...



Quote:
I've never owned an Apple device before (just worked with them extensively), but at half the cost of an 10" iPad, I will gladly shell out money for one now, if it has the 7" form factor that works best for me.

You got terrible eyes but want a smaller screen tablet?

Again, you miss the point: Given my eyes, I want a BIGGER screen, Bigger than and iPod Touch or an iPhone.



Quote:
Apple fanboys will buy it because the world does not spin for them if they don't own at least one of everything made buy Apple.

Working with Apple products for almost 15 years now. Best experience ever compared to any other Brand out there.

Spoken like a true Apple fanboy. And I don't dispute it. But I also don't dispute that we live in a world in which WinTel dominates, just as we have to live in a world that has so much ignorance, arrogance, and hate in it.


Quote:
Parents will buy it for their kids so that they can get their 1st 10" iPad back from their grabby, insistent little hands.

That's the reason Apple comes out with a 7" iPad? come on Lol

Ever give a 3 to 7 year old kid a choice of a 7" tablet or a 10" tablet to play the same game on? They take the 7" tablet every time. Smaller, lighter tablets for smaller hands (and weaker arms). It just makes sense.


Quote:
People like me will buy it, because we know that a 7" tablet is just perfect, and we won't waste twice the money on something that won't work for us.

I'm not sure if you know the costs of building products. Why would you think something smaller would cost less?

I'm very familiar with manufacturing. Simple: The cost of the components used. Why does a computer with a Celeron dual core processor cost less than a server with a Xeon 8 core processor? Next you factor in the economies of scale and production. In most cases, physical size has little to do with cost.

Quote:
I am the market of new sales that Apple wants to move in an dominate.

Apple dominates most markets there in. Why start now buying one of their products?

Last I heard, WinTel dominated the markets for workstations and laptops (both home and, more so, business), servers, and business networks. And Apple's dominance of the phone market shrinks with each passing day as they attempt to maintain their premium pricing.


Quote:
I don't see a major cannibalization of Apple 10" iPad sales. I see Apple's domination of the 7" tablet market, and that comes at the expense of all the Android tablet makers....

Dominating 7" market? I never heard of such a thing before.

Simple concept: You sell a product that people want to buy, and you capture the majority of the sales for that product. Given the choice of a 7" Android device, or a 7" iOS device, at roughly the same ballpark price, I'm confident people will select the iOS device. Hence, Apple will "dominate" the 7" tablet market....
 
Nobody's arguing that a full-featured iPad at half the price wouldn't sell well. The issue is how that works with Apple's business model. It really doesn't. You can't just pick a random price point and say "Apple will sell millions!" Apple needs to maintain its profitability and selling devices at near-cost is not the way to go. IF a smaller iPad happens people need to prepare themselves for sticker shock. $199-$249 will never happen.

If Apple can sell a $399 iPad 2, knock at least $150 off for going with a smaller screen, smaller battery, etc.

Apple could sell these at a lower cost, just to spur app store sales.
 
i don't get it, why people who don't like the 7" form factor really doing hard to not let apple release it? it's not like apple is going to abandon the 9.7" iPad for the 7". geez..

I don't really understand this mentality either. If people don't like the smaller form factor, don't buy it. They will not be eliminating the larger iPad. It will still be the flagship product. So what is the big deal? You ought to be happy that Apple may be providing more products to sell. It can only be good for the company.

Personally, I plan on purchasing an iPad mini the first moment it is available (along with two new iPhone 5's). If no iPad mini, I will be buying the Nexus 7. Regardless I will be getting a smaller tablet than my iPad 1 (which I'm giving to my wife).
 
I just don't see a mini from Apple. The Nexus 7 though is looking sweet. It weighs less. It has a tegra 3 processor and a 1.2M camera in the front. It has a GPS standard which Apple doesn't do.
If Apple came out with a mini this year it would have to use the A5 processor and that is not competitive with the Tegra 3. Plus Google is selling this at cost which Apple would never do.
The best we can hope for from Apple is a new Touch in a 4 or 5 inch size.
Amazon is bringing out it's Fire 2 soon (next week probably) and we shall see what that is like but I'm thinking Google's tablet with Jellybean as the OS is going to be the winner in the 7 inch tablet niche.
 
7" tablet

I am a fan girl and have been one since the early eighties. That being said..I am very interested in the Nexus 7,due to its size ,cost,and weight.I have carpal
tunnel in my hands and holding/using the current ipad for much more than five minutes..is painful.I m waiting to order it until it hits the store as i d like to test it out in person,but from what I 've been reading..it ll be perfect.With it s cost..If I wanted to,I d be able to buy it AND an ipad mini for the price of a 10 " ipad .
 
Can you explain how you arrived at this conclusion? Judging by Apple's recent history, they're not in a habit of releasing poorly made products that damage their brand.


So, do people consider laptops over 12" a luxury, or do they get them based on their needs? Since you don't see people in droves, rushing to buy netbooks, I'd guess the latter. There's no reason why Apple shouldn't be able to appropriately fit the smaller iPad into their lineup.
Also, how can you possibly know whether a 7.xx sized interface "results in poorer user experience" when (I'm making a wild guess here) you've never used iOS on a device that size.



Firstly there's no way of telling what Apple will or will not do. We don't know how Apple plans to market the device, or how they're going to price it, or what features will be included/omitted in the device. Like I said earlier, I have no doubt in my mind that if Apple truly plans on releasing such device, they will have a way to make it fit into the lineup.
Secondly, if the device is to have 1024x768 resolution, 100% of the iPad apps will run scale perfectly. Sure, some interface elements will become smaller, but that doesn't necessarily mean that they'll be unusable. We'll have to wait and see.

