These arguments don't make any sense to me. If a tech company has the ability to put out a better product in a few months. Just do it. It doesn't change what I bought a few months before. It is just so foreign to me. Why be limited to one upgrade per year?
Because people want to own the newest thing for more then 4 months, which ... I think is acceptable and rational, especially when they paid a premium price for it AND, in a lot of cases, they already own a previous dated version of the product and the new purchase is an upgrade. This isn't hard to figure out, and its not wrong or irrational to feel, especially when choking out A LOT of money for these products. Its not always about ego, or showing off, or keeping up with the jonses.
Its about the psychological value in your purchase. I spend ____ amount, I get _____ product, AND .... the most current up to date VERSION of that product WHICH has a value. People are not only willing to pay ______ amount for get the physical product .... part of the worth of that price, psychologically, is owning the new item, where no other better item of the same product exist. Thats ... is also included in the value of the product and contributes to the willingness to buy the product.
This is why, when a product becomes dated ... it lowers in price (most of the time in general). Because it no longer has THE VALUE associated of being ... the new, best one anymore. These generation old products have already been produced and manufactured (in most cases). The cost didn't change to make them. Even if they are still being produced, the cost probably hasn't gone up, and more then likely (in 1 year time) hasn't decreased that much. Truth be told, these parts are probably already paid for, being bought in bulk. So ... everything is still equal. Yet, the price goes down. The parts didn't go down, they are already paid for. The manufacturing didn't go down.
what went down?
THE VALUE. its old. This is then, relfected in the price... just like, the fact that a new product is NEW is ... reflected in THAT price. So when you say "It doesn't change what I bought a few months before." that is actually incorrect. It does. It changes the psychological value of the purchase, and a lot of people are willing for that to change in a year time, but not in 4 months.
but lets be honest here, there are a lot of straw man arguments about this issue . People are mad for 2 main reasons and these reasons are being gently skipped over because the straw man arguments are easier to mock.
1) They bought the Ipad Pro because of specs and features... but really didn't want the big screen and would of waited and bought the 9.7 Pro is they knew it was going to be available in 4 months. It was assumed that the screen size seperated the Pro specs from the Air specs hence the term PRO. Even this board claimed Apple would never blur product lines and put Pro features in a 9.7. How can anyone be told that they should of waited for the eventual next version when most of the board didn't think it was going to happen to begin with?
and 2) 4 months later, the Ipad Pro got a new storage option that they would of rather bought previously.
These are rational reasons to be aggravated. Legitimate reasons.