When the truth is inconvenient, people want a scientific test, a sample variation, batch variation, independent verification, and etc.
When it is convenient for them, they accept it blindly!
We don't know what the truth is yet. None of us do. That's why we need proper scientific testing. To find out. It's obviously really important to some people on this thread - whether it's because they want a sapphire lens cover, or they don't want to be lied to by a company they're spending a lot of money with, or they want to have confidence in a reviewer in the future.... Or because they want people to have those things so that in the future they maybe don't get their virtual pitchforks out too early.... People like me don't want scientific tests because the truth is inconvenient, we want scientific tests to verify what the truth is - and then we will accept it.
You know what the chemical name for sapphire is?
It's aluminum oxide.
You know what the chemical name for anodized aluminum is?
It's aluminum oxide.
He used the pick to test the anodizing on something and a bit of the oxide stuck to the pick.
Then the same pick managed to scratch the sapphire because it was now coated with a substance of equal hardness.
Mystery solved.
A reasoned, logical and plausible explanation right here.... Much more likely than Apple lying or the reviewer purposefully manipulating the test (though both of those things are possible, I think they're extremely unlikely). Scientific testing, repeatable and with different samples from different batches obviously still required.....
The 'they' are the fans of a particular company who deny obvious facts
What are the obvious facts? What you deem - without any proof - to be right must be an obvious fact? If humanity had only "accepted obvious facts", we'd maybe never have developed this far? Science would be so far backwards that we probably wouldn't have cars, trains, planes, complex machinery and rudimentary electronics (let alone computers and iPhones!).....?
I would argue that it's an "obvious fact" that Apple are highly unlikely to lie about something like this. Of course, that's just my belief. At least I accept that there's a possibility I am wrong. I want the real world situation to be scientifically tested, then we will know "actual facts" and we can discard "obvious facts" if they are wrong.
Yup.Its amazing how a level 9 sapphire gets scratched with level 6 picks (see table above) and even gets cracked on a drop test yet people still believe Apple that's its sapphire
As has been said by several others - the lens cover is more likely to be cracked on a drop test than glass. This is because sapphire has a higher scratch resistance than glass, but a lower shatter resistance. It also hasn't been proven that a level 6 pick has scratched the lens cover, and if it has there are still many plausible explanations beyond "Apple lied" (a scientific hypothesis above is proposed by Gjwilly, another could be a coating scratched, another that too much force was used, another is that this unit was defective, etc, etc).
[doublepost=1474358054][/doublepost]
The jet black is designed to increase accessories sale more than the finish itself
Or.... Market research showed that this is a finish people wanted? They've missed it since the 3GS and/or see it's available from other manufacturers. I know people that mainly pick their phone based on colour or finish.... They don't care about OS or manufacturer.
The demand for the finish shows it's what people want. So people want it, Apple provide it.... And it must be..... Wait for it..... Another Apple Conspiracy!
But... Apple have told everyone that it scratches really easily, and everyone can see that if you just cover it up you can't see the finish. Plus a lot of people buy a case anyway. Then those that want this finish and don't want to cover it because it's the finish they're buying it for and know about the scratching issue won't anyway. So, these things all kind of nullifies your new conspiracy theory.
Genuine question: Do you like Apple and are you an Apple iPhone owner/customer?