Yes. There is no way of telling. Which is why I wasn't speaking in definitive terms. But there is the real possibility. Which is why we are all here.

Dont get me wrong, it could work. But it could also damage the brand. We will indeed see.

In regards to your laptop question, no they do not consider it a luxury, as many need the extra real estate for professional programs like final cut, photoshop, protools, etc
 
If at first you don't succeed, repost it in 3 months and hope it's true then

Seriously? This is the third time this rumor has been posted, and it'll be the third time it's wrong. There is very little practical application of an 7 inch iPad over a 10, so why would anyone invest millions in r&d money for a product that has the same features as one you already have?
 
you got it all wrong.

$10 steaks in apple world means iPad mini with a single core A4, 256mb of ram.

I'm not talking about cheaper quality, but everything in iPad mini is gonna be the same except the screen size.

same A5x from the new iPad, same graphic capabilities, 1024x768 screen so battery life isn't an issue.

so this means ruth's chris selling a cheaper steak with the same quality, it's cheaper because it's smaller, good for kids and for people who feel the current steak is too much for them.

why don't u get it?

Apparently I don't "get it" because I don't agree with you.

Yes, the idea is great. If the iPad mini is perfect, by all means release it. If its the cheaper steak that is the same quality, do it.

But there is a strong possibility that it cannot be the same quality.

If the target elements are too small and thus create a frustrating user experience, it will damage the brand and shouldn't be released

----------

Many fans seem to be offended by a 7" iPad. How about a 7" iPod Touch?

Scaling up iPod apps instead of scaling down iPad. I like it.

The only problem would be dealing with the public perception of "it's capable of being an iPad, why did they gimp it."
 
I could see Apple telling a supplier to leak a fake rumor like this. Could cause a lot of people who might have thought about buying a Nexus 7 to delay that purchase.

But I do think that a smaller iPad could have a market. I use my MacBook Air almost exclusively inside my house, and I take my iPhone when I leave the house. I have my wife's hand-me-down iPad 2, but I rarely choose to use it over the Air. On occasion, though, I might want to pick up something inside my house that's a bit more "immediate" and smaller/lighter than my Air, but that has a larger screen than my iPhone. In bed, the iPad feels more uncomfortable to hold for extended periods than my Air (where the bulk of the weight is on my lap and not felt in my wrists). In other rooms, I sometimes do some some quick web browsing, Pandora selection (playing via AirPlay on my living room stereo), etc. and use the iPhone for that, since I can rest it on the counter or dining table discretely (the iPad doesn't get carried from room to room, so it's usually not with me anyway, but it would also take up more space when I set it down on the counter).

Another use case would be e-book reading. I think a 7" size may be more ideal for that. Key, though, is getting the weight down significantly, and this is where the e-ink tablets may still have an advantage over a color tablet. Plus, those will have better outdoor visibility. A while back I proposed that Apple should perhaps come out with a 7" e-ink tablet, where the obvious focus would be e-book reading. But it would give you a familiar iOS interface. It would help Apple to sell more e-books, as I suspect that there are a lot of people entrenched in the Apple ecosystem, but who buy an e-ink Kindle or Nook for the smaller size, lighter weight, and better outdoor visibility.
 
"No Android phone or tablet is as clean, slick, and smooth as an iPhone or iPad, but at half the cost or less, they are pretty darn good, and a much better VALUE."


I'm sorry but I have a Galaxy Nexus with Jelly Bean and know first hand that it beats iPhone 4S hands down both in software and features. And I can almost guarantee that you have never used Jelly Bean to even now what your talking about. It's like saying that a Mustang is faster than a Camaro without even driving the Camaro after being upgraded. That's exactly what happened with Jelly Bean and project butter.

No, I haven't worked with Jelly Bean, since it's only out to developers (although my Xoom is supposed to get it mid-July). And hopefully it will improve various things on it that ICS made worse. But it's only an incremental update, not a major OS upgrade.

My point is: Why should you have to upgrade the Camero to compete? Where will the Camaro be after the Mustang is upgraded?

I'm sorry. I try not to be any manufacturer's fanboy. I've worked with many, many iOS and Android devices. I've never found an Android device yet that measures up 100% (or more) to the same class iOS device. There is always just the promise that it will, after the next upgrade.

But that's O.K. because 70%, 80%, or 90%, is pretty darn good, if it costs me only 30% or 40% or 50% of what the iOS device costs. I'll take the Android device in that scenario. It was the same back in the day: Why buy a $2,500 Macintosh, when you could buy a Windows workstation that would do everything that you wanted it to do for only $1,000? Hence, WinTel dominates the world. And that is what is happening to the smartphone market today.

But when the choice is between a 7" Android device, and a 7" iOS device, and they are equally matched on price?

And doesn't Jelly Bean do away with support for Adobe Flash? One of the major selling points of Android over iOS?
 
I would love a 7 inch iPad but I have a few observations.

1. Releasing a 7 inch model would put a ding in their 10 inch sales and profits.

2. Regardless what a lot of people say I think a 7 inch would sale. Choice is always good for the consumer. Just because you find 10 inches to be perfect many people do not.

3. Price is key. A $300 16gig mini would match well with the 16gig Nexus 7. $50 more expensive but you will basically have a shrunken iPad 2. Good for customers but bad for Apple's profit margins.

Overall I think Apple is reacting to the competition which is good and bad. If you want to stay on top you got to be first. No doubt the Kindle fire is taking away sales. And to make matters worst the Nexus 7 kills the kindle fire.

Seven inch tablets initially came into being in reaction to the iPad. They couldn't afford to match iPads size and price so size was one of the corners cut. It's debatable whether they've had enough success to warrant a reaction from apple.
 
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