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This is for the Apple extremist who has expendable income as nothing more than a conversationalist piece. I get it, we all find different interests in buying things. It’s kind of like the 18k Gold Apple Watch Edition, it really was just a marketing piece for the Apple Watch, that’s kind of what this isn’t for the iPhone, nothing more.

But being caviar designed this, I’m curious to see how many units they would actually sell.
 
You think this is tacky? Have a look at their gold iPhone 12 Pro... 🤮

1607603497884.png
 
Is this where people start saying, "You're just jealous because you can't afford it!" once again? ;)
Yeah but, even if you could afford this regardless, who would buy this? Think about it, anyone that would buy a $6000 case, upgrades their iPhone every year, rendering this probably of non-interest within a year. Someone literally must be bored enough to ‘spend money for the sake of spending’ it on something like this. I get it, people have different interests, but I just don’t see why somebody would purchase this unless they like to stare at it from a distance sitting on their kitchen countertop while nodding their head and smiling and/or posting Instagram photos to gain likes.
 
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I wonder if that’s where they got the turtleneck from?😁
I’ve read about this. From memory it was a turtleneck from when he was working at NeXT. There was a picture of it on the site, not sure he actually wore it.

They are certainly getting their money’s worth from said turtleneck. They have done this with other iPhones previously!
 
It's funny, when people started offering these 'premium' custom iPhones years ago, the prices were of such a massive magnitude compared to the standard iPhone price, yet we've now reached the point where they're 'only' four* times the cost of a 512GB Max. Assuming the cost of bling stays constant whilst the cost of an iPhone increases year-on-year, within a few years the cost may be comparable to a standard iPhone + genuine Apple Leather Sleeve

(*with a bit of judicious rounding)
 
The gold and black one does not look as bad as I usually expect from those custom designs but then I looked closer and they just had to ruin it with that ugly "designed by" sentence. Why
 
Tacky but brilliant.

How many of you ever heard of Caviar before? This seems more like a publicity stunt than anything. For the price of mocking up a few cases. They get advertising from the press. Likely around the world. Plus people talking about their company.

At least I'd like to think it was a brilliant marketing ploy. Not that somebody actually thinks people will buy that at that price.
 
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For the discerning Apple fan who thought the AirPod Max price was “just right”.
I'm not in the market, but I knew someone spending twice that money for headphones 30 years ago. With the very sensible argument that the sound was as good as £10,000 speakers which he felt were too big and too expensive. (The guy complained that some CDs with classical music were absolutely unlistenable, because he could hear the slightest cough or feet shuffling in the audience with his new headphones).
 
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