Those are some fancy CNC machines.
"We took the al-you-mini-um and made it even thinner."
"We took the al-you-mini-um and made it even thinner."
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Charlie Rose to Offer Inside Look at Jony Ive's 'Secret Design Studio' on Sunday
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If they are finally showing this lab to the public, I can almost guarantee there is another lab doing the real work with more advanced capital equipment. Most of the equipment in this video is at least ten years old to an experienced industry eye.
Ive is doing fine at Apple leading the next generation designs. Rose is getting good ratings with a very active speaking engagement schedule.
I got to know Dave well during the Palm era and the swan song of the Comdex years. I cannot figure out his current career move to Yahoo unless there is a butt-load of cash not based on company performance. He'd be doing so much better as a full independent with a streaming channel of his own IP and a promotions agency.
Then replace these two "hasbeens" and do better than either of them.
Ive is doing fine at Apple leading the next generation designs. Rose is getting good ratings with a very active speaking engagement schedule.
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The iPad Pro is the first iPad, I couldn't care less about, because of size, price and who wants a stylus? Not me, that's for sure! I can understand why creative professionals would want to replace their Wacom tablets with an iPad Pro, but I'm not one of them. This is REAL innovation not targeted at me, while every FAKE improvement they did up until the iPad Air 2 really benefits my daily tablet experience. Your mileage may vary, but I suspect most Apple customers are not in the Pro market. Mac Pro, MacBook Pro, iPad Pro all way too big, way too powerful and way too expensive at least for me.
Apple will benefit from what essentially will be an Apple / Love Fest, Puff Piece. Free advertising worth millions.
Charlie as the doting inquisitor, will be sure to ask proper setup questions to allow Tim to promote all things Apple. Under the guise of hard hitting reporting (taxes Tim?) right before the Holliday, the timing alone makes this Apple's priceless opportunity to jump start people to buy Apple for the family.
I give Apple a lot of credit. Pulling this favorable stunt off is brilliant
Charlie as the doting inquisitor, will be sure to ask proper setup questions to allow Tim to promote all things Apple. Under the guise of hard hitting reporting (taxes Tim?) right before the Holliday, the timing alone makes this Apple's priceless opportunity to jump start people to buy Apple for the family.
I give Apple a lot of credit. Pulling this favorable stunt off is brilliant
It's amazing how many people have said this yet Apple released many ugly products under Jobs.
Anyway it's a damn battery case, jeez. The other amazing thing is how many people care!
Things you can do with the new Apple battery case:
* put in in pretty much any dock
* not lose any reception quality
* not lose full use of the built in camera flash
* hold the phone just as easily as without a battery case
* slip in on/off without having 2 pieces that need to snap together
* put in in pretty much any dock
* not lose any reception quality
* not lose full use of the built in camera flash
* hold the phone just as easily as without a battery case
* slip in on/off without having 2 pieces that need to snap together
I've always wondered what Ive is really like in person. This video in 2013 is about the most personable I have ever seen him:
Part of me wonders if he is just as bored with the thinner version of the same thing progression of Apple products as some of us are.
Part of me wonders if he is just as bored with the thinner version of the same thing progression of Apple products as some of us are.
Well, I've read this article where Apple spent tons of time on making the mouse SOUND right:
So on one hand you have this insane perfectionism where mouse has to sound right (because so many people said "I would really enjoy my mouse had it sounded different"), but then you get bug-riddled Apple Music and The Humpalump... It's like there are two teams working, one consists of people with extreme OCD and one consists of people who get up around 11, yawn a few teams, knock a cup of coffee, design a humpy case and go home at 2pm feeling they worked really hard that day.
So let me get this right. One aspect of the iPad Pro you do not like if that it's too powerful?
So, logic tells me, when the normal sized iPad gets the same chipset the current iPad Pro has now, you will be then saying how you do not like it, and then the normal iPad will be too quick. Yes ?
Hey I'm just pointing out how lame the whole "Steve wouldn't have" meme is. What people really mean is "I wouldn't have". They need to stop hiding behind Steve Jobs.
So you think that is it or maybe there were other compromises and design choices that had to be made?
SJ is dead, dead, dead...may he rest in peace.
You do know in England it is pronounced differently than in the USA because is spelt differently?
The worst part about the iPad Pro is how un-optimized the UI is for the larger display. Granted, the Mini and Air have had the same issue since Jony Ive decided to play software designer when he had no prior experience as such. The issue remains but obviously on a much larger scale. That alone really devalues the entire iPad lineup even though the hardware is better than ever.
I agree 100%
Placing 4.5" Screen UI and icons onto a 13" screen almost without any enhancement is something, if Microsoft did, people here would be ripping hell out of it from every direction.
I do wonder if Apple have decided they dare not do like a "live Tile" thing for fear of being accused of copying Windows.
Even if we just stick to dead icons, there must be vastly better/quicker/visually more enjoyable means if displaying them on such a LARGE screen than the current method.
Putting iOS aside, its the UI on a 13" screen which is really shameful.
http://www.makemac.com/wp-content/uploads/2015/11/iPad-Pro.jpg
I personally am 100% sure, if you took the iPad pro UI on that size screen to Apple when they were putting together the UI for the original iPhone, and showed them the icons swimming in a vast waste of nothing, even Apple would laugh and say how crazy and would never do it.
For me it just shows a total lack of ideas of what to do.
Which I genuinely feel is a shame.
I really have no idea. Going by previous Apple products everything is given this incredible attention to detail that borders on some sort of autism and then suddenly we get the iPod socks, or the iPhone 5C cases, or the Humpalump. Those things that are just impossible to defend. Or even a minor detail that the iMacs are black and come with white accessories. It reminds me of the times when I worked as a graphic designer and sometimes I could get fixated on a small issue like pushing the text one pixel up, one pixel left, one pixel down and missing the fact I forgot the company logo altogether.
As for live tiles I think it's one of the most ridiculous ideas ever and I am glad Apple didn't
You mean like "antennagate". Sorry to bring up a gate but it's a perfect example of apple not being on their game 100%. No company is 100% as they are bound to make a mistake in someone's eyes.
I have no issue of the battery pack, in fact, I'm mulling that one over...there are advantages to the competition.
The antennagate actually was an accident. You can see that it slipped past testing. But then you have the protruding camera and those ugly ugly ugly bands in iPhone 6(s). That's not an accident. That's a decision someone consciously made. Possibly during a break from testing sounds emitted by a mouse (squeaking?)
(squeaking?)
I'd rather have a protruding lens than a non-functional phone due to a bad antenna design. Neither bothers me.
But these are certainly excellent Internet talking points that in the end are meh.
But these are certainly excellent Internet talking points that in the end are meh.
Call them what you will.
I still think it's a great idea to have info live on screen to highlight items as opposed to needing to pull down a menu or open an app.